Franchise Performance Creative™: where data meets creativity. At Franchise Ramp, we’re leveraging testing rigor to drive high-impact results for franchises. Here are some of the hypothesis questions guiding our team's creative strategy: 🚀 Are value-driven messages or emotion-driven stories more effective in capturing attention? 🚀 Do action-oriented headlines increase click-through rates compared to curiosity-driven headlines? 🚀 Which visuals – lifestyle imagery or product-focused images – resonate more with target audiences? 🚀 Does highlighting brand authority improve lead quality versus a direct call-to-action approach? 🚀 Are audiences responding better to high-energy ads or straightforward, informative content? Our team’s goal is to constantly refine, learn, and deliver ads that resonate and perform. #FranchiseMarketing #CreativeStrategy #GrowthMindset
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Are your franchise ads blending in? Elevate your location with ads that speak volumes! Learn how to create visuals that not only attract but resonate with your audience. Dive in now: https://bit.ly/3TeA04I
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Franchise Owners Get It. They create assets for their franchisee's - while deploying their creative team all while sitting behind their computers managing their day to day task to move the Franchise forward. They shoot promos, case studies, testimonials, sales pieces to bring in more franchisee's. No corners cut. No cheap videos. They create content - even when it's not perfect. Done is better than perfect. -Create that promotional video -Create that case study -Film those testimonials -Create that sales piece that will generate millions in revenue for the company The best way to improve your Franchise Awareness and Audience Reach? Create more content. Create and put it out to your audience. Create. #contentstrategy #videoproduction #brandawareness #audiencereach
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🔥 Marketing Made Easy: Franchise Systems Handle Advertising so You Can Focus on Growth 📈 💼 Tired of guessing which marketing strategies actually work? Franchise owners don't have to. While independent businesses spend time and money experimenting, franchises provide proven marketing playbooks—and often handle national advertising campaigns too. 🔍 Why It Matters: Franchise systems include: ✅ Professional marketing materials 📑 ✅ Tested social media strategies 📱 ✅ National advertising campaigns 🌎 ✅ Local market targeting tools 🎯 ✅ Seasonal promotion calendars 📆 ✅ Brand guidelines for consistency 📖 ✅ Digital marketing support 💻 ✅ Professional website presence 🌐 🍂 November’s Focus: Marketing Made Easy 🚀 Best part? Many franchises cover national marketing through franchise fees, allowing you to focus on local community engagement. You’re not just getting tools—you’re getting strategies that drive results. 💡 Best Practices: 1️⃣ Use Local Targeting Tools ✨ 2️⃣ Focus on Community Engagement 🔑 3️⃣ Leverage Brand Consistency 💪 🗣️ Quote: “Stopping advertising to save money is like stopping your watch to save time.” — Henry Ford 🌟 📈 Ready to build your business with a marketing game plan that works? I’m Wendy, your trusted franchise broker, here to guide you toward opportunities that empower your growth. 👉 www.franchisewithwendy.com 📧 [email protected] 💬 Message me on LinkedIn today! #🔥 #MarketingStrategy📈 #FranchiseSuccess🚀 #BusinessMarketing📚 #SmallBusinessGrowth💼 #FranchiseLife✨ #MarketingTips💡 #BusinessSuccess📈
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Out with the old, in with the bold! 🔥 Is your brand feeling a bit stale? It's time for a refresh! Keeping up with the times isn't just trendy – it's crucial for staying relevant and captivating your audience. Let's breathe new life into your brand and make waves in the market! 💼✨ https://lnkd.in/gHSVjeV9 Growth Happens Here Kim Shepheard - Results-driven collaborators - 👉🏼 Founder of Shepheard Marketing 👉🏼 Founder of BCB Franchising 👉🏼 Creator of Marketing Masters International #BrandRefresh #StayRelevant #MarketingMastery #ShepheardMarketing
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Get in on the pop culture action! Teaming up with trending franchises or popular icons can really give your brand a boost just like it did for Heinz. By joining forces with something everyone’s excited about, you not only grab attention but connect with a bigger crowd and It’s a great way to make your brand stand out and be part of the buzz. So, don’t be scared to dive into those trends and watch your brand’s visibility and excitement grow! Tell us which another brand has done something close to this. #digitXplus #theHive #Digitalmarketing #advertising #branding #appdev #paidmedia #mediaplanning #socialmedia #contentcreation #advertisingagency #strategy.
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Building a brand isn't just about a logo or a tagline – it's about crafting an experience that resonates with your audience at every step of their journey. From first impression to loyal client, trust is the cornerstone. Your brand tells a story, creates an emotional connection and fosters trust. Nurture that trust and watch your audience become clients for life. ✨ https://lnkd.in/gHSVjeV9 Growth Happens Here Kim Shepheard - Results-driven collaborators - 👉🏼 Founder of Shepheard Marketing 👉🏼 Founder of BCB Franchising 👉🏼 Creator of Marketing Masters International #BrandBuilding #TrustMatters #CustomerJourney #ShepheardMarketing
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The era of single-platform dominance is coming to an end. In today’s ultra-crowded digital landscape, sticking to one platform won’t cut it anymore. I recently spoke with Morgan Wood at 1851 Franchise about strategies franchises can use to stay relevant and make every marketing dollar count. It’s time to diversify, invest in ongoing creative and content production, and rethink how we connect with consumers. Brands that can move past viewing their creative budgets as a one-time investment, but rather as a continuous portion of their marketing dollars, will thrive. Brands that are truly a cut above the rest will spend 70-80% of the budget on proven top performers and dedicate the rest to experimentation. #PaidAdvertising #FranchiseMarketing #MarketingStrategy #CreativeInvestment #BrandAwareness
How To Drive Traffic to a Franchise Site With Paid Ads
1851franchise.com
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Keeping a strong brand voice across platforms? Jack in the Box nails it. And your franchise can too - with the right tech. In his recent podcast interview with Sam Oches, Ryan Ostrom, the CMO of Jack in the Box, talked about how crucial social media is for connecting with customers, and how important it is to pick the “level of edginess” according to the audience. Their strategy is all about tailoring content to each individual platform (e.g., TikTok vs Facebook). But not every franchisee has a big content team to keep up. This is where smart marketing tech can be really helpful. With easy-to-use tools, it can help franchisees keep their messaging consistent and on-brand, and make sure it connects with their local audiences. At PromoRepublic, we’re all about supporting franchise marketers. Our goal is to create comprehensive marketing tech, helping brands like Jack in the Box boost their local marketing and reviews on social, maps, and other channels. Ryan’s insights really highlighted the need for strategic, tech-enabled marketing. I’m excited to see how Jack in the Box keeps growing “till Brooklyn” and inspiring other franchises with their marketing strategy. P.S.: picture’s way back from March, meeting Ryan at the Leadership in Brand Marketing Summit for the first time.
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🚀 Avoid the Franchise Trap: Build Skills & Your Own Brand! 🌱 1. Self-Develop in Your Own Field Focus on growing skills in your field—it opens doors beyond any franchise. 🎯 2. Stand Out and Profit Master a skill that sets you apart and brings value to your business. 🌟 3. Own Your Path Create your journey, your way—without franchise rules. ⏳ 4. Think Long-Term Expertise takes time; prioritize lasting growth over quick gains. 📢 5. Build Your Brand Showcase your skills to attract the right opportunities. 📲 Bonus: Grow Your Influence Share your skills on Instagram—you might just become the next influencer! Thanks, #santhoshviews
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Explore the power of local franchise marketing in our latest blog post! From targeting local audiences to maximizing foot traffic, learn how to boost your franchise's success. https://bit.ly/49J7qyJ #MythBustingApril #FranchiseMarketing #FranNet
What Is Local Franchise Marketing?
frannet.com
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