Michael Wilkinson’s Post

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗿 𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀? If your sales team is focused on features and benefits, you’ve already lost. Customers don’t care about your product—they care about what your product can do for them. If you’re not deeply understanding your customers' needs, you’re just another voice in the noise. It’s time to shift from pitching products to solving real problems. 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Reflect on your last customer conversation - did you talk more about your product or their problem? Share your thoughts below. Book a meeting and let's talk about how to make the shift from product first to customer first sales conversations. #valueselling #customercentric #salestraining #sales #valuechallenge