Open Velocity’s Post

🔎300 B2B tech marketers, strategists and insight pros across the US and UK told us why their organisation conducts market research. Here are the top five reasons and something to consider for each one. #marketresearch #b2btech #b2bmarketing

60% of B2B tech decision makers say country of origin does matter when choosing tech providers. Join our webinar next week to find out why, so you can boost your tech’s appeal in key markets across the globe. https://bit.ly/3MEqWDg #SeeTomorrowFirst

#B2Bmarketers are under increasing pressure to achieve more with fewer resources. Embracing #demandgeneration could be the key strategic move to ensuring long-term commercial success. Discover how to master it in the latest edition of ‘the knowledge’ ➡ https://lnkd.in/exT2bbYx

Transparency isn't just a trend—it's the foundation of trust in today's B2B world. Ready to build stronger connections and drive growth? Make transparency your competitive advantage! #b2bmarketing #b2bmarketingtips #MarketingUpdates #digitalmarketing #BrandLoyalty #CustomerTrust #BusinessGrowth #CT #ChannelTechnology

Try this prompt with the Marketing Professor expert assistant to have MeclabsAI guide you through a business transition: 'I want to transform my business model. Guide me to make a business transition from [selling physical products] to [providing services or access through subscriptions]' MeclabsAI is totally FREE to use (for now), you don't even have to register to get started – https://meclabsai.com/ #Marketing #B2B #B2Bmarketing #DemandGen #DemandGeneration

In the tech industry, blurring brands is common, with many striving for a similar look and feel over the years. Blue anyone? 🔵 Discover what experts in the industry think about B2B brand effectiveness: https://lnkd.in/eJuNUGrG #b2b #brandeffectiveness

In a crowded digital landscape, standing out is key. Having tailored solutions to amplify your brand visibility and leaving a lasting impression is most essential. Visibility leads to credibility. #ACEMediaB2B #B2B #Business #BrandVisibility #MarketingStrategy #BrandPresence

Learn how just these 3 simple steps; 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐝 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲 𝐚𝐧𝐝 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧, 𝐈𝐦𝐩𝐫𝐨𝐯𝐞𝐝 𝐦𝐚𝐫𝐤𝐞𝐭 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 and 𝐒𝐭𝐫𝐨𝐧𝐠 𝐛𝐫𝐚𝐧𝐝 𝐫𝐞𝐩𝐮𝐭𝐚𝐭𝐢𝐨𝐧 can diversify and create inclusion in your B2B marketing strategies. Read more here: https://lnkd.in/dBaNhHM4 #martech #martechcube #b2bmarketing #diversity #creativity #innovation #marketreach #brandreputation

The B2B world is evolving - are you keeping up with the creative shift? Thanks for the stats: The B2B Renaissance (2024) MAGNA Global Media Trials & LinkedIn for Marketing #J2X #DigitalMarketing #DigitalAgency #B2BMarketing

In our latest article, our Strategy Director, Gillian Grant, shares insights on the attitudes of B2B decision makers towards 'marketing' and its evolving role in business growth over the next year. https://lnkd.in/gpRz5xJ3 #marketingstrategy #b2bmarketing #marketinginsight