Are your B2B webinars falling flat? Our Account Manager Aleix Gwilliam shares his three non-negotiable rules for webinar success in our latest blog: 1️⃣ Your title must explicitly communicate value - forget the clever wordplay and AI-generated buzzwords. Tell your audience exactly what they'll gain. 2️⃣ Know your target persona inside out - it's not about getting 500 registrations, it's about getting the RIGHT people in the (virtual) room. 3️⃣ Drop the sales pitch - position yourself as a trusted advisor, not a vendor. Focus on solving pain points, and the sales will follow naturally. Read Aleix's latest blog for practical insights on making your B2B webinars truly matter - link in comments 👇 💭 What's the best B2B webinar you've attended recently, and what made it stand out? Share your experience below. #Marketing #PublicRelations #Webinar
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Getting ready for the B2B Marketing Expo UK? Whether you’re there to connect, learn, or find the next big thing in B2B, our tips will help you navigate like a pro! And, when you’re ready to dive into serious lead gen solutions, make sure to stop by Booth B2B-L66 for insights, strategies, and more. Let’s make this expo unforgettable! 🌟 Which type of attendee are you? Share below, and we’ll see you on Nov 27-28! #B2BMarketingExpo #AlmohMedia #ExpoTips #LeadGeneration #B2BNetworking #IndustryInsights
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91% of B2B pros swear by webinars for high-ticket sales. The real question is: Why aren't you? 🤔 The average viewer to buyer conversion rate for webinars is 55%. Every webinar you skip might be a deal you didn’t close. Let’s be real, with most decision-makers preferring webinars, it’s like leaving cash on the table and walking away. So, what’s stopping you from tapping into this goldmine? 💼 Whether it's leads, connections, or direct sales, webinars are the unsung hero of closing deals. Your competitors are doing it. Are you? #B2BMarketing #Webinars
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It's been really interesting and validating to see the importance that B2B buyers place on content and communications. 💼 LinkedIn stands strong as the only B2B social platform worth investing in 🏆 Glassdoor is more impactful than Twitter/X, Instagram, Facebook, and Pinterest 🤷♂️ 🌐 Web proposition needs to be clear and relevant 🗣️ Prospects want to hear from other customers 📊 And much more... These are all things I’ve been building into comms programs for years, so it’s nice to see more data backing this up. So, with limited resources, which communications tactics should you focus on to impact the bottom line? Download the full report (no email address or data required). And get in touch if you’d like to discuss. #B2BSales #CommunicationStrategy #LinkedIn #ContentMarketing #CustomerSuccess #B2BMarketing #SalesLeadership #CoachCommunications
Improving your communications will help drive B2B sales. That’s the headline from our latest report, which reveals the communication tactics that can elevate your B2B sales efforts. From leveraging LinkedIn’s dominance to the unexpected influence of platforms like Glassdoor, the importance of customer content, and much more. Ready to transform your communication strategy? Unlock your B2B sales success by downloading our comprehensive report filled with actionable data and strategies. Read the full report: https://bit.ly/4cJP9TD #B2BSales #CommunicationStrategy #LinkedIn #ContentMarketing #CustomerSuccess #B2BMarketing #SalesLeadership #CoachCommunications
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Webinars are an excellent way to engage with B2B prospects. Focus on delivering valuable content and interactive sessions. At ScaleHQ, we guide businesses on using webinars to generate leads and build authority. Ready to host impactful webinars? Let’s plan a strategy that converts.
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Case Studies have become one of the most, if not THE most, effective content type to support sales this year. Why? Because there's so much hyperbole and BS being pumped out by B2B firms. Now than ever, buyers need to hear from actual firms who've experienced your product or service. In my recent BITA lunch n learn I defined what an ideal B2B sales content funnel looks like and why case studies need to be part of your plan if you want to exceed your commercial goals. 🔥 Are you leveraging case studies in your business sales pipeline? Watch on demand - https://lnkd.in/exJJzJCC #B2BMarketing #B2BSales #CommercialStrategy
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Manually-Curated B2B Contact Lists: Your Secret Weapon 📢 Looking for better sales outcomes? Start with better data. Automated contact lists may save time, but they can’t match the value of manually-built B2B lists. Why? ✔️ They’re crafted with care for your specific industry ✔️ Every lead is verified, reducing errors ✔️ You gain insights that enhance your outreach With a manually-curated list, you’re not just connecting—you’re connecting with the right people, at the right time. 📩 Let’s talk about how we can help you create a contact list that delivers results and drives your business growth! #B2BContactLists #SalesGrowth #LeadGen
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Improving your communications will help drive B2B sales. That’s the headline from our latest report, which reveals the communication tactics that can elevate your B2B sales efforts. From leveraging LinkedIn’s dominance to the unexpected influence of platforms like Glassdoor, the importance of customer content, and much more. Ready to transform your communication strategy? Unlock your B2B sales success by downloading our comprehensive report filled with actionable data and strategies. Read the full report: https://bit.ly/4cJP9TD #B2BSales #CommunicationStrategy #LinkedIn #ContentMarketing #CustomerSuccess #B2BMarketing #SalesLeadership #CoachCommunications
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Ready to transform your case studies into powerful sales tools? Our upcoming webinar will show you how to create compelling B2B case studies that convert buyers. Don't miss out! Secure your spot: https://lnkd.in/eeZZDW5y
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Already TOMORROW at 8 AM PT, I'll be speaking as a guest host at the Dux-Soup webinar. 😊 I'll share B2B strategy for engaging and successfully converting C-level Executives with Dux-Soup. Learn more about this webinar here: https://bit.ly/3W5mmTY #GuestHost #DuxSoupWebinar #DigitalMarketing #ProfessionalDevelopment #BusinessStrategy #MarketingInsights
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Solid marketing strategies for tech founders, CEOs, and marketing leads with limited resources! Marketing Strategy & Execution 🎯 | Growth Marketing 📈 | Lead Gen 📳 | Building & Developing High-Performing Teams 👥
1wIt's a great read! So much insight shared 😀