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🚨 ChatGPT Search & the Future of SEO: What You Need to Know 🚨 There’s been a lot of talk about the potential impact of ChatGPT’s new search feature. While some fear a "Google apocalypse," it’s unlikely we’ll see a major shift in search behaviour any time soon. Here’s the key takeaway: ChatGPT’s search algorithm isn’t as advanced as Google’s yet, so trying to optimise specifically for it could be risky and short-lived. Both search engines will continue to prioritise well-structured, informative websites. Focus on clear, dedicated pages that answer user queries. Don’t panic! Google has spent years refining its algorithm to deliver relevant results. ChatGPT will need time to match that level of sophistication. For those relying on paid search, it’s worth keeping an eye on how ChatGPT develops its advertising options, but no immediate changes are necessary. In short, stay the course with your current SEO strategy. If you’re unsure where you stand, we’re happy to offer a free audit to ensure you’re on the right track. Remember, change is constant, but there’s no need to panic just yet. Let’s watch this space together. 🔍 #SEO #ChatGPTSearch #DigitalMarketing #SearchEngineOptimisation #Google

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