Olga Mykhoparkina’s Post

This will get you 50 content ideas. Instantly. Here's the text version so you can copy-paste: "I write for {audience}. Give me: 1. 25 emotional problems they might have that could be solved by insights. 2. 25 tactical problems they might have that could be solved by tips/guides." I've found that asking ChatGPT for plain content ideas doesn't work great, but deeper prompts like this do really well. Try it and see if you find the same. P.S. Prices for my content marketing community will rise by 50% on May 1st. Hit the "visit my website" button to join now and lock in your lifetime discount.

If you have noticed a change in how your content performs in Google, then this video is for you. With the recent updates in Google search focused on deterring low-quality and AI content from ranking higher, a lot of organic and human-made content has also been affected. In our latest video, Matt and Christina Vazquez discuss more about this update here: https://lnkd.in/ecpY9dbt  #SEO #ContentStrategy #SEOTrends

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AI Overviews are ‘problematic for marketers’: Why mid-funnel content is the right response. Rebecca Sentance covers some of the talking points from Dale Bertrand's session at HubSpot's INBOUND conference last week. How can SEOs and content marketers build “zero-click immunity”? https://lnkd.in/e4xhfZ2q

Three Ways To Improve Relations With Googlebot As Gary and Lizzi made clear, it’s not really about poking Googlebot to get it to come around just for the sake of getting it to crawl. The point is to think about your content and its relationship to the users. 1. Is the content high quality? Does the content address a topic or does it address a keyword? Sites that use a keyword-based content strategy are the ones that I see suffering in the 2024 core algorithm updates. Strategies that are based on topics tend to produce better content and sailed through the algorithm updates. 2. Increased Publishing Activity An increase in publishing activity can cause Googlebot to come around more often. Regardless of whether it’s because a site is hacked or a site is putting more vigor into their content publishing strategy, a regular content publishing schedule is a good thing and has always been a good thing. There is no “set it and forget it” when it comes to content publishing. 3. Consistency Of Content Quality Content quality, topicality, and relevance to users over time is an important consideration and will assure that Googlebot will continue to come around to say hello. A drop in any of those factors (quality, topicality, and relevance) could affect Googlebot crawling which itself is a symptom of the more importat factor, which is how Google’s algorithm itself regards the content.

In a world where doing more with less is the name of the game, AI is your secret weapon for content creation. But how do you ensure your content stands out from the crowd as more teams lean on AI? We’re joining Velir to help you: 🎓 Learn the strategies for building a robust content foundation that not only facilitates speed but also emphasizes content amplification. 🔍 Discover the steps to establish a single, reliable source of truth for all your content needs. 📝 Explore the process of creating a comprehensive checklist to effectively manage AI-generated content within your marketing strategy. Reserve your spot: https://ow.ly/CxWf50QHGWC

In a world where doing more with less is the name of the game, AI is your secret weapon for content creation. But how do you ensure your content stands out from the crowd as more teams lean on AI? We’re joining Velir to help you: 🎓 Learn the strategies for building a robust content foundation that not only facilitates speed but also emphasizes content amplification. 🔍 Discover the steps to establish a single, reliable source of truth for all your content needs. 📝 Explore the process of creating a comprehensive checklist to effectively manage AI-generated content within your marketing strategy. Reserve your spot: https://ow.ly/V8Aa50QHVta

In a world where doing more with less is the name of the game, AI is your secret weapon for content creation. But how do you ensure your content stands out from the crowd as more teams lean on AI? We’re joining Velir to help you: 🎓 Learn the strategies for building a robust content foundation that not only facilitates speed but also emphasizes content amplification. 🔍 Discover the steps to establish a single, reliable source of truth for all your content needs. 📝 Explore the process of creating a comprehensive checklist to effectively manage AI-generated content within your marketing strategy. Reserve your spot: https://ow.ly/hUlB50QFYL4

This episode of CC Labs is a good one - Rick and I cover a lot of ground in content marketing news and best practices: ⏱️ 1:44 Quality Rating Guidelines Updates - Label Your AI Content ⏱️ 5:36 Does High Quality Content Get Crawled More Often? ⏱️ 6:39 User-Generated Content Strategies ⏱️ 18:34 Avoid Trying to Manipulate Google's Algorithm ⏱️ 23:15 Spammy Backlinks ⏱️ 28:37 When Is a Good Time to Refresh Your Content? Link in comments to watch.

In a world where doing more with less is the name of the game, AI is your secret weapon for content creation. But how do you ensure your content stands out from the crowd as more teams lean on AI? We’re joining Velir to help you: 🎓 Learn the strategies for building a robust content foundation that not only facilitates speed but also emphasizes content amplification. 🔍 Discover the steps to establish a single, reliable source of truth for all your content needs. 📝 Explore the process of creating a comprehensive checklist to effectively manage AI-generated content within your marketing strategy. Reserve your spot: https://ow.ly/Kw0f50QG1AU