Leighton Media’s Post

Google Ads presents a golden opportunity for charities to amplify their message, engage with their audience, and drive meaningful actions. My latest blog focuses on crafting compelling ads for non-profits, providing you with the expertise and tools to create ad copy & CTA's that inspire action. Read the guide here: https://lnkd.in/eYCwZZRu #GoogleAds #nonprofit

"Maximize your online fundraising impact! 💸📈 Follow these best practices: ✨ Set clear goals & deadlines ✨ Share compelling stories & videos ✨ Use social proof & donor recognition ✨ Optimize for mobile & user-friendly design ✨ Express gratitude & follow up with donors Build relationships, trust & authenticity. Be creative & transparent! 💡 Use engaging headlines, eye-catching images & simple donation processes. Leverage social media & email marketing to reach wider audiences. #OnlineFundraising #NonprofitTips #FundraisingBestPractices #DigitalDonations #CharityWork #GivingBack #MakeADifference #NonprofitFundraising #FundraisingTips"

Join our #TSWebinar with Tapp Network on October 1 at 10am PT, to learn how #TechSoup can help amplify your #nonprofit's mission and engage your online audiences. Save your seat: http://spr.ly/6042oHXRp #NPTech #NonprofitTechnology #NonprofitOrganization

Ready to maximize your outreach for DAF Day? We've got you covered! Our comprehensive marketing toolkit includes:  ✉️ Email Templates – Easily customize outreach to your donors and partners.  📱 Social Media Post Templates – Pre-designed and optimized for engagement.  📑 Tons of Resources – From messaging tips to DAF success stories! Our templates are built on Canva, so all you need to do is duplicate the files and start editing to fit your organization’s needs. Join us today and gear up for DAF Day success! #DAFDay #nonprofits #fundraising

Getting involved with a nonprofit in my community gave me invaluable insights. As a supporter, I learned how I wanted to be communicated with, what content resonated with me, and what truly captured my attention. Now, when creating marketing strategies for my nonprofit clients, I strive to understand the perspective of potential supporters. I look for ways to connect that perspective to the mission and message my clients aim to convey. It’s all about building genuine connections and making every interaction meaningful. By empathizing with the audience, we can craft strategies that resonate and drive engagement. What are some ways we can better understand the perspective of our potential supporters? #NonprofitMarketing #Nonprofits

Most #fundraising campaigns will be successful if they get these 3 things right: 1️⃣ Creativity that helps differentiate their brand positioning and voice. 2️⃣ Authentic messaging that deeply and emotionally resonates. 3️⃣ Knowledge of the values of their current supporters. But here's the tricky part: - The third step is the most important. - #Nonprofits so often overlook this step! - Time taken to understand values alignment -- it is foundational. __________

I  just finished creating the demo version of the Best Year Yet template. If you're feeling overwhelmed, stretched thin, and constantly juggling tasks, this roadmap is a lifesaver!   It's a hub to sync marketing campaigns, comms, and fundraising efforts seamlessly. As I prepped for this Wednesday's live workshop, 2 things happened:   1. I felt calmer. I could see the nurture & trust-building content and how it fits in with fundraising campaigns throughout the year. The two work in harmony together. 2. Ideas began flowing in. The white space in the calendar teed me up to plug in a fresh mini-campaign, monthly donor sprints for segmented audiences. Peek at the template -- you'll leave the workshop with your nonprofit's plan completely customized -- no homework required! 😅 Last chance to join us: https://lnkd.in/e3ip6zdM #nonprofit #fundraising #nonprofitmarketing #marketing #marketingplan #fundraisingplan #monthlygiving #nonprofits

Are you a non-profit looking to start a newsletter? Creating a compelling and informative newsletter is essential for connecting with your supporters. Read our full blog to learn how to craft a newsletter that informs, inspires, and engages your audience.https://loom.ly/SPAsejE #NonProfit #Newsletter #MarketingTips #Engagement #Supporters #MissionDriven

4 things to consider as you prepare to grow your non-profit’s social media presence 📲 See the full video here: https://lnkd.in/gH7Swdts #nonprofitmarketing #socialmediafornonprofits

Tip of the Day: "Optimize your social media profiles! Ensure your bios, cover photos, and contact information are up-to-date and reflect your non-profit's brand. #SocialMediaOptimization #NonprofitTip"