✪ Ryan Slipakoff’s Post

"We're all being asked about, and talking about our AI strategy, but few of us are talking about what we're actually going to DO with it." Our Healthcare Payer Practice Lead Jacob Jesson breaks down the real story behind the $370B opportunity in healthcare AI - where the money's going, who's succeeding, and what's actually working on the ground. Follow along as Jacob shares his insights from 30+ years in tech and healthcare. This is just the beginning of a deeper conversation about AI, interoperability, and real-world results.

🧠 In a world where #AI is transforming industries, understanding its impact on Pharma marketing and communications is crucial. That's why we're thrilled to announce that our very own David Brown will be joining an exceptional panel at The Age of AI in Pharma Conference on June 18th! ⏰ 1:10pm - 1:55pm David will be joined by Dave Makerewich, David Churchill and Brad Breininger to discuss "The AI-powered Agency: The benefits and risks clients must consider with this new agency model." They'll delve into the possibilities and implications of generative AI in our field. Here’s a sneak peek at what they’ll cover: ✅ Creating value through generative AI's capabilities ✅ Using Gen AI for pharma marketing and communication campaigns ✅ Understanding the risks and rewards before embracing an “AI-powered” agency We extend our heartfelt thanks to Neil Follett and Propeller Events for this fantastic opportunity to participate in the discussion. If you’re attending, let us know! In the meantime, here are some of our initial thoughts on how we have been thinking about AI in our field. #TheAgeOfAI #PharmaAI #AIinPharma #DigitalTransformation #PharmaMarketing #GenerativeAI #AIpoweredAgency #PharmaBrands

🚀 Ready to unlock the power of AI in your Pharma Marketing role? In just 1 day, you can learn how to boost your efficiency, productivity, and creativity with AI. ✨ Join us on 28 November for a hands-on course designed to boost your efficiency, productivity and creativity with AI as a Pharma Marketeer! 🔍 Here's what you'll learn: 1. Understanding AI in Pharma Marketing: Terminology, impact and challenges. 2. How to optimise data management and organisational readiness. 3. How to apply AI for strategic & tactical decision making. 4. How to hyper-personalise HCP experiences with AI. 5. How to boost your personal productivity with AI. 6. How to streamline Medical-Legal-Regulatory approval processes with AI. Plus, you’ll learn from your international peers who will share their challenges, experiences, and solutions. 🌍 👨🏫 Meet your expert trainer: We are excited to welcome Manuel Mitola, MBA to the CELforPharma faculty! Formerly at senior roles at Eli Lilly and Menarini, he is Partner & Head of AI Consulting at ctcHealth, a specialist pharma consultancy focused on the transformation of marketing, sales and commercial excellence through the adoption of AI technologies. Manuel will guide you through practical applications, equip you with tips & tricks and will ensure you also learn from interacting with your peers in Pharma Marketing. ❓ Want to join us on 28 November? 💬 Like this post and comment YES, and I’ll send you the full course agenda! #PharmaMarketing #AI #ProfessionalDevelopment #OmnichannelStrategy #InsightGeneration

Have you checked out our latest blog on leveraging next-gen AI in pharma? Discover how cutting-edge AI is reshaping commercial analytics, sales strategies, and patient engagement for a more dynamic and effective approach! Read now: https://lnkd.in/dBYMy-BE #PharmaScroll #PharmaInnovation #AIDrivenInsights #CommercialAnalytics #PharmaTrends #NextGenAI #SalesStrategy #PatientEngagement #HealthcareAI #PharmaIndustry

How do 3️⃣ healthcare giants use Google's GenAI model? 🏥 #MedPaLM 2 is not just a buzzword but a revolutionary force across major healthcare organizations. Let's dive into how. 1️⃣ Bayer is using AI to speed up the #clinicaltrial processes. Developing a new drug takes up 10 15 years andcosts an upward of $1 billion. 💰 By streamlining data collection and analysis, they're not just speeding up trials but also enhancing the accuracy of their outcomes. The impact? Quicker, hopefully more reliable paths to bringing (lifesaving) drugs to market. 2️⃣ HCA Healthcare is leveraging this tech to overhaul #clinicaldocumentation and workflows. The goal? To allow clinicians to spend more time with patients and less on paperwork. Imagine the efficiency and job satisfaction improvements this brings to the healthcare industry. 3️⃣ MEDITECH is enhancing electronic health record (#EHR) searches and summarization. This means HCPs can quickly find and summarize patient information, leading to faster and more informed decision-making. Each of these applications showcases the potential of #AIinHealthcare to solve real-world problems, from operational efficiencies to improved patient care. As we integrate AI deeper into healthcare, I wonder how do we ensure it's done safely and responsibly? I also ask myself, how can startups compete with cooperating giants like these? 🤖💡 #DigitalHealth #MedTech

4 Key Insights into Payer and Provider Leaders' Vision for AI - MedCity News: However, building an AI strategy isn't always easy for healthcare organizations due to regulatory constraints and data quality challenges. In a ...

🤗 I'm sorry, there's nothing new in saying "AI will revolutionize Pharma Marketing". But what can we do PRACTICALLY in Pharma marketing with AI, NOW? In this webinar/virtual lunch hosted by Magnolia, together with Anthony Poliseno, Jessica Ingram from Camino and Alex Jijie from Digitalya OPS, we tried to answer this big question (on top of the many we received from the audience, btw, thank you so much for such an engaged participation!) Missed the event? Here’s the recording. P.S: Have questions while watching the video? Drop them below, and we'll get back to you ASAP. #AIforPharma #GenAI #AI 𝘖𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘢𝘳𝘦 𝘮𝘺 𝘰𝘸𝘯. 𝘈𝘯𝘺 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘐 𝘤𝘳𝘦𝘢𝘵𝘦 𝘰𝘳 𝘴𝘩𝘢𝘳𝘦, 𝘤𝘰𝘮𝘮𝘦𝘯𝘵 𝘰𝘯, 𝘰𝘳 𝘪𝘯𝘵𝘦𝘳𝘢𝘤𝘵 𝘸𝘪𝘵𝘩 𝘥𝘰𝘦𝘴 𝘯𝘰𝘵 𝘯𝘦𝘤𝘦𝘴𝘴𝘢𝘳𝘪𝘭𝘺 𝘳𝘦𝘱𝘳𝘦𝘴𝘦𝘯𝘵 𝘵𝘩𝘦 𝘱𝘰𝘴𝘪𝘵𝘪𝘰𝘯, 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺, 𝘰𝘳 𝘰𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘰𝘧 𝘢𝘯𝘺 𝘤𝘰𝘮𝘱𝘢𝘯𝘺 𝘐 𝘸𝘰𝘳𝘬 𝘰𝘳 𝘸𝘰𝘳𝘬𝘦𝘥 𝘧𝘰𝘳.

As Digital Pharma East showcases the latest in digital marketing and AI, it’s essential to focus on how these advancements impact the frontline of your brand strategy —your sales reps. Are your reps equipped with the insights they need to connect with HCPs in a meaningful way? Stop by our booth and learn how ODAIA provides real-time, personalized insights that help your reps deliver relevant messages at the right time. Learn how our AI can help align your digital strategy with effective sales execution by attending this year's event: https://lnkd.in/e2kBTt6i Digital Pharma Series #DPEAST #PharmaInnovation #DigitalPharma #AI #ML #GenAI #HCPExperience #HCPEngagement #CustomerEngagement #CustomerExperience #CustomerScience

📊 Finally, pharma are not just following trends but setting them! With 21% of pharma companies falling within the 'medium' investment bracket for generative AI, they are second only to the healthcare industry. Get full insights by downloading Reuters Events whitepaper today: https://bit.ly/3RTP8Ve #PharmaTech #AI #Marketing #Medical #Customer Engagement

📊 Finally, pharma are not just following trends but setting them! With 21% of pharma companies falling within the 'medium' investment bracket for generative AI, they are second only to the healthcare industry. Get full insights by downloading Reuters Events whitepaper today: https://bit.ly/3RTP8Ve #PharmaTech #AI #Marketing #Medical #Customer Engagement