Farmley’s Post

Hold onto your snack packs, because at the first-ever Indian Healthy Snacking Summit, we're rolling out a wholesome consumer insights survey. This groundbreaking report will offer unparalleled insights into the snacking habits of our nation, revealing the intricate details of how, when, and why India snacks. It's a dive into the crunchy, munchy universe of snacking. Packed with unique insights, it uncovers everything from how often we snack each day to the occasions that spark our snack attacks. Want to know India's favourite flavours? We've got the scoop on that, too! This report is a treasure trove of information that will illuminate the diverse and dynamic world of Indian snacking. Whether you're a casual snacker or a full-fledged snack enthusiast, this report will feed your curiosity and enhance your snacking experience. Get ready to snack smarter, as we bring you the crunchiest facts about how India loves to munch! #FarmleyIndianHealthySnackingSummit hashtag#IHSS hashtag#IndianHealthySnackingSummit hashtag#FarmleyHealthySnackingReport https://lnkd.in/g2zHtEFk

What's driving the growth of the Indian Snacks Market? Busy lifestyles and changing meal patterns are leading to more frequent snacking. Consumers are increasingly seeking healthy and convenient snack options. The rise of e-commerce and new distribution channels is making snacks more accessible than ever. This is an exciting time for the Indian snack industry! At Ganesh Bhel, we're passionate about offering delicious and innovative snacks that cater to this growing demand. What are your favorite Indian snacks? Share your thoughts in the comments below! #snackingrevolution #indianmarket #ganeshbhel #since1978

Shift in snacking patterns: Indian consumers opt for healthier and plant-based options According to the Mondelēz International snacking report, Indian consumers are showing an increasing interest in plant-based snacks Consumers are shifting their focus to healthy munching while indulging in snacks that align with their fitness goals and improve mood. People are consciously opting for portion control and prefer snacking over meals.... https://bit.ly/3Ay8Gc3 #India #Business #Snacking Via https://lnkd.in/ejPm3Nv

Discover the latest insights into healthy snacking trends with NIQ Snackonomics 2.0! Our newest thought leadership piece delves into the evolving landscape of consumer snacking preferences influenced by economic shifts and health trends. Unlock the potential to enhance your snacking strategy! 

The Healthy Snacking Market of India..!! Few months back we released a 108 pages report on Packaged Milkshakes Market of India - 2024 Here is the link and access: https://shorturl.at/LQU25 In this report, we covered the DEPTH of the category through primary, secondary and data driven research to cover everything anyone needed to know around the Packaged Milkshakes Category. We even invited industry experts to contribute to our report. With so much appreciation on this one; we figured a need of writing more category insight reports for the following reasons: ✅ Research reports are expensive and not accessible. We are trying to undo that ✅ Most of them are objective driven and are super specific. We are crafting the report on the same line - and can further cover both length and depth of the category, if needed ✅ They are designed for specific stake holders - our reports can be used by both incumbent and insurgent brands, investors, agencies and anyone and everyone who needs to know about the category Coming back to The Healthy Snacking Category report - knowing that this is one of the fastest growing food category in India and also quiet huge; we would be covering WIDTH of the category instead of DEPTH! We are taking a few steps ahead now and would love to invite Senior Analysts and Partners from Boston Consulting Group (BCG) McKinsey & Company Bain & Company EY Deloitte KPMG India PwC India who are specifically working on the F&B Industy in India. Pls do also take out 15 seconds to contribute to our research if you’re currently snacking: https://lnkd.in/dHzdUUNi We are open to suggestion - what would you like to know about the Healthy Snacking Market of India? Do let us know within a week - we are likely to release the report by end of August! www.d2pconsultancy.com #research #report #category #insights

Discover the diverse world of snacking in India! From the rise of branded ethnic snacks to regional favorites, we’re exploring how traditional flavors are making their mark. Dive into the stats and meet the key players shaping India’s snack scene. Which regional snack is your favorite? Let us know below! 👇 #IndianSnacks #EthnicVsWestern #RegionalFlavors #SnackTrends #FoodCulture

🦀 Snack Attack Alert! 🦀 Hey fam! 🐟 Did you know that the Indian snack industry is growing faster than a fish escaping a net? 🎣 According to recent stats, our beloved snack market is set to hit a whopping INR 1.22 trillion by 2026! That's a lot of chivda, namkeen, and of course, our favorite fishy snacks. 🐠💥 But let's get real for a second. With all the options out there, finding the perfect snack is like searching for Nemo in the Arabian Sea. 🌊 🍟 Fact 1: 72% of Indians munch on snacks while watching TV. 📺 Our verdict? Snacks + binge-watching = heaven! 🍤 Fact 2: 60% of people prefer savory snacks over sweet ones. So if you're still on team chocolate, you might want to reconsider your life choices. 😜 🦑 Fact 3: 40% of snackers want healthier options. Health points +1! 🏋️♂️ So, why stick to the same old boring snacks? Lets Dive into the new world of Snacks, where every bite is an adventure. Stay fishy, stay fabulous, and keep snacking smart! 🎉🐙 #SnackAttack #Coasties #FishSnacks #SnackSmart #HealthyEating coasties .

I attended the Indian Healthy Snacking Summit on the 6th of July, and it was awesome to see how snacking is changing in our country! I got some great insights and met people who are driving real change. Here are some key takeaways that were food for thought: 📌 Evening Snacks with Tea or Coffee - 71% of people love to snack in the evening, usually with a cup of tea or coffee. This timeless chai ritual continues to be a staple of our snacking habits. 📌 Shift to Mindful Eating - 9 out of 10 people want to switch to healthier snacks. There's a big shift towards mindful eating. 📌 Cost is a barrier - 58% said that high costs stop them from buying healthier snacks. This indicates a need for more affordable, healthy snacks. 📌 Flavor First - 73% choose snacks based on taste. Flavor is still king. 📌 Low Sugar, High Protein  That’s what is working when developing products for the sweeter tooth! Lovely meeting Kumar Ujjwal & Arjun Vaidya.  The highlight for me was meeting Revant Himatsingka (Food Pharmer) who I have been following for a long time! A true leader in raising awareness about what we eat and why we need to read labels and make informed decisions. His long-term vision for health literacy is inspiring. I also had the pleasure of meeting his lovely wife. Cheers to making healthier snack choices! Thanks Farmley team for a great event. #event #entrepreneurship #healthysnack

If you know me, you know that I am constantly snacking!! One of the sections that resonated with me in our piece was how snacking can provide a quick moment of self care/relaxation in your day, as well as all the joy that can come from your snacking moment. (If you have talked to me during my 11am cookie break you may have seen this joy 🍪) Loved working with the wonderful Carly Levin and the entire Snackonomics team to gather some key insights on the Snacking industry. Check it out below and let me know if you have any questions! 🍪🍿🥨

Explore how snacking is transforming to meet consumer demands for health and convenience. Our insights are available below!