Aman Gupta’s Post

Hold onto your snack packs, because at the first-ever Indian Healthy Snacking Summit, we're rolling out a wholesome consumer insights survey that's set to become India's go-to snacking bible. This groundbreaking report will offer unparalleled insights into the snacking habits of our nation, revealing the intricate details of how, when, and why India snacks. It's a dive into the crunchy, munchy universe of snacking. Packed with unique insights, it uncovers everything from how often we snack each day to the occasions that spark our snack attacks. Want to know India's favourite flavours? We've got the scoop on that, too! This report is a treasure trove of information that will illuminate the diverse and dynamic world of Indian snacking. Whether you're a casual snacker or a full-fledged snack enthusiast, this report will feed your curiosity and enhance your snacking experience. Get ready to snack smarter, as we bring you the crunchiest facts about how India loves to munch! #FarmleyIndianHealthySnackingSummit #IHSS #IndianHealthySnackingSummit #FarmleyHealthySnackingReport https://lnkd.in/gnVezbEu

Hold onto your snack packs, because at the first-ever Indian Healthy Snacking Summit, we're rolling out a wholesome consumer insights survey that's set to become India's go-to snacking bible. This groundbreaking report will offer unparalleled insights into the snacking habits of our nation, revealing the intricate details of how, when, and why India snacks. It's a dive into the crunchy, munchy universe of snacking. Packed with unique insights, it uncovers everything from how often we snack each day to the occasions that spark our snack attacks. Want to know India's favourite flavours? We've got the scoop on that, too! This report is a treasure trove of information that will illuminate the diverse and dynamic world of Indian snacking. Whether you're a casual snacker or a full-fledged snack enthusiast, this report will feed your curiosity and enhance your snacking experience. Get ready to snack smarter, as we bring you the crunchiest facts about how India loves to munch! #FarmleyIndianHealthySnackingSummit #IHSS #IndianHealthySnackingSummit #FarmleyHealthySnackingReport https://lnkd.in/ghfZttbb

At India's first Healthy Snacking Summit, we unveiled the most wholesome consumer insights survey. This comprehensive dive into the crunchy, munchy universe of snacking is packed with unique insights. From understanding how often we snack each day to identifying the occasions that spark our snack attacks, this report is the ultimate guide to snacking trends and industry secrets. This consumer study caters to everyone, whether you're a casual snacker or a full-fledged snack enthusiast. It feeds your curiosity with fascinating facts about India's snacking habits, providing a sneak peek into the trends shaping our snack choices. Discover everything you need to know about the snacking world and gain valuable knowledge to make informed decisions. Our mission to help India take a step towards a healthier tomorrow is at the heart of this report. By bringing the crunchiest facts and insights to the forefront, we aim to inspire healthier snacking habits and foster a greater understanding of the snacking industry. Join us on this journey to a better tomorrow! Download and read the complete report: https://lnkd.in/giYcyiaY #FarmleyIndianHealthySnackingSummit #IHSS #IndianHealthySnackingSummit #FarmleyHealthySnackingReport

What's driving the growth of the Indian Snacks Market? Busy lifestyles and changing meal patterns are leading to more frequent snacking. Consumers are increasingly seeking healthy and convenient snack options. The rise of e-commerce and new distribution channels is making snacks more accessible than ever. This is an exciting time for the Indian snack industry! At Ganesh Bhel, we're passionate about offering delicious and innovative snacks that cater to this growing demand. What are your favorite Indian snacks? Share your thoughts in the comments below! #snackingrevolution #indianmarket #ganeshbhel #since1978

Shift in snacking patterns: Indian consumers opt for healthier and plant-based options According to the Mondelēz International snacking report, Indian consumers are showing an increasing interest in plant-based snacks Consumers are shifting their focus to healthy munching while indulging in snacks that align with their fitness goals and improve mood. People are consciously opting for portion control and prefer snacking over meals.... https://bit.ly/3Ay8Gc3 #India #Business #Snacking Via https://lnkd.in/ejPm3Nv

The Healthy Snacking Market of India..!! Few months back we released a 108 pages report on Packaged Milkshakes Market of India - 2024 Here is the link and access: https://shorturl.at/LQU25 In this report, we covered the DEPTH of the category through primary, secondary and data driven research to cover everything anyone needed to know around the Packaged Milkshakes Category. We even invited industry experts to contribute to our report. With so much appreciation on this one; we figured a need of writing more category insight reports for the following reasons: ✅ Research reports are expensive and not accessible. We are trying to undo that ✅ Most of them are objective driven and are super specific. We are crafting the report on the same line - and can further cover both length and depth of the category, if needed ✅ They are designed for specific stake holders - our reports can be used by both incumbent and insurgent brands, investors, agencies and anyone and everyone who needs to know about the category Coming back to The Healthy Snacking Category report - knowing that this is one of the fastest growing food category in India and also quiet huge; we would be covering WIDTH of the category instead of DEPTH! We are taking a few steps ahead now and would love to invite Senior Analysts and Partners from Boston Consulting Group (BCG) McKinsey & Company Bain & Company EY Deloitte KPMG India PwC India who are specifically working on the F&B Industy in India. Pls do also take out 15 seconds to contribute to our research if you’re currently snacking: https://lnkd.in/dHzdUUNi We are open to suggestion - what would you like to know about the Healthy Snacking Market of India? Do let us know within a week - we are likely to release the report by end of August! www.d2pconsultancy.com #research #report #category #insights

People have become more health-conscious than ever before. This shift creates a goldmine of opportunities for snack companies that can adapt. Here are the top 3 trends reshaping the industry: 1️⃣ Healthier Snacking: Consumers are now looking for baked alternatives. They want roasted nuts and seeds for protein and seek out gluten-free options. This trend demands innovation from existing businesses. They must reformulate classic snacks with healthier ingredients like millet and superfoods without compromising taste. 2️⃣ Fusion Frenzy: India's love affair with bold flavors is leading to a fusion explosion. Imagine a peri peri bhel or a wasabi murmura! This trend allows established brands to tap into new markets and excite existing customers. So, experiment with international flavors alongside classic Indian spices to craft a winning strategy. 3️⃣ Portion Perfection:  Consumers opt for single-serve packs and resalable pouches that fit their busy lifestyles. Existing businesses must adapt their packaging to cater to on-the-go snacking. Smaller portions can also tap into the growing health-conscious market seeking mindful indulgence. If Snack companies embrace these trends, they can survive and thrive in this exciting new era of Indian snacking. What are your thoughts?

I attended the Indian Healthy Snacking Summit on the 6th of July, and it was awesome to see how snacking is changing in our country! I got some great insights and met people who are driving real change. Here are some key takeaways that were food for thought: 📌 Evening Snacks with Tea or Coffee - 71% of people love to snack in the evening, usually with a cup of tea or coffee. This timeless chai ritual continues to be a staple of our snacking habits. 📌 Shift to Mindful Eating - 9 out of 10 people want to switch to healthier snacks. There's a big shift towards mindful eating. 📌 Cost is a barrier - 58% said that high costs stop them from buying healthier snacks. This indicates a need for more affordable, healthy snacks. 📌 Flavor First - 73% choose snacks based on taste. Flavor is still king. 📌 Low Sugar, High Protein  That’s what is working when developing products for the sweeter tooth! Lovely meeting Kumar Ujjwal & Arjun Vaidya.  The highlight for me was meeting Revant Himatsingka (Food Pharmer) who I have been following for a long time! A true leader in raising awareness about what we eat and why we need to read labels and make informed decisions. His long-term vision for health literacy is inspiring. I also had the pleasure of meeting his lovely wife. Cheers to making healthier snack choices! Thanks Farmley team for a great event. #event #entrepreneurship #healthysnack

Recently, a snack company raised 650cr in IPO, which oversubscribed 9x. This made me wonder how big the snack market is in India. Snacking is our favourite pastime activity, with over 80% of us indulging in it at least twice a day. You may be surprised to know that India is the world's third-largest snack market, estimated at nearly ₹45,000 crores and projected to grow at an impressive 11% CAGR over the next decade. The snack market is divided into two categories - Western and Indian snacks. Our all-time favourite Western snacks(60%), like potato chips, nachos, cheese balls, and puffs, are popular for their salty and crunchy taste. Ethnic snacks(40%) include savoury namkeen mixes, deep-fried bhujia lentil snacks, chickpea flour gathiya fritters, and peanut chikki brittle. The industry is dominated by global giants like Pepsico (Lays, Doritos, Kurkure & Cheetos) for Western snacks and Halidirams, Bikaji, and other regional players like Balaji wafers and Gopal snacks for ethnic snacks. What does the snack industry's future look like? Trends suggest catering to diverse regional tastes and introducing healthier options like millet snacks, baked or air-fried products, and makhana pasta, which are increasingly gaining popularity. This would reduce the dependence on the ₹5 category and expand product lines to improve profit margins. I hope this story will come to mind next time you indulge in your favourite snack.

🚀 Validation of our Market Research! 🚀 Ever wondered how India’s snack & beverage market is doing? Well, hold onto your snacks because the numbers are in, and they're crunchier than ever! 🍿 🔍 According to a recent article: India’s market is growing at a staggering rate of 44% while the global average is just 14%! 🌍📈 7 in 10 Indians prefer small portions of indulgent snacks rather than bigger portions of low-fat/low-sugar alternatives. 🥐🍫 Despite all the health-conscious movements, consumers still choose taste over health! 🍟❤️ Guess what? Our research shows exactly the same trends! 🕵️♂️ Curious to dive deeper into our findings? Check out the full scoop here: [Detailed Post https://lnkd.in/g8XaPWig] Let’s celebrate our love for delicious snacks! 🎉 What’s your go-to indulgent snack? Share in the comments below! 👇 #MarketResearch #SnackTime #IndiaSnacks #FoodTrends #ConsumerInsights