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EURO 24 has transformed footballers into influencers - but are partnerships with them worth it? ⚽ The European Football Championship is over and the social media accounts of footballers have grown rapidly. Take Niclas Füllkrug, Jamal Musiala, and Florian Wirtz from the German national team: together they gained 1,402,145 followers, leading to a joint account size of 8,498,655 followers on Instagram alone. Of course this reach is extremely exciting for brand cooperations. But how do they differ from typical partnerships? And who are they suitable for? Here are my recommendations for successful campaigns with football players: 1. Footballers aren't typical content creators. This is evident in how they post content and interact with their followers. Brands need to be sensitive and give them creative freedom to produce authentic content. 2. I recommend these partnerships mainly for D2C brands with a broad target audience. Discount chains like Aldi or Lidl or wide-reaching consumer brands in the food and beverage sector are ideal. 3. For placement, Instagram stories are a good choice as they appear more authentic and encourage interaction with followers. 4. Long-term partnerships should be carefully considered, as the hype around players can quickly fade after the tournament. Examples like Musiala with Nike and Rewe and Wirtz with Adidas show that such partnerships have great potential if done right. However, it requires a good sense of timing and authenticity to achieve the best results. 💯 Which brand can you see partnering with one of these footballers?

Creators & influencers are inundated with brand requests. Here's 7 ways to get dream creators to partner with your brand: 1. Offer a high fixed fee The easiest way to catch someones attention is to pay up. Can't afford that yet? Or, worried about ROI? 2. Offer high commissions Since TikTok Shop launched in the UK, more and more creators are preferring to work on commission basis as they know they can bring in the sales and have uncapped potential. Also, this can be used in conjunction with a fix fee to help negotiations. 3. Offer rewards they will love At my agency we caught the attention of many top creators by gifting designer handbags or sunglasses if certain metrics have been reached. It's something that can really stand out on the first email and motivate creators to make more content. 4. Run Community Creator Events  Giving creators an opportunity to meet each other and a brand can be super exciting. IRL will always be the best way to start relationships. 5. Be used by their peers We've all heard of the Triangl and Kendall Jenner story... Triangl gifted everyone but Kendall and she eventually came to them. You can do this too with your favourite creators. 6. Have a great product Products that are better will have a much easier time of getting picked up by creators. If you are really struggling, maybe its time to improve the product or at least, improve how it is presented! 7. Call them out on socials Make content saying that you would love for them to try your product. Odd Muse does this particularly well! Anything I've missed? -- 🙋♀️ Hi, I'm Bronte and I quit my job at TikTok to launch Social St - a TikTok partner agency We turn TikTok into a leading sales channel for the top beauty, wellness & fashion brands

🔍 Did you know that integrating SEO with social media can be a game-changer for jewelry businesses? 💎 Let's unlock the power of this synergy together! Here's how: 📌 Showcase your stunning jewelry pieces through captivating visuals on platforms like Instagram and Pinterest. 📌 Engage with your audience by sharing informative content about jewelry trends and styling tips. 📌 Encourage user-generated content by running contests or featuring customer photos wearing your jewelry. 📌 Collaborate with influencers and bloggers to reach a wider audience and enhance your brand visibility. Harnessing the potential of SEO-social media integration can elevate your jewelry business to new heights! 💫 #JewelryBusiness #SEO #SocialMedia #DigitalMarketing #JewelryTrends #BrandVisibility #OnlinePresence #InfluencerMarketing #SmallBusinessTips #Entrepreneurship #SearchEngineOptimzation #Ecommerce #Shopify #Wordpress #Webdesign #OrganicTraffic #MarketingTips #SEOtips #SocialMedia

𝑾𝒉𝒚 𝒑𝒍𝒂𝒚𝒊𝒏𝒈 𝒂𝒓𝒐𝒖𝒏𝒅 𝒘𝒊𝒕𝒉 𝒍𝒐𝒈𝒐 𝒄𝒐𝒍𝒐𝒖𝒓𝒔 𝒄𝒂𝒏 𝒃𝒆 𝒓𝒊𝒔𝒌𝒚 𝒇𝒐𝒓 𝒈𝒓𝒐𝒘𝒊𝒏𝒈 𝒃𝒓𝒂𝒏𝒅𝒔? Engaging with your brand’s logo in social media posts can be both exciting and challenging. However, altering logo colours — whether for festivals or creative posts — can pose risks, especially for young businesses. Unlike larger brands that can afford to support such changes with influencer partnerships or PR campaigns to ensure visibility, smaller businesses might find their brand recall diluted. Consistency in brand presentation is key to building recognition and trust. Stick to your brand colours — it's a simple yet powerful way to keep your identity memorable. Creativity is important, but consistency matters more to your audience. #Idecution #YourMilestonePartner #MSMEs #SME #Startups #DigitalMarketing #EngineeringMarketing #DigitalMarketingForInstrumentation #LogoColours

We specialize in helping you reach those who matter most by targeting your posts towards the right audience and increasing engagement! Visit our website now and get onboarded. https://lnkd.in/dzR44Mfh #socialmedia #socialmediamanagement #socialmediagaency #branding #digitalmarketing #marketingdigital #socialmarketing #seo #contentmarketing #getcreative #socialmediatips #advertising #business #entrepreneurship #entrepreneur #startup #tech #growyouraccount #follow #marketingtips

When trying to run a business, it is necessary to be able to create a brand that will attract your ideal clients, and at the same time keep them engaged. Here are some Strategies for Brand Awareness that you can use in your marketing strategy. ⬇️ Referrals Brand identity Influencer Marketing Content Marketing SEO Sponsorship Creative Campaigns 💥Follow Sky Media for more tips on Brand Awareness, Social Media and more🔥

College athletes are to social marketing what influencers were to traditional advertising… Shiny and new. After the court approvals on NIL rights in 2021, college athletes were officially on the market for partnerships and brands were up and at ‘em to get their paws on the fresh meat. Flash forward to 2024, and we’ve already seen a decline in the quality of said collaborations. Now, athlete - brand partnerships are “shorter in duration, constructed with Instagram or TikTok in mind — and, increasingly, struck without the involvement of the teams, clubs and tours” or in other words, looking a lot like your everyday TikTok creator. This is not to bash modern day influencers, but it’s curious to see the environment of athlete brand deals change so much in very little time. Brands are running through their options, who will it be next? (Read More: https://lnkd.in/evENkd58 )

GETTING OUT THERE Branding & Marketing For Solopreneurs === We're excited to announce that Tina Solos will be speaking at the Amsterdam Founders Growth Night on August 13th: === Sharing the approach and frameworks used for launching & marketing my brand Topics covered in the session: 1) Brand Identity: Conveying what your brand stands for 2) Audience Targeting: Finding your niche 3) Marketing Strategy: Going to Market 4) Value Proposition 5) Channel Strategy - Aimed at solopreneurs/start ups - Purpose of the Presentation Share linsights & actionable strategies for 1) aligning your niche with your brand identity and value proposition 2) connecting the dots between your product/service and potential clients' needs 3) focusing marketing efforts on reaching clients with a message that resonates === 🚀 Founders Growth Night Join an evening of connection, inspiration, and growth. 🗓️ August 13th 🕐 6:30PM 📍 Amsterdam, at the Social Impact Factory 🎟️ To join, save your seat at the No More Networking | Amsterdam Founders Community website!

Welcome to Clouter Social, the digital realm where creativity meets strategy. We’re not just marketers; we’re storytellers, crafting legends that resonate across the digital expanse of North-East India. 🌟 We’re inviting brands to join us on this journey. With our charismatic influencers, we’ll make your brand the hero of captivating campaigns that echo across social platforms. 🎬 Our team of visual alchemists are ready to create mesmerizing content that turns viewers into loyal followers. Every frame is a work of art, meticulously crafted to captivate and convert. 💡 At Clouter Social, we understand the power of identity. We’ll help your brand shine bright in the crowded marketplace, crafting a distinctive identity that’s impossible to ignore. 🚀 Ready to embark on an epic journey of innovation and growth? With Clouter Social, your brand’s story will be told, its glory spread far and wide, and its memory etched in the minds of all. 💼 We’re offering collaboration opportunities at competitive prices. Let’s create something amazing together. 📧 Reach out to us at contact@clouter.social.