Hyperline’s Post

*Busting a myth about RevOps today* Revenue operations aren't just about boosting the bottom line 📈 They're about creating harmony across your entire business ecosystem. Often, we see RevOps as a strategy limited to SaaS or B2B. But, what if I told you it goes way beyond that? Think about it. → When sales, marketing, and customer success teams collaborate seamlessly, the synergy radiates through the entire organization. → Every department feels heard and aligned, much like a well-conducted orchestra 🎻 → It isn't just numbers that benefit. Your company's culture, morale, and brand value skyrocket too. RevOps = Long-term success. Not just quick wins. It’s like optimizing your engine – not just for speed, but for reliability, efficiency, and a smoother ride throughout the journey. So, why limit RevOps to just SaaS or B2B when the entire business world can thrive on its principles? 🌍 What unique ways have you seen RevOps transform businesses beyond their balance sheets? Drop your thoughts below ⬇️ Let's spark a convo! 🚀

What is RevOps anyway, and how is it different from SalesOps? I was excited to sit down with RevOps expert Eddie Reynolds for an enlightening conversation. We dive into the mechanics of Revenue Operations. Here's what we talked about: 🗨 Defining Revenue Operations: Eddie describes RevOps as an evolution of sales and marketing operations designed to bridge gaps between siloed departments and streamline the customer journey. 🗨 Aligning Teams for Greater Efficiency: Discover how RevOps centralizes functions to ensure all departments work towards the same revenue goals, breaking down common barriers to growth. 🗨 Focusing on Customer Value: Shift the focus from lead quantity to lead quality—those likely to convert and offer long-term value. Find out why this shift is crucial. 🗨 The Role of Technology in RevOps: Starting with the right tech stack is essential for effective RevOps, but knowing where to begin can be daunting. Curious to learn how these insights can propel your company forward? 🎙️ Listen to Eddie's Expert Advice (see comments) 👇 and consider the potential of RevOps in your organization.

You could be delivering 50% quicker than you already are ⚡️ There are three things that prevent companies from shortening their time to value (TTV): 1. No centralized tool 2. Scattered comms (spreadsheets and e-mails) 3. Inefficient workflows Spendflo was facing all of these issues, and they were compounded by the complexity that came with managing multiple stakeholders across long onboarding cycles. We helped them with setting up a solution that: 1. Helped measure TTV 2. Provided consolidated reports 3. Centralized collaboration 4. Kept customers abreast of developments Within a few months of implementing Rocketlane, Spendflo managed to: 1. Accelerate TTV by 50% 2. Spend 50% less time on reporting 3. 5/5 CSAT scores If you're a SaaS company with a services org, and you're finding it hard to improve delivery metrics, we might be able to help. Learn more about how we helped Spendflo in the link below 👇🏽

Just wrapped up the Revenue Operations Certified: Core course from Revenue Operations Alliance, and it was an incredible learning experience - worth every minute! The deep dives into team alignment, real-time data insights, optimized workflows, and making RevOps the backbone of growth were absolutely spot-on. If you’re in the RevOps world, this is the kind of stuff that makes you rethink and fine-tune your playbook.

How Think RevOps Became Spendesk’s Secret Weapon for Growth! What happens when a fast-growing company like Spendesk faces the challenge of scaling operations without losing momentum? They turn to Think RevOps for a game-changing partnership. “Think RevOps helped us see our business in a new light,” says the Spendesk team. “They aligned our sales and marketing teams, implemented data-driven decision-making, and uncovered opportunities for growth that we hadn’t even considered.” This wasn’t just about fine-tuning processes—it was about unlocking hidden potential, boosting cross-team collaboration, and creating a powerful, scalable framework for growth. 📈 “Speaking of expertise, Think RevOps masters RevOps very well and was easily able to help us define the right processes, systems & tools improvement to put in place. They notably have a strong experience with Chargebee which is the tool we used at Spendesk for our billing and we could benefit from it to accelerate the implementation of the solution.” Want to find out the exact strategies Think RevOps used to transform Spendesk’s operations and supercharge their success? 🔥 👉 Dive deeper into the full story here: Think RevOps x Spendesk Case Study https://lnkd.in/gvtBeWRa Discover how Think RevOps can help you achieve similar results!

Kayvan Dastgheib-Beheshti is a veteran RevOps leader who's built and led teams across a host of great companies, including ZoomInfo, Fisher Investments, A Cloud Guru | A Pluralsight Company, Mural and now Tegus. A few years ago, I was introduced to Kay when I was building out an ops function. I remember asking him, "how have you defined the role of rev ops at the various companies you've worked for?" Without pause, he replied, “RevOps is a business unit whose primary mandate is to constantly measure & improve the mechanics of the customer journey.” That definition has always stuck with me, so to sit down with him last week and talk all things monetization was a ton of fun. This 1-minute clip is one of many highlights in a conversation packed with insights about pricing, packaging, seat-based & usage-based billing, making the move to enterprise, and delivering a cohesive customer experience. A few of the other nuggets that stand out to me: “Your product architecture controls monetization strategy.”🎛️ “Monetization challenges come from a lack of understanding of the customer journey.” 🛤️ "If done well, rev ops is a practice that delivers to a business connective tissue between product & go to market, allowing the business to constantly improve the experience of the customer across their entire lifecycle with the vendor.”🔄 “If your entire monetization strategy is based on seat growth, and teams are not expanding in the current economic environment, then your only path for growth is new customer acquisition, which is more challenging in and of itself than it has been over the last 10 years.”📉 “The consumption billing model is very scary for seat-based companies, bc the last thing you want to do is create a price strategy that creates a major erosion in your ARR.”😨 If you’re leading product or revops at a B2B SaaS company, this is a great episode to check out (link in the comments).

Ever wondered why some SaaS start-ups soar while others stumble? 🚀 It's not just about having a killer idea or a talented team. It's about leveraging data and understanding your metrics. Metrics like MRR, churn rate, and customer acquisition cost aren't just business jargon; they're the lifeline of your venture. When you dive deep into these metrics, you gain insights that guide strategic decisions. You understand what works, what doesn't, and where to pivot. For instance, a high churn rate could indicate issues with your product's value proposition or user experience. So next time you're buried in numbers, remember: they're telling you a story. Decode it wisely! What's one metric that revolutionised your approach? Share your experiences below! 👇

Last week I spoke with the Head of RevOps at a company that’s doing $1B in ARR in their SaaS business. I told him I could identify 15% of their revenue they’re losing right now to Revenue Leak. That’s $150,000,000. They were shocked – how? Here’s what I told them: You’re stuck in a financial model and not thinking about the actual process in which you run revenue. You need to know: 1. How your teams are running revenue. 2. The process behind your team's 13 week cadence. 3. How that’s going from the reps all the way up to execs. Once you get out of the number crunching exercise, you can start optimizing how you run revenue and collaborate in every meeting. That was the “aha!” moment. Change the way you think about revenue and start winning more revenue moments.

🎤 RevOps friends! Delegate will be joining Sweep's webinar on (How to own your GTM Tech stack without becoming an "Accidental Admin") 🔊 Our VP of Platform, Ernest Wong will be speaking alongside Daniel Cohen, MBA, Stefan Klotzbuecher, and Aviv Bergman about strategies to manage your GTM systems. Link in comments! #RevOps #Delegate #gtm