Ivan Bagaybagayan’s Post

View profile for Ivan Bagaybagayan, graphic

TikTok Shop Insiders Podcast and Agency | Helping Brands Launch on TikTok Shop

How Micro Ingredients Leveraged TikTok to Boost Amazon Sales? The secret lies in TikTok Shop. When creators showcase products on TikTok, viewers are often inspired to buy immediately. But what happens if they don't find the product on TikTok Shop? They head straight to Amazon. This means that successful Amazon brands can boost sales and market share by leveraging creator-led content on TikTok. Consider the brand ~ Micro Ingredients. When their product went viral on TikTok, Amazon sales surged. What did Micro Ingredients do differently? Affiliate Partnerships:  ↳ They offered high commission rates to affiliates, attracting over 25,000 partners.  ↳ This created a network of creators eager to promote their products. Strategic Planning: ↳ Micro Ingredients developed a strategy that used both TikTok Shop and Amazon.  ↳ This way, they maximized sales by being present on both platforms.  ↳ If a product wasn’t available on TikTok, customers could still buy it on Amazon. Impact on Sales:  ↳ Micro Ingredients #1 Product - Multi Collagen Protein has been going viral on TikTok Shop, gaining alot of sales. ↳ On a single day, July 10th, they hit 14.7K sales, resulting in a revenue of $381.20K on TikTok Shop.  ↳ Shown a rapid rise on Amazon sales on the same week they hit a high volume sales on TikTok Shop TikTok Viral Video ↳ When a Micro Ingredients product goes viral on TikTok, it sparks immediate interest and excitement among viewers.  ↳ This kind of exposure can lead to a surge in traffic to their Amazon listings, as people who discover the product on TikTok often head straight to Amazon to make a purchase.  ↳ The result is a significant boost in sales, demonstrating the powerful connection between viral social media content and e-commerce success. The takeaway? Smart brands are capitalizing on the power of TikTok Shop to fuel their Amazon growth. By crafting a well-defined strategy, you can tap into the unique strengths of both platforms, benefiting from Amazon's established marketplace and TikTok's video virality 👉 Follow for more success stories like this! #AffiliateMarketing  #IncreaseSales #MarketingStrategy #GrowYourBusiness #tiktokshop #tiktokmarketing #amazon #amazonsales

Rizwan Nazeer

Scaling DTC Brands to $100K+ Monthly with Out-of-the-Box TikTok Shop & Influencer Marketing Strategies that Drive Crazy Conversions

1mo

Ivan Smart brands like Micro Ingredients are leveraging TikTok Shop to fuel Amazon growth, tapping into both platforms' strengths for viral exposure and increased sales.

Like
Reply

To view or add a comment, sign in

Explore topics