Market Research Trends and Reports’ Post

During the last few years, the online UK beverage sector witnessed significant growth due to the massive acceleration in online shopping 🍷🌐 🎯 Retailers like you can differentiate themselves through unique product offerings, competitive pricing models and superior online experiences. But to do so, you need to understand how competitors are positioning themselves and how they are competing in the marketplace. Discover more insights in our Market Report on the online private-label sparkling wine market 👉 https://vistex.link/3XH #MarketReport #UKBeverageIndustry #PricingStrategy

Learn how Wine.com, a US-based online wine retailer, delivered attribute-based product recommendations to aid discovery and personalize the experience for shoppers, thereby improving Revenue Per Click (RPC): https://bit.ly/48MSa4v #ecommerce #personalization #customerexperience

Learn how Wine.com, a US-based online wine retailer, delivered attribute-based product recommendations to aid discovery and personalize the experience for shoppers, thereby improving Revenue Per Click (RPC): https://bit.ly/48MSa4v #ecommerce #personalization #customerexperience

Is there still growth to be had in wine? According to Benjamin G., founder of WineHub, there's plenty to be found — with the right strategy. WineHub is the wine and spirits plug-in for Shopify, and Ben says he's seeing growth of up to 40% from wineries with sophisticated DTC strategies. He spoke to Drinks Insider in September, and the interview is summarised in today's newsletter. Ben discusses: 💄 How he was inspired by the cosmetics industry 🍷 Why loyalty programmes can be more lucrative than wine clubs 🤖 Why (and how) you should automate everything 💰 Why value wins over volume 🛎 How to use personalisation Among many other topics. It's all freely available in today's Drinks Insider newsletter: https://lnkd.in/e4XDCdap

It' s 12 months ago since we published an in depth round table perspective on the South West’s Food and Drink sector by industry leaders from across the Food Drink Devon membership. Interesting to look back at the views now to see what came true, what changed across the topics and what's still evolving. Staffing, supply chains, marketing were all hot topics in March 2023 - has it changed? For us at Webselect it's interesting to observe the pace of food and drink sustainability and provenance being a significant purchase consideration for consumers. Are your customers more demanding in this area in the last 12 months? Download the original report here: https://lnkd.in/dmqc7zgV Kate Rippin | Clair Harrison-Jones | #ecommerce #food #insights

Moving from a traditional winery to a tech-driven e-commerce platform, Agent Cru reflects on the growth and opportunities sparked by embracing risk and innovation. Full episode at lessonsinleverage.com

🍷📈 Want to thrive in the evolving wine market? Learn how wine brands can adapt to changing consumer trends and economic shifts. From digital marketing strategies to #eCommerce optimization, learn how your brand can succeed in today's competitive landscape. https://lnkd.in/e9nqQ7nr #WineMarketing #WineryMarketing #WineMarketingAgency #WineAndHospitality

Which supermarket chain operator in China is most effective in wine sales? Traditional supermarkets have long been a significant channel for wine sales, with leading wine brands and merchants vying for a spot to secure shelf space. However, this once-stable channel is now experiencing profound changes. In an era where e-commerce and consumer habits evolve at breakneck speed, here are five supermarket operators that have proven to be effective in driving wine sales. One operator defied pandemic downturn, and managed to register double-digit growth in wine sales each year. Find out which one it is here! #wine #news #analysis #supermarket #hypermarket #china #retail #O2O #hema #aldi #metro #walmart #carrefour #samsclub #membership #rtmart #alibaba

Moving from a traditional winery to a tech-driven e-commerce platform, Agent Cru reflects on the growth and opportunities sparked by embracing risk and innovation. Full episode at lessonsinleverage.com

News from Virgin Wines reported on City AM is that the online vino retailer are positive about their profits. Other than being a nation of wine lovers (ASPR included) what does this tell us? Pandemic habits are still strong, as people embrace a cosy night in on the sofa rather than a wild night out. Home is where the heart is, and sectors from food and beverage to décor and DIY are remembering this. Customer service matters. Virgin Wines have a loyal base they look after well, meaning cancellation rates are lower than for many. eCommerce platforms need to remember that web is not the easy option and people still want a personal touch. Their delivery (we know from experience) is top notch. Think about your partnerships. People will pay for quality. Trends show we’re drinking less volume and focusing on a better bottle. Retailers should leverage provenance and a brand story. Cheers! https://lnkd.in/e3JusBk3