Amazon just teamed up with TikTok and Pinterest to let users shop directly on these platforms with real-time pricing and Prime perks. Here are my quick-fire thoughts: 1. Amazon's ads on TikTok now link straight to their platform, making it easy to snag deals with Prime benefits. It's basically what DTC brands have been doing forever—just means more cash for TikTok. 2. Power Move: This partnership could be TikTok's way of getting cozy with a big U.S. e-commerce player, especially with all the ban drama. Might help TikTok stay in the clear. 3. Limited Selection: The "select products" bit probably means we're not getting everything. Kinda takes the edge off the hype. That being said I can’t wait to see where this goes! #Amazon #TikTok #TikTokForBusiness #Ecommerce
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Amazon should buy TikTok. I have seen first-hand the power of the LIVE-selling marketplace. It is clear that U.S. consumers LOVE impulse buying on items they see on their "For You" pages. The LIVE marketplace is a rapidly growing medium for commerce, and Amazon is investing into capturing these consumers, however they don't currently have an entertainment / social media channel where consumers are engaging with content. Amazon buying TikTok would allow for them to embed their products into content creators videos, and TikTok shops. Let the creators sell the products through content creation and video. Capture the data to better serve consumers of the platform products they are interested in seeing. What do you think? #tiktok #ecommerce #amazon #liveselling
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🔥 TikTok Shop's reporting is catching up to Amazon In the image below, we have the actual ad performance compared to the reporting from TikTok Shop. You noticed the differences in sales figures... around $2,000. It shows how TikTok Shop is learning and still catching up to Amazon. Their reporting is far from accurate..... but neither was Amazon 'back in the day'. Terrible reporting.... incorrect figures.... it feels like Amazon Attribution (it's glitchy on a good day) BUT..... TikTok Shop's reports are getting better..... every week In a few months their reports would have caught up to Amazon #tiktokads #tiktokmarketing #tiktokadvertising #amazonfba #amazonseller
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For #Amazon sellers looking to amplify their reach beyond traditional platforms, #tiktokshop presents an untapped opportunity. If you're already experiencing success on Amazon FBA but haven't ventured into the dynamic world of TikTok yet, now might be the perfect time to explore this new frontier. TikTok offers a unique platform where creativity meets commerce, allowing brands to connect with audiences in a more engaging and personal way. With our expertise, we can guide you through integrating TikTok Shop into your sales strategy, helping you capture the attention of millions of potential customers. If you're ready to expand your #ecommerce journey and leverage the power of social commerce, let's discuss how TikTok can complement your existing Amazon success. Schedule a free consultation with us to explore the possibilities: https://shorturl.at/CQXY9 #TikTok #SocialCommerce #AmazonSellersUnite #DigitalMarketingStrategies #EcommerceGrowth #TikTokForBusiness #ExpandWithTikTok #BeyondAmazon #MarketplaceInnovation
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How much is the new Amazon & TikTok partnership going to change the game? In our opinion, not much. 👀 Hear us out, it IS exciting! People can now connect their Amazon one time, and then easily purchase in-app after clicking on an ad. Advertisers now have more options to reach a different group of shoppers. 👍 That said, utilizing the knowledge of Amazon experts from our extended team at PODEAN, we don't think it will impact sales much. Read more of our take on the new partnership below 👇 #amazon #tiktok #tiktokshop #amazonads
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Amazon and TikTok are finally joining forces - here's what we know: Amazon has announced a new partnership with TikTok and Pinterest, allowing users to shop directly from Amazon without leaving these platforms. Prime eligibility and product details will be seamlessly integrated within TikTok ads. By linking their TikTok or Pinterest profiles to their Amazon accounts, users can now make purchases directly from in-app ads. This collaboration follows Amazon’s successful integrations with Meta's Facebook and Instagram, and Snap’s Snapchat. No matter which social media channel you prefer, you’ll be able to track its impact on your Amazon sales. What’s your take? Will TikTok play a key role in your brand strategy this Q4? #TikTok #Amazon #RetailMedia #AdvertisingNews #DigitalMarketing
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Can you believe it? You can now buy Amazon stuff straight from TikTok! TikTok just changed the shopping game. This is HUGE news for anyone in ecommerce. Imagine your products popping up on people's For You page and BAM! Instant sales. For Amazon sellers, this is like winning the lottery. More sales, bigger reach, and happy customers. And for those in the know, this means a golden opportunity to grow your business with TikTok ads. This groundbreaking move presents a golden opportunity for Amazon sellers to: - Expand their reach to millions of TikTok users - Boost sales and brand visibility - Improve Amazon organic rankings through increased external traffic What do you think about this game-changing partnership between Amazon and TikTok? Will it revolutionize the shopping experience? any comments #Amazon #TikTok #ecommerce #digitalmarketing #onlineshopping #businessgrowth #amazonsales #tiktokads #opportunity #newbusiness #marketingstrategy
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TikTok is gearing up for an incredible Q4! 👏 With a surge in sellers, there’s an explosion of new products, ads, and irresistible finds for shoppers. 🔥 Last year, TikTok Shop sellers saw Q4 sales soar by 400% compared to Q3, with conversion rates more than double that of Amazon. But here’s the kicker: TikTok’s influence doesn’t stop there. Many shoppers discover must-have items on TikTok, then head straight to Amazon to make the purchase. This creates a powerful synergy for brands leveraging both platforms. As the holiday shopping frenzy begins, I can’t wait to see how TikTok Shop and Amazon shape up this season. What about you? Is TikTok impacting your holiday shopping—or maybe your kids’? #TikTokShop #Amazon #TikTokAds #AmazonSellers
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Amazon Sellers Flock to TikTok Shop Amazon sellers are heading to TikTok Shop in droves, even with the platform facing a potential U.S. ban. Why? TikTok’s algorithm drives unparalleled product discovery, making it a goldmine for sellers looking to reach younger, mobile-first shoppers. However, sellers are staying agile: • Many are diversifying their channels to mitigate risks from regulatory uncertainty. • TikTok Shop’s ability to integrate entertainment and commerce offers unique opportunities for engaging audiences. For marketers, the lesson is clear: go where your audience is, but always have a backup plan. #tiktok #amazon #ecomm #trends
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I can say that I was expecting this. It was just a matter of time. There were only two ways how this scenario could unfold - either they would work together and create a collaboration powerhouse or try to compete heavily against each other and create an eCom warzone. Luckily for many Amazon sellers, this happens to be the biggest opportunity of this decade! I'm looking forward to seeing what else would come with this collaboration. Will Amazon now get rid of the Brand Referral Bonus (which was an incentive for sellers to drive a lot of outside traffic now for years) or would Amazon now finally introduce that in Europe/UK as well? What role will DSP now have after this? And how well will Amazon present the analytics - I certainly hope that Amazon Attribution tracking will see some better days now as well - as this was one of the most annoying things sellers were experiencing in the past few years. How many of you are looking forward to this? I'll keep you guys updated on further updates about this - as well as a few case studies I am preparing for my clients who already want to get their TikTok Shop warm up for this.
THE TIME HAS COME. Amazon and TikTok are finally joining forces - here's what we know: Amazon is now partnering with TikTok and Pinterest, allowing users to shop directly from Amazon without leaving these apps. Prime eligibility, and product details will be shown within TikTok ads. Users can link their TikTok or Pinterest profiles to their Amazon accounts, enabling purchases directly from in-app ads. This move follows Amazon’s successful partnerships with Meta's Facebook and Instagram, as well as Snap’s Snapchat. Take your SM channel pick- you'll be able to measure its Amazon impact now whichever way you choose. As of 2023, Google estimates that Amazon's retail advertising revenue surpasses Google’s, positioning Amazon as the largest retail ad network, even though Google’s overall ad business is still five times larger. This will strengthen their position even further. Amazon's $51B retail media revenue is about to grow... by a lot. What do you think? Will TikTok become an integral part of your brand strategy this Q4? #tiktok #amazon #tiktokamazon #retailmedia #advertisingnews Incrementum Digital
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Amazon Sellers Flock to TikTok Shop Amazon sellers are heading to TikTok Shop in droves, even with the platform facing a potential U.S. ban. Why? TikTok’s algorithm drives unparalleled product discovery, making it a goldmine for sellers looking to reach younger, mobile-first shoppers. However, sellers are staying agile: • Many are diversifying their channels to mitigate risks from regulatory uncertainty. • TikTok Shop’s ability to integrate entertainment and commerce offers unique opportunities for engaging audiences. For marketers, the lesson is clear: go where your audience is, but always have a backup plan. #tiktok #amazon #ecomm #trends
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