Chief Executive Officer at Criteo. Leading an incredible team to support a fair and open internet.
It’s always a privilege to share the stage with talented minds like Terence Kawaja, Scott Howe, and Mark Zagorski — and last week at Smartly’s Advance was no exception. We talked M&A in adtech — specifically, when to build versus buy — and the growth of Retail and Commerce Media. As the consumer journey becomes more complex, each channel offers unique value. And Retail and Commerce Media help brands leverage that value at the point of sale, bringing us closer to accountability in advertising — and I don't mean reach, frequency or measurement, but product discovery and actual sales. As Terry said, with fragmentation comes innovation, and I have no doubt that we’ll continue to see incredibly exciting things in the world of Commerce Media in 2025 and for years to come. Thank you to my fellow speakers for sharing their expertise, as well as Laura Desmond and the whole Smartly team for a great event.
Smartly
2mo
Such an insightful panel. Thank you for being a part of ADVANCE!
"With Fragmentation comes innovation" I will use that one!
Scott Howe
2mo
Megan, it was such a joy to share the stage with you. What Criteo has accomplished under your leadership has been amazing, and I can’t wait to see what you’ll tackle next. On behalf of everyone in the industry, thank you!
Laura Desmond
2mo
Megan Clarken thank you! So great to have you. It was such a thoughtful conversation of what you and Scott Howe and Mark Zagorski wrestle with as public company adtech CEO’s. It was just great.
Grégoire Bruni
2mo
Is there a replay?
Matt Bennathan
2mo
Strong panel
Exciting times ahead for Retail and Commerce Media—we're ready to drive what’s coming! 🧡