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From #BroadbandTvNews. Disney, Comcast, Google, Warner Bros. Discovery, Netflix, and Paramount combined will invest $126bn in content this year. Ampere Analysis’s latest intelligence shows that spending across these groups will reach a new high in 2024 and account for 51% of the total content spend landscape, up from 47% in 2020. The key findings of the research by #AmpereAnalysis: – Despite announced cutbacks amongst its linear and theatrical brands, Disney remains the largest contributor to the media landscape at 14% of global investment in TV and film content in 2024. This has been supported by the full acquisition of Hulu at the beginning of 2024, adding an additional $9bn in to Disney’s spend total. – Original content spend remains the leading spend type across these providers, accounting for over $56bn in investment and 45% of their total spending since 2022. – Google’s contribution to the content market comes via YouTube, and investment in programming through its revenue-sharing arrangements with content creators. While a different entity to other TV and Film groups, YouTube continues to build its global presence through partnership deals with major content owners, making it the third largest contributor to the content landscape. – Besides YouTube’s more unique proposition, Netflix is the top investor in global streaming content. It has averaged a total of $14.5bn in annual investment in original and acquired programmes since the pandemic. Further growth is expected in 2025 through the acquisition of Sports Rights for NFL matches and WWE entertainment – In total, $40bn of the $126bn is currently spent on these six operators’ subscription streaming services (including Disney+, Peacock, and Paramount+). This highlights the growing importance of these platforms as audiences move away from linear television in favour of the convenience and expansive catalogues available via streaming. – Despite production shutdowns caused by the US writers’ and actors’ strikes, streamers have continued to support the production landscape by pivoting towards more global strategies. International (non-US originating) programming accounts for 40% of Paramount+’s and 52% of Netflix’s spend in 2024. Such content is typically cheaper to produce, and effective in motivating new and niche audiences to subscribe to a platform, supporting revenues. #content #contentstrategy #investment #original #acquired #streaming #TV #ott #programming #producing #sport #scripted #Disney #Comcast #Google #warnerbrosdiscovery #Netflix #Paramount #YouTube #linear #theatrical http://dlvr.it/TFtpfX
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One thing is clear from this report: these six companies are redefining the landscape of the entertainment industry. Check out Szymon Karbowski's latest post. He shares his opinions on market trends and the current situation of the streaming media, answering these questions and many more. Follow his profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. Szymon shares his expertise regarding Pay TV operators, broadcasters, content providers, telcos, and MSOs. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
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One thing is clear from this report: these six companies are redefining the landscape of the entertainment industry. Check out Szymon Karbowski's latest post. He shares his opinions on market trends and the current situation of the streaming media, answering these questions and many more. Follow his profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. Szymon shares his expertise regarding Pay TV operators, broadcasters, content providers, telcos, and MSOs. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
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One thing is clear from this report: these six companies are redefining the landscape of the entertainment industry. Check out Szymon Karbowski's latest post. He shares his opinions on market trends and the current situation of the streaming media, answering these questions and many more. Follow his profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. Szymon shares his expertise regarding Pay TV operators, broadcasters, content providers, telcos, and MSOs. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
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One thing is clear from this report: these six companies are redefining the landscape of the entertainment industry. Check out Szymon Karbowski's latest post. He shares his opinions on market trends and the current situation of the streaming media, answering these questions and many more. Follow his profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. Szymon shares his expertise regarding Pay TV operators, broadcasters, content providers, telcos, and MSOs. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
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One thing is clear from this report: these six companies are redefining the landscape of the entertainment industry. Check out Szymon Karbowski's latest post. He shares his opinions on market trends and the current situation of the streaming media, answering these questions and many more. Follow his profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. Szymon shares his expertise regarding Pay TV operators, broadcasters, content providers, telcos, and MSOs. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
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Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
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One thing is clear from this report: these six companies are redefining the landscape of the entertainment industry. Check out Szymon Karbowski's latest post. He shares his opinions on market trends and the current situation of the streaming media, answering these questions and many more. Follow his profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. Szymon shares his expertise regarding Pay TV operators, broadcasters, content providers, telcos, and MSOs. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
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One thing is clear from this report: these six companies are redefining the landscape of the entertainment industry. Check out Szymon Karbowski's latest post. He shares his opinions on market trends and the current situation of the streaming media, answering these questions and many more. Follow his profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. Szymon shares his expertise regarding Pay TV operators, broadcasters, content providers, telcos, and MSOs. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
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Co-founder, Chief Operating Officer at StreamVX | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | Broadcast | Telco
One thing is clear from this report: these six companies are redefining the landscape of the entertainment industry. Check out Szymon Karbowski's latest post. He shares his opinions on market trends and the current situation of the streaming media, answering these questions and many more. Follow his profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. Szymon shares his expertise regarding Pay TV operators, broadcasters, content providers, telcos, and MSOs. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
Co-founder, Chief Executive Officer at StreamVX | One of the pioneers and active contributors of the pay-TV industry | Video Streaming | OTT services | IPTV Technologies | Monetization | MSO Advisory | IEmmy Member
Top six global content providers account for over half 2024 spend. Disney, Comcast, Google, Warner Bros. Discovery, Netflix and Paramount (the top six global content providers in 2024) combined spend more than half of all investment in the global TV and film industry. This amounts to a record $126 billion, according to a report by Ampere Analysis. Together, these companies represent 51% of the total global content market, up from 47% in 2020. This increase in spending has had a significant impact on TV and film production and comes despite recent economic pressures and changing consumer preferences in the industry. Despite announced cuts to its linear and theatrical brands, Disney remains the largest contributor to the media landscape, accounting for 14% of global investment in TV and film content in 2024. This is supported by the full acquisition of Hulu at the start of 2024, which will add an additional $9 billion to Disney's total spend. Spending on original programming has been a priority for these top studios, with more than $56 billion, or 45% of their combined spend, allocated to original content over the past two years. Netflix, the largest investor in global streaming content, has consistently maintained an annual spend of $14.5 billion on both original and acquired programs. This figure is expected to increase in 2025, following Netflix's recent acquisition of sports rights, including NFL games and WWE content, which will broaden its content offering and appeal. Unique among the major players, Google's YouTube has achieved significant market influence by investing in creator partnerships and revenue-sharing programs rather than traditional TV and film production. This approach has made YouTube the third largest contributor to global content spending, as it continues to secure deals with high-profile content creators and expand its global reach. In these challenging times, streaming platforms are holding up quite well. The major players are looking for ways to maintain revenue growth and stabilize their position in the market. Streaming is clearly on its way to wiping out cable TV and taking over its audience. In my last post I talked about the very different ideas platforms have to attract viewers and subscribers. In summary, the streaming market is at a very important moment in history. Content providers are taking their places on the list of major players. Those who get there now should be able to stay at the top for years to come, grow and deliver serious profits to shareholders and employees. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Disney #Comcast #YouTube #WarnerBrosDiscovery #Netflix #Paramount #Hulu #report #AmpereAnalysis #investments
