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Founder of Food Distribution Guy, Entrepreneur, Food Industry Consultant, Author, Podcaster, Mentor and Food Judge

Consumer budgets are tight. A strong majority of CDN households were worried about their personal finances heading into 2024. Consumers weekly spend on FMCG's in 2023 was up a modest 1.65%. These strong headwinds continue to plague the Canadian grocery sector moving forward: . 69% of categories experienced a unit buy decrease in 2024 Q1 vs, YAGO. So, what is the ideal path forward for brands considering: . In 2023, 49.2% of all dollar sales were sold on promotion, a +11% increase vs. YAGO. Welcome to: How to Re Engage FMCG consumer spending:

How To Reengage FMCG Consumer Spending - Food Distribution Guy

How To Reengage FMCG Consumer Spending - Food Distribution Guy

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