Distl’s Post

The #1 SEO trend of 2024 isn't what you think—and it's making 90% of content invisible. . . While everyone's obsessing over ChatGPT, there's a quiet revolution happening in how content gets found online. Here are the AI tools actually moving the needle for SEO professionals: 1. Google's Search Generative Experience - Not just another update, but a fundamental shift in how search works. Most aren't ready for this. 2. ContentAtScale - Creating content that ranks and reads naturally. The results speak for themselves. 3. SurferSEO - Making traditional keyword research look outdated with real-time, data-driven optimization. 4. MarketMuse - Predicting content gaps before your competitors even spot them. 5. Clearscope - Taking the guesswork out of content optimization. Here's what nobody's talking about: AI in SEO isn't replacing human expertise—it's amplifying it. The marketers who understand this are quietly outperforming everyone else. I'm curious: How are you adapting your SEO strategy for this AI-driven landscape? Are you embracing these tools, or are you falling behind? #SEO #DigitalMarketing #ContentStrategy

The Future of SEO in the Age of AI 🤖 Artificial intelligence is transforming SEO in ways we couldn’t have imagined a few years ago. Here’s what to expect in the coming years: 1️⃣ Smarter Algorithms: Search engines are getting better at understanding intent, not just keywords. 2️⃣ Content Generation: AI-driven content tools like ChatGPT are making it easier to create SEO-optimized content faster. 3️⃣ Voice Search: With more people using voice assistants, SEO strategies need to adapt to conversational, long-tail queries. 4️⃣ Hyper-Personalization: AI can deliver personalized search results based on user behavior and preferences. 🔮 Are you ready for the AI-driven future of SEO? Let’s discuss! #SEO #AIFuture #DigitalMarketing #ContentCreation #AIandSEO #SEOTrends #ArtificialIntelligence #VoiceSearch #SEO2024 #AIRevolution #DigitalMarketingTrends #ContentAutomation #PersonalizedSearch

🔊 New Team Blog Series! In the coming weeks, each member of our team will share a blog article on their favourite digital marketing topic. To kick things off, our Founder and Digital Marketing Director, Leon, dives into one of his passions: AI and SEO. 🚀 Learn how AI chatbots like Google Gemini and ChatGPT can supercharge your SEO and discover how to avoid common pitfalls. https://lnkd.in/eq9un6t5 #Content #DigitalMarketing #SEO #AI #MarketingTrends

Let's tap into the future 😉 Here are my favourite AI prompts to help you identify more keywords to target for SEO. As a heads up this prompt doesn’t work on ChatGPT, but it does work on Gemini (Bard). Here are the prompts: "Please evaluate the content found at [insert URL] and suggest alternative keywords that I should focus on for optimization. These keywords should be relevant to the existing target of '[insert the keyword that the page currently focuses on]' but are not currently part of my optimization strategy." Following this, I proceed with a subsequent prompt: "Could you provide further keyword recommendations and organize them based on informational, navigational, and transactional intent?" This way, I can obtain a comprehensive list of keywords spanning both the initial stages and final stages of user engagement. Dividing the prompts into two segments allows Gemini (Bard) the necessary time to generate a well-thought-out keyword list, ensuring a more robust and effective outcome. Try them out and let me know! #SEOKeywords #ContentOptimization #AIAssistance #BardAI #KeywordStrategy #DigitalMarketing #SearchEngineOptimization #ContentAnalysis #KeywordIntent #SEOStrategy #GeminiAI #Artificialintelligence

🎯 SEO vs. AEO: What’s the Real Deal? 🚀 AEO (Ask Engine Optimization) isn’t here to replace SEO—it’s here to work with it. 🧠 Here’s the breakdown: 1️⃣ AEO optimizes content for AI-driven systems like ChatGPT & Bard, ensuring direct, relevant answers. 2️⃣ SEO remains essential for search-based discovery, like ranking on Google for high-intent searches. 3️⃣ They overlap! Techniques like structured data and user-intent optimization work for both. 💡 The Strategy: Don’t choose one—balance both! SEO drives visibility today, while AEO future-proofs your content for AI-driven platforms. 📢 Pro Tip: As AI assistants grow in influence, having a hybrid approach keeps you ahead of the game. 👉 Ready to optimize for both AI and search engines? DM now, and let’s build your winning strategy! Don't forget to follow us @digitalegara 😀 #digitalmarketing #socialmediamarketing #aeo #contentcreation #iggrowthhacks #seo #instagramtipsforbusiness #instagramgrowthtips

I asked chatgpt to write my LinkedIn post, because what else should I be doing on a Friday evening than having an extended conversation with an AI: Thrilled to see our latest SEO strategies taking flight in the travel industry! 🚀 With careful optimization and data-driven insights, we're helping our clients soar to the top of search engine results pages. Excited for the journey ahead as we continue to innovate and drive organic performance in the travel sector. #SEO #TravelIndustry #OrganicPerformance

👋 Are You a Digital Marketing Specialist? Say Goodbye to SEO. Embrace AEO. In our field, we've been laser-focused on SEO for years. But as digital marketing evolves, one thing is clear: the future is AEO—Ask Engine Optimization. 🔎 So, what is AEO? AEO is about structuring your content so that AI-driven platforms like ChatGPT, CoPilot, and Gemini recommend it directly to users. Unlike traditional SEO, which focuses on search engine rankings, AEO is about predicting users’ questions and providing optimized, relevant answers that AI can deliver in the moments they matter most. Over the past month alone, I’ve seen this shift firsthand, with over 50 client inquiries driven by AI-powered recommendations from ChatGPT and CoPilot. These AI systems aren’t just relying on keywords; they’re analyzing content for context and relevance to align directly with user intent. 💡 Why Should We Be Paying Attention to AEO? AI Recommendations Are Powerful: AI is redefining discovery, shifting from search-based to recommendation-based information delivery. Content Shift: With AEO, relevance outweighs ranking. It’s no longer about appearing on page one but about crafting content AIs trust enough to recommend. Future-Proofing: AI continues to reshape how users interact with content. Adapting to AEO now means setting ourselves up for sustained reach and relevance in the long run. Adapting our content for AEO is one of the most exciting developments in digital marketing. This shift isn’t just around the corner—it’s here. And it’s transforming the game in ways we couldn’t have predicted a few years back. What are your thoughts on AEO? Are you seeing similar shifts in your industry? Let’s discuss! #AEO #DigitalMarketing #AI #AnswerEngineOptimization #FutureOfMarketing #ContentStrategy #SEO

🚀 Stay Ahead with AI-Driven SEO! 🚀 In 2024, AI is revolutionizing SEO. Tools like ChatGPT and Bard are not just for content creation—they're also analyzing search intent and predicting keyword trends! 🤖🔍 Why it matters: 1: AI helps tailor content to user needs, boosting engagement. 2: With more people using voice assistants, AI-driven insights ensure your content is optimized for voice queries. 3:AI provides instant feedback, enabling swift strategy adjustments. Integrating AI into your SEO strategy is a game-changer for marketers and content creators. It’s about working smarter, not harder. Let's connect and discuss how you can leverage AI for your SEO strategy! #SEO #AI #DigitalMarketing #ContentCreation #AIwriter #SEOWriter

🚀 E-E-A-T: The Secret Ingredient to SEO Success Let's talk about the latest SEO game-changer: Google's E-E-A-T. That extra "E" isn't a typo - it stands for Experience 👋! Why should you care? 🤔 ✔️ E-E-A-T now drives content credibility ✔️ Firsthand experience is king, whether for YMYL topics or tech reviews ✔️ Google's telling us: "Real-world insights matter!" In this AI era, let's not forget the human touch. While ChatGPT can assist, your content should showcase authentic expertise. Growth hackers and content creators: Our mission is clear. Serve up content that educates AND resonates with real-world know-how. What are your thoughts on E-E-A-T? How are you incorporating experience into your content strategy? Let's discuss! 👇 #SEO #DigitalMarketing #ContentStrategy #Marketing #AI #ArtificialIntelligence #Google #Search #Ads

Goodbye SEO, Hello AEO – Are You Ready? 🤔 As search technology evolves, we’re moving from traditional SEO to Ask Engine Optimization (AEO)—a new framework focused on optimizing for AI-driven, question-based searches like those in ChatGPT and other conversational engines. AEO is about designing content that answers specific user questions naturally and concisely. 💡 Why it matters: Marketers need to adapt by creating content with direct, informative answers that AI engines can easily serve up as relevant responses. This means understanding user intent and structuring content with a clear, question-driven focus. Ready to optimize for tomorrow’s search? Embrace AEO and stay up-to-date. . . . . #AEO #AskEngineOptimization #SEO #DigitalMarketing #SearchTrends #AI