Paul Holmbeck’s Post

𝐎𝐫𝐠𝐚𝐧𝐢𝐜 𝐋𝐚𝐦𝐛 𝐌𝐚𝐫𝐤𝐞𝐭: 𝐀 𝐆𝐫𝐨𝐰𝐢𝐧𝐠 𝐃𝐞𝐦𝐚𝐧𝐝 𝐟𝐨𝐫 𝐒𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐥𝐞 𝐌𝐞𝐚𝐭 🍖 Organic Lamb Market value is projected to increase from US$ 3.71 billion in 2022 to US$ 6.34 billion by 2032, at a CAGR of 5.5% over the forecast period. The global organic lamb market is witnessing significant growth, driven by increasing consumer awareness of sustainable and ethical food production practices. Organic lamb, raised without synthetic chemicals, antibiotics, or genetically modified organisms (GMOs), is gaining popularity among health-conscious consumers seeking high-quality, nutritious, and ethically produced meat. The organic lamb market has seen a steady rise due to the growing demand for organic and natural food products. Consumers are increasingly willing to pay a premium for meat that is free from harmful additives and produced in a humane and environmentally friendly manner. This trend is particularly strong in developed countries, where organic food consumption is higher. 📥 𝐀𝐜𝐜𝐞𝐬𝐬 𝐭𝐡𝐞 𝐅𝐫𝐞𝐞 𝐒𝐚𝐦𝐩𝐥𝐞 𝐑𝐞𝐩𝐨𝐫𝐭 𝐇𝐞𝐫𝐞: https://lnkd.in/gGVtvMq8 🔍Key Market Drivers Health and Wellness Trends: The rising awareness of the health benefits associated with organic products is a major driver for the market. Organic lamb is perceived as healthier due to the absence of synthetic chemicals and the higher quality of feed provided to the animals. Sustainability and Animal Welfare: Consumers are increasingly concerned about the environmental impact of conventional livestock farming. Organic lamb farming, which emphasizes sustainable practices and humane animal treatment, appeals to this growing segment. Rising Disposable Income: As disposable incomes increase, particularly in urban areas, consumers are more willing to invest in premium organic products, including organic lamb. #Company • Arcadian Organic & Natural Meat Company Pty Ltd • Pty • Thomas Food International • Sunshine Coast Organic Meats • Good Earth Farms • Irish Country Meats • Tulip Ltd • The Lamb Company North America • Niman Ranch • Strauss Brands • Pitneyfarmshop • Mallow Farm and Cottage • Colin and Sally's Organic Lamb and Beef • Hollyburton Pick's Organic Farm • Elliott Agriculture Pty Ltd • Swillington Organic Farm Ltd #Challenges: Despite the positive growth trajectory, the organic lamb market faces several challenges. The higher cost of organic farming, stringent certification processes, and limited availability of organic feed can result in higher prices for organic lamb. Additionally, the market's growth may be constrained by the limited availability of organic lamb in certain regions, particularly in developing countries. #OrganicLamb #SustainableMeat #OrganicFarming #HealthAndWellness #AnimalWelfare #OrganicFood #MarketTrends #GreenLiving #SustainableAgriculture #FoodIndustry

The growing demand for natural and organic food is a key driver of the global mycorrhizae-based biofertilizers market. According to the TechSci Research report, “Mycorrhizae Based Biofertilizers Market - Global Industry Size, Share, Trends, Opportunities, and Forecast, 2018-2028F”, the global mycorrhizae-based biofertilizers market was valued at USD 570.76 million in 2022 and is projected to grow at a CAGR of 7.07% during the forecast period. A significant factor contributing to this growth is the increasing demand for organic and natural food. Mycorrhiza, a fungus that forms a symbiotic relationship with plant roots, plays a crucial role in enhancing plant growth and soil health, making it an essential component in organic farming. For more Information: https://lnkd.in/ggbt89ua Key Market Drivers Rising Demand for Organic Food Growing Demand for Sustainable Food and Flavors Increasing Research and Innovation is Driving the Market Market Key Players UPL Limited Novozymes A/S Premier Tech Ltd Plant HealthCare plc Groundwork BioAg Ltd. Vegalab SA Atens Agrotechnologias Naturales S.L. Valent BioSciences LLC Lallemand Inc. Coromandel International Limited AGRI LIFE FOOD'S INDIA PRIVATE LIMITED Download Free Sample Copy of Report: https://lnkd.in/ggbt89ua

Nourishing Sustainability: The Interconnected Path of Organic Farming, Whole Plant-Based Food, Artisan Fare, and Health in Global Food Systems. In the complex web of modern agriculture and food production, sustainability has become the watchword. With growing concerns about environmental degradation, public health, and equitable access to nutritious food, a holistic approach to food systems has emerged as imperative. At the heart of this approach lies the convergence of organic farming, whole plant-based food, artisanal craftsmanship, and their profound impact on health, forging a sustainable path forward for global food systems. Organic Farming: Cultivating Harmony with Nature Organic farming is more than just a method; it's a philosophy deeply rooted in harmony with nature. By eschewing synthetic chemicals and genetically modified organisms, organic farmers prioritize soil health, biodiversity, and ecological balance. This approach not only safeguards the environment but also nurtures resilient ecosystems capable of withstanding the challenges of climate change. Whole Plant-Based Food: Nutritional Powerhouses for Health and Sustainability Whole plant-based foods form the cornerstone of a sustainable diet. Rich in essential nutrients, fiber, and antioxidants, these foods offer a myriad of health benefits while minimizing the environmental footprint of food production. Artisan Food & Drink: Celebrating Tradition and Quality Artisanal food and drink production represent a return to craftsmanship and quality. Rooted in tradition and local terroir, artisanal producers prioritize flavor, integrity, and authenticity over mass production and uniformity. From artisanal cheeses and bread to craft beers and small-batch wines, these products reflect the unique cultural heritage of their regions. Food & Health: Bridging the Gap for Well-Being The intersection of organic farming, whole plant-based food, and artisanal production holds immense potential for promoting health and well-being on a global scale. By embracing these interconnected pillars, we can cultivate a food system that nourishes both people and planet. Conclusion: Forging a Sustainable Future Through Connection In the intricate tapestry of global food systems, the threads of organic farming, whole plant-based food, artisanal craftsmanship, and health are deeply intertwined. By recognizing and strengthening these connections, we can weave a more sustainable and resilient fabric for the future. As consumers, advocates, and policymakers, we hold the power to shape the trajectory of our food systems. Let us embrace the principles of organic farming, whole plant-based nutrition, and artisanal production as guiding lights on the path towards a more sustainable and nourishing world for generations to come. #organicfarming #wholeplantbasedfood #artisanfood #foodandhealth Plant Based Foodie Forever

Organic farming is a global phenomenon peaking as consumers become more health- and climate-conscious. However, one factor seems to remain the same wherever you're located: consumers want accurate information about the products they’re buying, including a clear definition of “organic” and facts regarding the sources of their fruits and vegetables. In Italy and other parts of Europe “greenwashing” is still taking a toll on buyers of organic products despite the record-breaking popularity of organic farming in the region. While organic farming is generally more sustainable, farms can vary in their practices. Some may embrace regenerative agriculture and strive for the smallest carbon footprint possible, others may grow organic produce without as much regard for best practices. For consumers who buy organic as part of a sustainable lifestyle and not just for their own health, this is a significant difference. It’s become much more vital for farms to disclose as much as possible about their operations. The “Made in Nature” project discussed in this article is taking place in Italy, Germany, France, and Denmark. It’s composed of a varied collection of “initiatives and actions” in magazines, on social media, at trade fairs, and more, and “aims to bring more people closer to organic fruit and vegetables, breaking down the barriers of those consumers who still do not choose organic, and strengthen the choices of those who already consume organic”. I can’t help but think a similar project would be extremely beneficial to everyone who consumes organic produce or simply strives for a more sustainable lifestyle in the US, where organic labeling and ethical sourcing are frequently overcomplicated or inaccurate. #Organic #Sustainability #Agriculture

Fantastic gathering of retailers, food companies, farm leaders and organizations at Eco-Marketing Days, working to move organic forward together in the German market, politics, food & farming. All of this is happening right now at Kirchberg Castle (Akademie Schloss Kirchberg), Germany. Yesterday I had the pleasure of joining IFOAM Organics Europe President Jan Plagge legal-eagle Dr. Kim Manuel Künstner in a panel where we discussed legal & market possibilities for fixed guarantee minimum prices for organic farm products. I also spoke on  “Getting Organics on the Offensive: What’s working and new challenges globally” on behalf of IFOAM - Organics International. I shared the universe of organic policies, not least from Denmark, that are driving innovation, farm conversion & market development today, and shared some key points: ✅Global breakthroughs in recognition for organic farming’s contribution to food security, soil regeneration, biodiversity & climate have motivated countries around the world to develop National Strategies for organics & agroecology. ✅Three primary drivers for organic success in Denmark are Policy, Market Partnerships and building Organic Sector capacity to drive change in the market, policy & farming. ✅Retail partnerships with organic sector organizations strengthen retail organic goals, product assortments, visibility and communication of “the why” of organics to consumers. This is the Nr 1 reason that retailers sell more organic food in Denmark than anywhere else. ✅Organic public procurement requires organic goals, policy support, labelling, supply chain collaboration and support for food professionals in the big kitchens. Among challenges & opportunities, I zoomed in on three: 1️⃣ Adding value to organics & building on key trends and transitions: plant-based organic, circular organic and organic convenience. I shared some success stories. 2️⃣  New strategies for documenting organic value in ESG reporting. Organics delivers on a host of sustainability goals, but this is based on a guarantee on practices. We work to develop harmonized methods and metrics for measurement of key outcomes, as input to farmers, and value for both our planet and our partners in their ESG reporting. 3️⃣ Addressing and building on regenerative momentum. Regenerative principles & practices are at the heart of organic, and serious regen actors are natural allies, but there is a rising tide of regen greenwashing by some of the worlds largest users and producers of (degenerative) pesticides & fossil-fuel based fertilizers. The risk is that a diffuse regen agenda draws farmers, investments, policy and market actors away from more transformative solutions like organics & agroecology. The opportunity is to partner with serious regen actors to develop organics. I shared how different brands, aware of reputational risk in messaging around regen claims, are choosing not to use regenerative in consumer facing products, campaigns or packaging.

Organic food symbolizes a healthy lifestyle and sustainable production, but its reality lies between a genuine goal and a clever marketing strategy. Producing organic foods today is possible but faces challenges, including stricter regulations, higher costs, and lower yields. Organic farming prohibits synthetic fertilizers, pesticides, GMOs, and artificial additives. Certification requires rigorous audits and a transition period for soil to be deemed “clean.” While the process ensures natural and environmentally friendly practices, it demands more resources and labor, making organic foods more expensive and less accessible. The global organic market is thriving, valued at over $260 billion in 2023, with projections to surpass $400 billion by 2030. Key consumers include the U.S., Europe, and Asia. Despite the premium pricing, organic foods attract health-conscious consumers, driving steady demand. However, limited production capacity and occasional fraud in labeling challenge market trust. For businesses, organic products promise profitability, provided there’s transparency, innovation, and government support. Technologies like vertical farming and eco-friendly pest management can lower costs and boost yields. In conclusion, organic foods are both a reality and a business strategy. Their future depends on balancing consumer expectations with sustainable farming practices and adapting to climate and economic pressures.

Innovative Insect Protein Feed Enhances Organic Hens Farming 🐔 Today, on 23 September – #EUOrganicDay, we’re excited to showcase Mäntymäen Luomutila in Hyvinkää, part of the Helsinki Ring of Industry. Mäntymäen Luomutila prioritizes the well-being of their hens and the first-class quality of their organic eggs, while actively considering the environment. They are also the first farm in Finland to use Volare’s innovative insect protein feed for organic laying hens. In addition to reducing the climate impact of egg production, insect protein is believed to enhance the overall health and well-being of the chickens. "Insect-based protein is a natural and tasty protein feed for our hens, and its use further reduces our carbon footprint," says Virva Latostenmaa, responsible for the operation of the chicken farm at Mäntymäen Luomutila. Volare Solutions’s protein production follows circular economy principles, reducing waste by utilizing food industry by-products like inedible grain components, vegetable trimmings, and brewing by-products. This feed, produced by Rehux, offers a sustainable alternative to animal- and soy-based proteins, which typically require large amounts of water, land, and energy. Read more about Volare’s collaboration with Mäntymäen Luomutila: 🔗 https://lnkd.in/dCGH3F4e 📍 The Helsinki Ring of Industry is home to forward-thinking businesses where sustainability and collaboration drive success. If you’re considering expanding or relocating your business, our region offers a thriving ecosystem of innovation and cooperation. #HelsinkiRingOfIndustry #CircularEconomy #InsectProtein #OrganicFarming Hyvinkään kaupunki - City of Hyvinkää | IFOAM Organics Europe | Pro Luomu ry

🌱 Exploring Organic Farming and Its Traceability 🌱 As global awareness of health and environmental issues rises, the demand for organic products is skyrocketing worldwide. Countries across Europe, North America, and Asia are seeing significant growth in organic farming, reflecting a shift in consumer preferences toward sustainable and ethically produced food. Why Is Demand Increasing? 1. Health Consciousness: More consumers are prioritizing their health and wellness, driving interest in organic produce free from synthetic pesticides and fertilizers. 2. Environmental Concerns: With the impacts of climate change becoming more evident, many people are looking for ways to support farming practices that protect biodiversity and reduce carbon footprints. 3. Transparency and Trust: Consumers are increasingly demanding information about where their food comes from. Organic farming, with its emphasis on traceability, provides the assurance that products are produced in line with strict organic standards. The Role of Traceability:- Traceability in organic farming is crucial in addressing consumer concerns and supporting the growth of the sector: 1. Verification of Standards: Systems that track produce from farm to table help verify compliance with organic regulations. This builds consumer confidence and helps brands differentiate themselves in a crowded market. 2. Market Access: In countries like Germany and the UK, traceability is often a prerequisite for entering the organic market. This ensures that only products meeting specific standards can be sold as organic. 3. Supporting Farmers: By implementing traceability systems, farmers can receive fair compensation for their practices, thus encouraging more growers to transition to organic methods. Global Trends:- 1. European Union: The EU is one of the largest markets for organic products, with a growing number of consumers willing to pay a premium for verified organic foods. 2. United States: The organic food sector continues to expand, with a reported increase in sales year over year. Retailers are responding with greater variety and availability of organic products. 3. Asia-Pacific: Countries like China and India are seeing a surge in organic farming initiatives, driven by increasing health awareness and a burgeoning middle class eager for quality food options. Conclusion:- As the demand for organic products continues to rise globally, the importance of traceability becomes more pronounced. It not only supports the integrity of organic farming but also builds consumer trust and fosters a sustainable food system. Let’s embrace the organic movement and champion transparency in our food supply! Together, we can create a healthier planet for future generations. 🌍🥗 #OrganicFarming #Traceability #Sustainability #ConsumerTrust #FoodSafety #GlobalTrends #HealthyLiving

Why Is Organic Food More Expensive? Organic food has gained popularity in recent years, with consumers increasingly valuing its perceived health benefits and environmental sustainability. However, one common concern remains: why does organic food often come with a higher price tag compared to conventional alternatives? Organic Certification and Standards: The process of obtaining organic certification involves rigorous standards set by governing bodies. Farmers must adhere to strict guidelines regarding farming practices, pesticide usage, and animal welfare. These stringent requirements increase production costs, contributing to the higher prices of organic products. Limited Economies of Scale: Organic farming typically operates on a smaller scale compared to conventional agriculture. Without the benefits of mass production, organic farmers face higher per-unit costs for labor, equipment, and distribution. As a result, economies of scale are limited, leading to higher prices for organic goods. Lower Yields and Production Risks: Organic farming practices prioritize soil health and biodiversity over maximizing yields. Consequently, organic farms often experience lower crop yields compared to conventional methods. Additionally, without synthetic pesticides and herbicides, organic farmers face greater risks of crop loss due to pests and diseases, further impacting production costs and prices. While the price of organic food may be higher, it reflects the commitment to sustainable and environmentally friendly practices, as well as the costs associated with meeting stringent organic certification standards and overcoming production challenges. Despite the premium, many consumers view the investment in organic food as a worthwhile contribution to personal health and the planet.

Last week Soil Association released their 2024 Organic Market Report which reveals that the organic food and drink market has delivered its 12th year of positive growth despite the global political and economic turmoil and the cost of living crisis at home. The total market grew 2% in 2023 ending the year at £3.2 billion – almost double its value in 2011. ✔ Organic market increased 2% in 2023 reaching £3.2 billion following 12 years of consecutive growth with increasing consumer demand for healthy and sustainable products. ✔Sales of organic in supermarkets now worth £2 billion up 2.7% – following downturn in 2022. ✔But organic farming stuck on 3% of UK farmland – as the market relies heavily on imports ✔Grassroots innovation revealing a way forward to unlocking organic’s true potential Read more here: https://lnkd.in/ecR9DSkz