Malaysia Entrepreneur E-Sports Association - MEEA’s Post

🎓 Wrapping up the final day of the term in style! What could be a more fitting end to 2023 than with our UAL Level 3 esports content creation students taking on an exciting content creation challenge? Discover their creative talents over on our Instagram. 💻🎮 #ContentCreationChallenge #UAL #EsportsEducation #EndOfYearCelebration #bpcmedia #bpcesports #trex https://lnkd.in/gXfQxcpv

Hey #esports fam! Brainstormed some esports content ideas, but need your help taking them from concept to reality. Been burned before sharing details, so how can I present them to orgs/clients securely? Looking for your insights and experiences!

Esports transcends mere screen victories. The true late-game scaling and end-game content manifest in real-life actions. Apply this mindset **DILIGENTLY** to everything you do.

Let’s break down your branding: Should you focus solely on esports? Theoretically, if you heavily invest in marketing and people become interested in esports content, it could work. However, the audience may be limited, and you’d be targeting the same group over and over. To boost revenue, it will be more effective to diversify with content like casino and instant games. This way, you tap into a broader player base. So, what’s your strategy: focussing on a single product or offering a wide range of content? #turbostars #turboplatform #turbogames #turbosportsbook #igamingsolutions #instantgames

Back in 2017, I ran a successful co-streaming strategy that helped Clash Royale content creators grew their channels at breakneck speed. I was running Royale Premier League (RPL) - one of the largest community tournament series for the mobile game by Supercell, Clash Royale and it spanned across 3 regions - the Americas, Europa, and APAC. I had no budget to pay casters for an official broadcast. I went to YouTubers and told them we would be providing them a broadcast overlay (including tutorials on how to set them up on OBS) and exclusive access to the spectator slot in our tournament lobby. The opportunity was snapped up very quickly and those creators with access to be an official broadcaster of the tournament would see their YouTube following grew overnight. One of the up and coming Spanish creator from LATAM grew from 1000 subs to 3000 subs for co-streaming RPL. We hit our peak of 40k PCU when one of the biggest Spanish content creator and also the team owner of popular Spanish team, Team Queso co-stream his team playing in the RPL Intercontinental championship (think LCS vs LEC). Funnily, I took these viewership to potential sponsors at the time and they brushed it aside - to them, these co-streaming viewership stats shouldn’t be counted as official broadcast stats. Fast forward today, co-streaming became an essential strategy for esports leagues as a means to capture more fans engagement by offering alternative viewing experience to fans who prefer to watch raw commentary from their favorite personalities. Who would have thought huh?

The eCLUTCH Buzz Continues at NEM Dubrovnik: Meet the Innovators Behind eSports on TV! The energy around eCLUTCH at NEM Dubrovnik was electric yesterday, and we're still buzzing! A huge thank you to everyone who stopped by the Eutelsat booth to learn more about this revolutionary new platform bringing premium eSports directly to your TV. Didn't get a chance to see eCLUTCH in action? No worries! The eCLUTCH team is still here at NEM, ready to answer your questions and show you why this is a game-changer for the esports industry. What is eCLUTCH? Imagine a world where premium esports content like top tournaments and pro gamers are readily available on your traditional TV, delivered with crystal-clear HD quality and wider accessibility across Europe. That's the power of eCLUTCH! Why is eCLUTCH a game-changer? Disrupts the Industry: eCLUTCH transcends the limitations of streaming, offering a hybrid multiscreen experience with linear channels, VOD content, FAST channels, and live events. Unleashes Audience Potential: Reach a brand-new audience of esports enthusiasts who prefer the communal experience of watching on the big screen. Boosts Revenue & Growth: Expand your reach, attract new subscribers, and boost revenue with this in-demand content. Join eCLUTCH at NEM! P.S. Want to learn more about eCLUTCH and how iKOMG's expertise can elevate your esports content strategy? Visit our website at https://lnkd.in/dB9jyMzk to explore our full range of innovative media solutions.

The blending of gaming and media is proving to be a key driver of growth in the fast-paced world of esports! #Esports content consumption has risen by 30% in 2024 as compared to the previous year. Engaging content resonates with fans which esports brands can utilise to build strong relationships and cultivate a dedicated community. In 2024, social media platforms have become key arenas for engaging audiences with a 25% uptick in user interactions on esports content. As we explore the convergence of esports and #media, it's evident that the future holds great promise. There is significant growth potential with forecasts indicating a 40% increase in investments in esports content creation by major brands in 2024. It is only by leveraging the potential of content creation that esports organizations can captivate audiences, build fan loyalty, and drive the industry forward to new horizons in 2024 and beyond. #EsportsMarketing #GamingContent #DigitalEngagement #MediaPartnerships #ContentCreation #EsportsTrends

The eCLUTCH Buzz Continues at NEM Dubrovnik: Meet the Innovators Behind eSports on TV! The energy around eCLUTCH at NEM Dubrovnik was electric yesterday, and we're still buzzing! A huge thank you to everyone who stopped by the Eutelsat booth to learn more about this revolutionary new platform bringing premium eSports directly to your TV. Didn't get a chance to see eCLUTCH in action? No worries! The eCLUTCH team is still here at NEM, ready to answer your questions and show you why this is a game-changer for the esports industry. What is eCLUTCH? Imagine a world where premium esports content like top tournaments and pro gamers are readily available on your traditional TV, delivered with crystal-clear HD quality and wider accessibility across Europe. That's the power of eCLUTCH! Why is eCLUTCH a game-changer? Disrupts the Industry: eCLUTCH transcends the limitations of streaming, offering a hybrid multiscreen experience with linear channels, VOD content, FAST channels, and live events. Unleashes Audience Potential: Reach a brand-new audience of esports enthusiasts who prefer the communal experience of watching on the big screen. Boosts Revenue & Growth: Expand your reach, attract new subscribers, and boost revenue with this in-demand content. Join eCLUTCH at NEM! P.S. Want to learn more about eCLUTCH and how iKOMG's expertise can elevate your esports content strategy? Visit our website at https://lnkd.in/d6QjtQiK to explore our full range of innovative media solutions.

We facilitated a piece of content no one else in the esports industry thought was possible in 2024... here is how we did it 👇 On the 13th of August 2024, our very own Finn "karrigan" Andersen, and FaZe Clan managed to do one of the biggest comebacks in esports, in a make it or break it Counter-Strike match! What followed in the next 48 hours was the idea, planning, and execution together with Finn, to do a video highlighting exactly how it happened, by showing COMPLETELY uncut communication of the comeback, from start to finish Why is this so special? Imagine you could listen in on your favorite football team's players and coaches during a match, 100% unfiltered - this is what that is! The result: 📺 1.3M+ views across YouTube/TikTok/Twitter 📈 5M+ impressions 🗣 Became a highly discussed topic across all social media platforms 📰 Featured on the biggest news sites within esports Not only was it a huge success by the numbers, but just as important is that we helped create a piece of evergreen content that can educate people within many fields of work on how communication, mindset, and teamwork can turn the worst possible scenario into something positive! Watch the video here: https://lnkd.in/eQ8R4jxi

🚀 New White Paper Alert: Transforming Esports Viewership 🎮📊 I am excited to share our latest white paper, "From Passive Viewer to Active Fan: Interactive Audience Experiences in Esports," which explores ground breaking research on enhancing viewer engagement through innovative interactive tools. 🔍 Key Highlights: Introduction of the Dota 2 Twitch Extension, used during the DreamLeague Season 15 tournament to engage over 300,000 viewers. Insights into how interactive features like live statistics, analysis, and highlight reels can transform passive viewership into active participation. Demonstrated potential for new commercial opportunities through interactive advertising and sponsorship. 💡 Why This Matters: Traditional esports broadcasts often render viewers as passive consumers, missing the opportunity to deepen engagement. Our research shows that interactive tools can significantly enhance the viewer experience, making esports watching more immersive and engaging. 🔗 Read the Full Paper: https://lnkd.in/esGeXpRd This study represents a significant step forward in esports broadcasting, offering valuable insights for broadcasters, game developers, sponsors, and the esports community. Dive into our findings to explore the future of interactive sports broadcasting! I look forward to hearing your thoughts and feedback. Feel free to reach out if you have any questions or want to discuss the research in more detail. #Esports #InteractiveMedia #ViewerEngagement #Dota2 #Research #Innovation #Broadcasting