Mehul Gupta’s Post

In this insightful article from ET BrandEquity, our Managing Partner Mr. Rahul Tekwani explores the theme of nostalgia marketing and its impact on brand resonance for the modern consumer, explaining how evoking fond memories can make brands more recognizable and emotionally engaging. Check out this write-up by Aprajeeta Tripathi to learn more. #nostalgia #marketing #memories #brands https://lnkd.in/dFAHNsxb

Marketing surrounds us every day and everywhere, whether we notice it or not! When you spot something that creates a curiosity, don’t skip it; because there’s always a reason behind it. Share with us something that has sparked your curiosity, and let us tell you the reason behind it 👇🏻 #INDEXMedia #MediaAgency #Marketing #MarketingTactics #Advertising #MediaServices

Do you have your marketing strategy set for Spring/summer? 🌞 Make sure you’re: 🏊♂️ Taking advantage of seasonal trends and opportunities. ⛱️ Optimising budget allocations for big shopping seasons 🕶️ Allowing your business to be on time with the strategy and create more high-quality content without stressing. Are you finding it difficult to make decisions with your strategy? DM us or visit our website (link in bio) 💬 #BrokatStudio #marketingtips #marketingagency #marketing #brisbane #summer #summertrends

#ICYMI In the past two decades, the world and financial markets have weathered many different storms. We've noticed that marketers are sometimes inclined to stop or decrease their advertising during times of crisis, but research has shown that this has a detrimental impact in the long term. Read our article to find out more about the importance of staying the course during times of adversity: https://lnkd.in/e2EjHiUX #UncertainTimes #Marketing #Advertising #20YearsOfREvolution

Think about it... How many times have you: 🗒️ Checked reviews before trying that new café? 👂 Asked friends for their go-to product recommendations? 🗣️ Replied to your friend's Instagram story and asked, "Where did you buy this!" Now imagine this: Your brand creates memorable ads and fuels word-of-mouth buzz. It’s like the ultimate marketing duo—recognition meets trust 🤝 According to a 2024 study on word-of-mouth marketing, 90% of consumers trust recommendations from friends and family more than traditional advertising*. That trust translates into higher conversions and stronger brand loyalty. At the end of the day, what people say about you (in the Marketing context) matters even more than what you say about yourself. Food for thought. 🧠 Anyways, what’s one brand you would always recommend to your friends? 👇 Let’s hear it! *Source: https://lnkd.in/ghbQ___w #Remix #DidYouKnow #WordofMouth #MarketingAgency

Denials can be quite constructive, especially when they include constructive criticism. This feedback is instrumental in reassessing your product's position and contemplating necessary adjustments. Good Afternoon 🎃 #marketing #experientialMarketing #Advertising

👇 Love the brutal reality in this message about advertising... There's a big thought for #growth... What value are you creating for your prospective buyers across the 4Ps? Attracting more lighter buyers is #howbrandsgrow - it's never been more important to ramp up #strategicmarketing and get 1/ more granular on #consumer and #competitor insight 2/ more focused on your #mustwinbattles 3/ more competitive #brandstrategy 4/ create more #value for your consumers across the #4Ps 5/ be relentless in driving for #superiorexecution I'm currently helping #CEOs and #marketingleaders find new ways to grow, if you'd like to start a conversation, do get in touch!

This is SO true. Understanding what resonates with your audience can make all the difference in the effectiveness of your advertising. Whether it’s addressing a pain point they're facing or highlighting a result they want to achieve, tapping into those motivations is what truly captures attention.

Amazing to get a lovely testimonial from a client! 📣 From The Pickle House below 👇🏼 "We recently worked with Katrina on creating a marketing strategy, and we couldn't be happier with the results! Right from the start, she really got who we are as a company and what we stand for. It was clear she took the time to understand our brand and our audience, which made all the difference. The ideas she brought to the table were not only creative but also practical. They were a perfect fit for our brand and gave us a clear direction for our marketing efforts. We're already seeing positive changes from putting her suggestions into action." Loved working up a marketing strategy for this brand! If you're looking for help on a marketing strategy, get in touch via my website or email below 😊 E: [email protected] W: www.luckypack.co.uk #marketingstrategy #marketingconsultant #marketingfreelance #brandstrategy #marketing

How do you develop a successful marketing plan? ✏️ The success of your marketing plan depends on the product and audience you trying to reach. I remember starting in marketing over a decade ago, I would walk into meetings with businesses that do not have a marketing plan. Neither do they have a budget for it. A successful Marketing plan is created from the mind of the consumer. So it must begin by researching the consumer so that you reach him/her when they need you. Especially when the pain is still ripe. I remember in one of the scenes of the famous Charlie Chaplin, he uses his son to stone glass windows in the neighborhood. When the neighbors walk out of the house to complain, they find no one. but see Chaplin walking around with a glass window looking for a buyer. Your marketing plan should be as good as that! #marketingplan #marketing #digitalmarketing