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While the weakening yen is having an effect on the purchasing power of Japanese tourists and companies overseas, it is providing some benefits at home. Naturally, a weaker yen in dollar terms means that visits to Japan are relatively less expensive compared to previously. In the hotel sector, a report has found that average room rates in Tokyo are 30-40% cheaper than their counterparts in New York and Singapore. With the average rate at the end of March 2024 at roughly $177 dollars per night, many operators are now seeing an opportunity to increase prices whilst retaining visitor numbers. Alongside this shift, new luxury additions to the Tokyo hospitality scene will include the JW Marriott Hotel Tokyo and Hilton’s Waldorf Astoria Tokyo Nihonbashi, scheduled to open in 2025 and 2026 respectively. With visitor numbers topping a record 3 million in March, the highest since records began, it is clear that Japan’s post-COVID tourism boom is in full swing. Will the affordable yen prove to be another contributing factor to this? #Tokyo #Hotels #Tourism

Tokyo hotels 30%-40% cheaper than New York, Singapore in dollar terms

Tokyo hotels 30%-40% cheaper than New York, Singapore in dollar terms

asia.nikkei.com

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