Hannah Perryman’s Post

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Strategic marketing for Solicitors, Accountants and Professional Services sector suppliers. Over 15 years of in-house experience. A targeted, creative and positive person with a passion for marketing and BD.

Tuesday Tip: Use Your Blog to Showcase Your People There are several different ways you can use your website blog. It isn't limited to topical news and updates. You can use it all year round to showcase your people. This will help drive traffic to your website (and all the lovely things needed for SEO) and it has the additional benefit of boosting the profile of the key people within your firm. So, what type of content could you post to shine a light on your team? 🔦 A client case study written by the solicitor/adviser 🔦 Their career story so far (great for recruitment) 🔦 An interview 🔦 Answering FAQs 🔦 Their personal insight / thoughts on trending topics 🔦 'Meet the Team' to showcase a department 🔦 'A Day in the Life Of...' (another good piece for recruitment) 🔦 Case round up This article shares some more ideas for professional services blogs: https://lnkd.in/enUyVguA #LawFirmMarketing #AccountancyMarketing #ProfessionalServicesMarketing #BlogIdeas #TuesdayTip

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