Food Jungle’s Post

O-S-C-A-R is up for S-A-L-E. "Oh, I wish I were an Oscar Mayer Wiener..." hold that thought as Kraft Heinz seeks to sell Oscar Mayer. No word yet on whether condiments will be included, but the big maker of hot dogs, cold cuts and bacon is facing declining sales as consumer look for healthier options. Now I could make the wurst hot dog joke, but a proposed sale of Oscar Meyer would rake in a lot of bacon to the tune of $5 billion. The potential exploration of extra relish and a sale doesn't come as a surprise given the shift by consumers towards healthier options. That shift has had food makers developing and launching lower sodium and sugar products as well as marketing them as such. Less hatin', more faux bacon. Unfortunately for Oscar Meyer, consumers have embraced more vegan and plant-based options. While bacon goes with everything, demand for pork in the U.S. is down 9% from 20 years ago. And cold cuts haven't been immune either from changing dietary habits. Loaded with saturated fat, sodium and nitrates all while being short on protein, prepackaged cold cuts aren't exactly the poster child for the American Heart Association. My Bologna has a first name, it's O-S-C-A-R. My bologna has a second name, It's M-A-Y-E-R. Oh I love to eat it everyday...unfortunately, those days are as likely as the Wienermobile parking in your driveway https://lnkd.in/gfBqtChN #kraftheinz #oscarmeyer #health #business #consumers #food

The walk-away risk is huge in Fresh Meat, if you don't help your shopper navigate this confusing department in New Zealand. It's not just about separating the different cuts of lamb, beef, chicken etc... There's a clear decision hierarchy in meat, and this Countdown Supermarkets store did a great job of helping the shopper navigate at shelf. If you need insights like these for your next supplier-retailer conversation, reach out to the team. (Note: Link to the full 'Insights from the Aisles' session in the comments.) #categorymanagement #shoppermarketing #instoreinsights Woolworths Supermarkets

155-year-old Campbell Soup Company plans to drop “soup” from its corporate name, rebranding as The Campbell’s Company. The reasoning is clear: Campbell's makes way more than soup and owns snack brands like Goldfish, Snyder’s of Hanover, Cape Cod, Pepperidge Farm and others. The Camden, NJ food company also recently bought Sovos Brands, maker of popular Italian food brands like Rao’s sauces. Many brands often realize that their descriptors don't accurately describe the breadth of what they do. Apple and Tesla simplified their corporate brands because their businesses grew beyond 'computers' and 'motors' respectively. There are some descriptors that are broad enough to not constrain their business such as Prudential Financial or CVS Health. Two years ago, WANT Branding worked with PDI Technologies when it was just 'PDI'. By adding the 'technologies' descriptor helped the business to amplify its powerful suite of technology solutions for convenience retail, petroleum wholesale and carriers, and the CPG companies. #branding #naming

PepsiCo’s move to take full ownership of Sabra Dipping Company highlights its commitment to innovation and growth in healthier food options. With Sabra’s market dominance, this is an exciting step forward for the company! As a financial advisor working with PepsiCo employees, I see this as a great opportunity to revisit your financial goals:   •     Have you reviewed your PepsiCo stock options or ESOPP recently?   •     Does this news impact your long-term investment strategy? If you’re curious how this impacts your financial plan, schedule a time to meet with me at the link below... Maximizing the Pepsi Experience: https://lnkd.in/gYnCYexV #FinancialPlanning #PepsiCo #MaximizingthePepsiExperience

Marson Foods has established itself as the leader for quality waffle #foods and other #breakfast items, with an established network of trusted distributors and brokers that help to serve customers across the United States. But now, from that strong position, the company is preparing to launch itself across the grab-n-go #snack sector as a whole. To differentiate itself and be in a place to compete across the entire snack field, Marson Foods has invested in one differentiator that makes it unique in the field. “Our unique selling point is our use of automation,” explains David Marson , Co-Founder of Marson Foods. “Our plant is fully state-of-the-art, fully robotic, and high-speed. Technology is a big part of it, and that leads to heightened #foodsafety and heightened #foodquality; the cornerstones of what attracts the big companies to partner with us.” https://lnkd.in/eB6dpUjG #businessworld #digitalnews #globalnews #news #onlinenews #fmcg #foodproduction #internationalnews #businessleaders #newsupdates #newsoftheday #businessbuilding #latestnews #subscribe #follow #businessfocus

**Rebranding Alert: Campbell’s Soup Evolves** Campbell Soup Company is dropping "soup" from its name and rebranding as **The Campbell’s Company**. This shift reflects its expanded portfolio, which now includes snacks like Goldfish, Snyder’s of Hanover, and Cape Cod, plus the recent acquisition of Rao's sauces. It is also to reflect the change in consumers' preference as consumption of ready-to-serve soup is declining. Key takeaways based on how Campbell is navigating this shift:  1. **Adapt to changing consumer habits**: More consumers prefer snacks over traditional meals. 2. **Maintain brand equity**: Subtle name changes can modernize a brand without completely losing recognition. 3. **Diversify portfolio for growth**: Explore adjacent markets to fuel revenue, as Campbell did with snacks and other acquisitions. Read more here: https://lnkd.in/eqm3B3rd #BrandStrategy #Rebranding #Growth

Today we announced PepsiCo has agreed to acquire the remaining interest in our Sabra Dipping Company and Obela joint ventures from the Strauss Group.   Nutritious, simple foods like refrigerated spreads and dips is a space we’ve been looking to expand for a long time. We’re excited to bring these brands into the PepsiCo family as we continue to focus on bringing consumers more great-tasting, nutritious, and on-the-go options. https://bit.ly/3CBkpHQ

The second episode of "Business Breakdown Case study" is here and this time it's about PepsiCo, the beverage, food and snack of the world ! In 1965, through the merge of Pepsi-Cola and Frito-Lay,PepsiCo - an American #multinational food, snack and beverage corporation- began its journey with a vision to provide high-quality refreshment products to the customers. Today, #PepsiCo is a global powerhouse, operating in over 200 countries with renowned brands like #Pepsi, #Lay's, etc. The reported net revenue of pepsico is $86 billion in 2023 and is still making substantial growth. 📈 Checkout their business strategies and initiatives they took to make their business a grand success! #CaseStudy #Business

🔺 If we can not create a popular product, then we should learn from those who standing at the peak. 🔺 Doritos is an American brand of flavored tortilla chips produced by Frito-Lay, a wholly owned subsidiary of PepsiCo. They have strong funds, intelligent business acumen, just right marketing, and high-quality products. 🔺 What we can do is to learn their techniques and methods, and continue to innovate on this basis. What do you think of the innovation space for salty snacks？ #doritos #tortilla #snack #marketing #saltysnack #puffedsnack #snackproduction #innovation

Campbell's fell short of market expectations for quarterly net sales and named insider Mick Beekhuizen as its new chief executive officer, as the company sharpens focus on a more diverse range of packaged food products amid choppy consumer demand. https://lnkd.in/gd4eaq2P #brands #consumers #foodbiz