Founder, Editor-at-large and Influencer – I’m a passionate enthusiast about and evangelist for B2B, as well as an analyst and commentator; conference speaker/moderator; podcast host or guest; and blogger/vlogger.
As #B2Bmarketers in the UK gear up for the B2B Marketing Awards (AKA the biggest night in B2B!) I wanted to share some of the work from the 'Best use of creative' category. What I think these images illustrate brilliantly is the sheer diversity of activity in B2B across so many sectors and industry, and how some are seeking wrestle with not just complex but also incredibly pressing globally impactful challenges. Communicating these messages succinctly is by no means simple or straightforward, so all due respect to the agencies responsible - The Croc Revere Agency Fox Agency Ogilvy True Agency Anomaly VCCP Business Rooster Punk #b2bawards #b2bmarketing B2B Marketing Shane Redding 💡Georgina Gilmore Want to know who won? Check out www.b2bmarketing.net tomorrow :-)
Wishing the best of luck to all those that are shortlisted, it’s a huge achievement to be recognised and hopefully win a #b2bawards #b2bmarketing 👏
Such inspiring work in the 'Best use of creative' category! It’s amazing to see how B2B marketing continues to push boundaries and tackle global challenges. Any personal favorites from the shortlist?
Looking forward to seeing you all tonight 👏👏
Stacked category! Wishing best of luck to all involved and hope to catch you all later today 👋
What a category! 🤩 That photo at the end is a perfect example of what it feels like to win a B2B Marketing Award - it will always make me smile looking at it and remembering the buzz! Looking forward to this evening!
Looking forward to celebrating the best of B2B Marketing tonight! Always great to see the fantastic work across our industry 🚀
Thanks Joel Harrison, looking forward to tonight!
Sorry to have to miss this year. Have a great night!
Awesome product
Founder at Rooster Punk | Championing the untapped potential of brand-led growth in B2B | 2 x Author
16hThanks Joel, lots of great contenders for this coveted award, including Rooster Punk Good luck to everyone. See ya later :-)