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#MOCASNACK Indonesia's online spending accounts for 64% of its total consumer spending, aligning it with India and highlighting a major shift towards digital retail, according to Wonderman Thompson Commerce. The market is a strong adopter of livestream commerce, with 69% of Indonesian shoppers engaging with livestream commerce. More than a third of Indonesians engage in online shopping on a weekly basis, deeply embedding e-commerce into their daily lives and pointing to opportunities for market expansion. Especially given the minimal number of consumers who do not shop online at all, the e-commerce market is projected to reach 198.6 billion by 2028, up from 92.3 billion in 2024, according to ECDB. #IndonesiaMarket #LivestreamCommerce #ecommerce

🛍️ 𝐕𝐢𝐞𝐭𝐧𝐚𝐦'𝐬 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫𝐬 𝐒𝐩𝐞𝐧𝐝 𝐍𝐞𝐚𝐫𝐥𝐲 $𝟓.𝟕 𝐁𝐢𝐥𝐥𝐢𝐨𝐧 𝐢𝐧 𝐇𝟏 𝟐𝟎𝟐𝟒 📈 In the first half of 2024, Vietnamese consumers spent nearly $5.7 billion on online shopping, purchasing 1.53 million items through e-commerce platforms. 🚀 These figures more than doubled year-on-year, highlighting the robust e-commerce market and the opportunity for sellers to capitalize on online shopping trends. 📊 In particular, TikTok Shop and Shopee led the growth, with revenue surges of 150.54% and 65.96%, respectively, driven by the popularity of livestream shopping. 📉 In contrast, Lazada, Tiki, and Sendo experienced declines in both revenue and sales, falling by 43.81% and 48.55%, respectively. 🔗 For more insights, read the full article here: http://surl.li/cighmm #JDI #LaunchJDI #ecommerce #Vietnam #2024

[E-Commerce] Temu has quietly launched in Thailand, its third market in Southeast Asia. This debut comes nearly a year after entering Malaysia and the Philippines. Temu's Thailand site, like other market debuts, offers grand opening discounts of up to 90%, coupled with a bundle of discount coupons worth 70 baht. Temu's quick global expansion last year helped US-listed PDD become China's most valuable e-commerce company, surpassing long-standing leaders Alibaba and JD.com. According to the “E-commerce in Southeast Asia 2024 report” by Momentum Works, Thailand is the second-largest e-commerce market in Southeast Asia after Indonesia. It has the second-fastest growth rate (after Vietnam), with a year-on-year growth of 34.1%. In 2023, Thailand’s e-commerce platform market was dominated by Shopee (49% market share), Lazada (30%), and TikTok Shop (21%). We don’t yet know how aggressive Temu will be in Southeast Asia. Their strategy is very ROI-driven and can change quickly. However, incumbent players, including platforms, brands, and enablers, need to prepare for strong competition. #Ecommerce #SoutheastAsia #Thailand #Temu https://lnkd.in/gH5DE3z9 https://lnkd.in/gtx5Ar33

The e-commerce consumer goods market in Malaysia is expected to grow to US$5.9 billion by 2024 due to the huge mobile shopping audience. This indicates the rapidly growing economy of the nation, which plays a key role in deciding the success of e-commerce businesses in the region User penetrations for online shopping are expected to hit 53.1% by 2025, and as the online audience grows, multiple businesses, sellers, and retailers are moving towards either creating their own websites for users to have an uninterrupted shopping experience or integrating on leading marketplaces including Shoppe, Lazada, Zalora, 11Street, etc. #ecommerce #malaysia

How Do You Win in Southeast Asia’s E-Commerce Market? 🚀 With e-commerce booming in Southeast Asia, the potential for growth is huge—but getting it right requires more than just a #global #strategy. Each market has its own platforms, behaviors, and consumer preferences. To truly succeed, you need to adapt. In #Indonesia, for instance, #Shopee attracts moms, while #Tokopedia leans towards a male audience. #Blibli is popular for electronics, and across the region, Lazada serves a broad customer base. Understanding these #local #nuances is key to maximizing your online presence and tapping into the region’s rapidly growing digital economy. How do you tailor your #Ecommerce strategy to these diverse markets? #Asia #ASEAN

Here is the market share of the e-commerce sector in the first quarter of 2024 in Vietnam according to the result of the research of YouNet ECI. It comes as no surprise that Shopee leads the market with over 67% market share. After nearly 8 years in the Vietnamese market, this e-commerce platform from Singapore has introduced numerous shopping programs with blockbuster deals to attract users and is gradually reaping the rewards of its successful harvest, as evidenced by its profitability in this hundred-million-strong market in the past year, 2023. ⚠ The surprising element here perhaps stems from the emergence of a new player in the market, TikTok Shop, which, despite being in the market for less than 3 years, has surpassed even earlier entrants such as Lazada and TIKI to claim the second position in the market. This can be attributed to TikTok Shop's very innovative approach compared to other sales channels, leveraging its strength as a social entertainment platform. It could be said that TikTok Shop has opened up a new playground called "#shoppertainment" and is leading the way in this arena. ⚠ The next noteworthy point comes from the assessment of YouNet ECI, stating that the Vietnamese e-commerce industry could reach its peak GMV of 16.8 billion USD, Within this concept, "#shoppertainment" (the combination of shopping and entertainment) is the key element, accounting for nearly half of the total merchandise value of the entire industry, amounting to 8.1 billion USD. 👉 This will drive the growth of cross-border payment industry for e-commerce businesses headquartered abroad entering Vietnam. Read more about this effect and types of cross-border payments in the comment below 👇 #shopee #tiktokshop #lazada #tiki #ecommerce #ecommercepayments

Vietnamese consumers have been on a shopping spree 💙❤️💚 According to a report by Metric, the Q1 retail revenue of the five largest e-commerce platforms in Vietnam, including Shopee Lazada TIKI Sendo.vn and TikTok Shop, reached a milestone of 71,200 billion VND, marking a growth of 78.69% compared to the same period last year. This growth trend is expected to continue, with the second quarter of 2024 projected to see a turnover of 84.87 trillion VND. The Gross Merchandise Value of the Vietnamese #ecommerce sector is anticipated to peak at 16.8 billion USD in 2025. Technological advancements and an increasing number of online shoppers are the key drivers of this growth, which is poised to create new opportunities for businesses and consumers alike. It's exciting to witness the comprehensive development of the digital economy in Vietnam.

Southeast Asia's e-commerce market is experiencing explosive growth, with Vietnam and Thailand leading the way. Vietnam, now the third-largest e-commerce market in the region, saw a 52.9% increase in gross merchandise value (GMV) over the past year. Thailand follows closely with a 34.1% GMV rise. Vietnam's e-commerce sector is expanding at 2.3 times the rate of traditional e-commerce, with projections of 20% annual growth until 2026. This rapid expansion is fueled by young, tech-savvy consumers increasingly relying on online shopping, particularly through mobile devices. When it comes to platforms, Shopee dominates, holding 48% of the ASEAN market share, while TikTok Shop is rapidly expanding. As businesses continue to capitalize on these trends, Vietnam and Thailand are set to solidify their positions as e-commerce powerhouses in Southeast Asia, offering significant opportunities for both local and international players. Reach out now for more information on E-commerce in South East Asia! #RedFernDigital #Ecommerce #SoutheastAsia #GrowthOpportunity #EcommerceGrowth

𝐕𝐢𝐞𝐭𝐧𝐚𝐦𝐞𝐬𝐞 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐁𝐨𝐨𝐦𝐢𝐧𝐠, 𝐁𝐮𝐭 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞𝐬 𝐋𝐨𝐨𝐦 𝐋𝐚𝐫𝐠𝐞 𝐁𝐢𝐠 𝐧𝐮𝐦𝐛𝐞𝐫𝐬 𝐚𝐧𝐝 𝐛𝐢𝐠 𝐜𝐡𝐚𝐧𝐠𝐞𝐬 𝐚𝐫𝐞 𝐬𝐡𝐚𝐤𝐢𝐧𝐠 𝐮𝐩 𝐕𝐢𝐞𝐭𝐧𝐚𝐦'𝐬 𝐞-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐥𝐚𝐧𝐝𝐬𝐜𝐚𝐩𝐞. ️ •  Vietnamese consumers are spending nearly $32 million every day online, with a staggering 54.91% year-on-year growth in the first half of 2024. •  Platforms like Shopee and TikTok Shop are leading the charge, with TikTok Shop experiencing a whopping 150.5% sales increase! However, there are some clouds on the horizon: •  Economic uncertainty is leading to a focus on affordability, with beauty, fashion, and homeware taking the top spots. •  Livestreaming is king, but sellers need to adapt quickly to stay ahead of the curve. •  Competition is fierce, with established brands entering the online space and the need for constant discounts putting pressure on margins. What do you think the future holds for Vietnamese e-commerce? Share your thoughts in the comments! #Vietnam #eCommerce #TikTokShop #Shopee #Livestreaming #Retail #DigitalMarketing #SouthEastAsia

In Q2 2024, the total revenue of the five largest online retail e-commerce platforms in Vietnam, including Shopee, Lazada, TIKI, Sendo.vn, and TikTok Shop, reached approximately 85 trillion VND, marking a 78% increase compared to the same period last year. This follows a strong Q1 2024, where these platforms generated 71.2 trillion VND in retail revenue, a 78.6% year-on-year increase compared to Q1 2023. This growth significantly surpasses the forecasted growth of Vietnam's #ecommerce market in 2024, which was projected to be around 35% compared to 2023. #Shopee continues to lead the market with a revenue of 53.74 trillion VND, capturing a 67.9% market share. #TikTokShop follows in second place with 18.36 trillion VND, accounting for 23.2% of the market. #Lazada and #Tiki achieved revenues of 6.03 trillion VND (7.6% market share) and 997.06 billion VND (1.3% market share) respectively. source: Metric . vn