New business opportunities come in different shapes and sizes. If I'm buying a home, I need a lot of help getting to the point of signing the paperwork and getting the keys. The mortgage brokers, lawyers, and real estate agents that help me along that journey are far more likely to get my business when it's time, than those who hold out on providing any value or service until I have the money to buy. Think about this in your business. If you're helping potential clients answer the questions they have and solve any problems in the lead up to buying your product/service, then it's a lot easier to get their business when it's time to buy. Don't be a square peg trying to fit into a round hole. Help your potential customers in their journey and you're bound to close a few deals.
🔍 Identifying qualified leads means looking out for these key characteristics: 🧩 Fit: Do their needs align with our solution? 💰 Budget: Can they afford our product or service? ⏳ Timing: Are they ready to buy now? 💬 Communication: Are they responsive and open? 👍 Engagement: Have they shown genuine interest? 💼 Authority: Do they have the decision-making power? Are you targeting the right leads? #qualifiedleads # salesstrategy #salesgrowth
Technical Digital Marketer
6moWe’re living in the value economy for sure! People need trust before they’re willing to spend. The only way to earn trust is to provide value first. Being feduciary is key 🔑