Rob Rebholz’s Post

Direct sales are great but..... Have you considered the power of partnerships? It's not about ditching direct sales, but rather working together with other companies to supercharge your reach. Your partner might have a whole new customer base you haven't tapped into yet. Partnering gets your name in front of fresh faces, and hey, maybe even having a more established brand rubbing off on you can't hurt! Plus, partnerships are all about teamwork. You bring your strengths, they bring theirs, and together you create something awesome. Maybe they have the marketing muscle you lack, or expertise in an area that complements your product. Sharing resources means less legwork for you, and who doesn't love that? Ultimately, partnerships are like finding a climbing buddy - they help you reach new heights and conquer challenges together. Just remember, choose your partner wisely and keep communication clear! #partnerships #grow

Timing is everything in partnerships. If your direct sales and marketing aren't firing on all cylinders yet, partnerships might struggle too. Before you expect partners to drive leads and revenue, ensure you have clarity on how to do that yourself. Your partners will rely on the pitch, materials, and processes that have proven successful for you. And let’s be honest—if you’re under a time crunch (like needing to show results in a month), it might be time to reset expectations. Focus on what works now, even if it means pivoting away from partnerships for a bit. In tight timelines, the goal isn't necessarily to drive revenue through partnerships—it's to drive revenue, period. Adapt, reset, and focus on the immediate growth that can save your job and demonstrate your value.

“Paper partnerships” are a distraction and a waste of bandwidth. You can sign all of the partner agreements you want, but you don’t actually have a partnership until its generating pipeline. Too many teams get excited about signing new partners just to have them fizzle out. It drives me nuts! This isn’t Sales… Your partners don’t work for you. It’s not about getting them “over the line”. Their signature means nothing until you’re generating pipeline together. That’s why there must be an activation plan in place. To execute this successfully, you need to align on goals and expectations. And do so as EARLY as possible. Here are a few critical things to discuss with new partners: - What level of partnership the partner would like to achieve - Each partner’s expectations and goals for the partnership - What resources each side can commit to the partnership - How quickly this partnership could be rolled out widely - How you can make the partner more successful - What the partner can expect from your team - How many customers this could be a fit for - What successful partnership looks like - How your partner program works - What you expect from their team If a partner isn’t willing to discuss these topics they aren’t bought in. They aren’t a partner, they’re a pen pal. Things end how they start. So start partnerships right.

Are you struggling to keep your channel partners motivated? 🚀 You're not alone. 🔂 This article explores aligning goals, creating effective training programs, and implementing other strategies to keep your partners engaged and driving results. Want to learn more? 🤓 Check out the full article! 📑 https://lnkd.in/g5HYF9CK #channelpartners #motivation #partnerships

It's amazing how much easier an intro makes sales. If someone recommends you, there's immediately a shield that is put down. And yet most sellers I know don't focus enough on creating partnerships for warm introductions. It's hard because it's a long game, but it's something that isn't prioritized enough. One of the best parts about creating content on LinkedIn is those connections that can make introductions to your buyers. For example, somebody that you went to college with 20+ years ago sees what you are posting about consistently, and then they are in a conversation where someone is looking for what you provide. (This is a real story that just happened for one of my clients). This only happens if you are posting on LinkedIn.

Great channel partnerships are a game-changer. The catch? Great partnerships just don't happen, they're built. Here are some tips on building channel partner relationships that work: 1️⃣ Identify partners based on mutual interests, common goals, and shared values. 2️⃣ Build a clear strategy with the partner to start the relationship off right. 3️⃣ Set shared expectations and communicate effectively. This way, there are no surprises. 4️⃣ Nurture the relationship like any other. Check-in, show appreciation, sales training, and offer value. 5️⃣ Finally, reciprocity. A successful partnership requires give and take. Great channel partnerships can lead to big things. #YourBestPartner #ChannelSales #ChannelPartners

After closing over $50M in deals using LinkedIn DM’s Here’s what I've learned about sales: Sales Mastery Begins with Self Mastery --- Discomfort is your friend Success and fulfilment is found in the dark cave you’re scared of entering. Master Strategic Partnerships ---Sales is about psychology, solely. Connect with those who already have the trust of your target audience. Master Money Efficiently --- Focus creates freedom Create 1 lucrative offer for 1 desperate audience and 1 simple & minimal delivery model. What's your key strategy for tackling sales? (Or your morning coffee 😂) ♻️ Feel free to reshare

𝐒𝐭𝐫𝐮𝐠𝐠𝐥𝐢𝐧𝐠 𝐭𝐨 𝐠𝐞𝐭 𝐜𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐭 𝐬𝐚𝐥𝐞𝐬 𝐢𝐬 𝐦𝐨𝐫𝐞 𝐜𝐨𝐦𝐦𝐨𝐧 𝐭𝐡𝐚𝐧 𝐲𝐨𝐮 𝐭𝐡𝐢𝐧𝐤. 😓 When I first started my business, I was so focused on perfecting my product that I neglected the most crucial part—promoting it. 🚀 𝗜 𝘁𝗵𝗼𝘂𝗴𝗵𝘁, "𝗜𝗳 𝗶𝘁'𝘀 𝗴𝗼𝗼𝗱, 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗶𝗹𝗹 𝗰𝗼𝗺𝗲." 𝗦𝗽𝗼𝗶𝗹𝗲𝗿 𝗮𝗹𝗲𝗿𝘁: 𝘁𝗵𝗲𝘆 𝗱𝗶𝗱𝗻'𝘁. 𝗜 𝘄𝗮𝘀 𝘀𝘁𝘂𝗰𝗸 𝗶𝗻 𝗮 𝗰𝘆𝗰𝗹𝗲 𝗼𝗳 𝘂𝗻𝗽𝗿𝗲𝗱𝗶𝗰𝘁𝗮𝗯𝗹𝗲 𝘀𝗮𝗹𝗲𝘀 𝗮𝗻𝗱 𝗰𝗼𝗻𝘀𝘁𝗮𝗻𝘁 𝘀𝘁𝗿𝗲𝘀𝘀. 😰 Having a great product isn't enough. You need a solid system to reach out, follow up, and nurture your leads. 📞📧 𝗢𝗻𝗰𝗲 𝗜 𝘀𝘁𝗮𝗿𝘁𝗲𝗱 𝗽𝗿𝗼𝗺𝗼𝘁𝗶𝗻𝗴 𝗰𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁𝗹𝘆 𝗮𝗻𝗱 𝗯𝘂𝗶𝗹𝘁 𝗮 𝗿𝗲𝗹𝗶𝗮𝗯𝗹𝗲 𝗼𝘂𝘁𝗿𝗲𝗮𝗰𝗵 𝘀𝘆𝘀𝘁𝗲𝗺, 𝘁𝗵𝗶𝗻𝗴𝘀 𝗰𝗵𝗮𝗻𝗴𝗲𝗱. 𝗦𝗮𝗹𝗲𝘀 𝗯𝗲𝗰𝗮𝗺𝗲 𝗽𝗿𝗲𝗱𝗶𝗰𝘁𝗮𝗯𝗹𝗲, 𝗮𝗻𝗱 𝗺𝘆 𝘀𝘁𝗿𝗲𝘀𝘀 𝗹𝗲𝘃𝗲𝗹𝘀 𝗱𝗿𝗼𝗽𝗽𝗲𝗱. 📉😊 If you're tired of the sales rollercoaster, it's time to take action. Start promoting, build that outreach system, and follow up like your business depends on it—𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝗶𝘁 𝗱𝗼𝗲𝘀. 💪🔥 What's been your biggest struggle with getting consistent sales? Share your experience below, and let's help each other out! 💬

When building a new partner program, it’s natural to focus on KPIs like the number of partners signed or channel sales growth. But at the early stages, the most crucial KPI isn’t a number at all. It’s about validating your partnership strategy. Before committing to specific goals, ask yourself: Are these partners the right fit to drive the new objectives? Or are they just the low-hanging fruit? Starting with quick wins is smart, but relying on those same partners for new goals could set you up for challenges down the line. Focus first on the metrics that validate your strategy. This will ensure you’re on the right track to achieving meaningful results with the right partners.

The absolute best way to 5X your client list... Early in my career I made the mistake of thinking that sales was about a change of ownership. - I have a product - You are interested in said product - You buy it - I'll send it I later learned I was way wrong, lol The reality of sales is that, sales is about partnership, collaboration, and problem solving! - You have an issue - I'm an expert in things related to your issue - Let's discuss: you, me, how we operate - We're a match! - Let's work together (likely multiple times because we've laid a foundation) Taking this approach has helped build a deeper bench of clients who expect and appreciate strategy and expertise. If you're... - Looking to grow your client list - Want to grow a network of "perfect fit" customers - Interested in booking 8, 10, or even 15 appointments a week Use my booking link to grab time on my calendar and I'll show you how we make this happen in our business. What's one thing you've learned that you'll never forget? Drop it below! 👇 #CEOTips #ClientAcquisition #BusinessDevelopment #LeadGeneration