As the politicians like to say, "This isn't hyperbole" . We all know that national news feeds , cable, and network Television , regardless of political orientation, garner very little "trust" from viewers. Often less than 15% "trust" is reported in surveys to viewers about what they see and hear from these sources. But when it comes to trust in "locally sourced Radio and Television" that same "trust level" jumps 4 to 5 times. Does this matter to the messaging that you communicate when marketing your products and services to existing customers and new conversions? You bet it does. Consumers actively seek out sources and messaging that they can trust. Be smart, go local. #iheartmedia https://lnkd.in/g2p5-yiX
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The broadcast news landscape is changing. I’ve often heard journalists say doing digital news broadcasting isn’t their thing or it’s not as important as a traditional newscast. That type of thinking is wrong. Our audiences have changed their viewing habits and they are getting news from digital platforms. From sources who try to sound and look knowledgeable, but are not reliable. I can’t tell you how many times I’ve had someone send me a TikTok thinking it was real news, or something from another social media asking me if the post is true because they are not watching traditional newscasts. These are the viewers we are trying to reach by adding digital broadcasting to all of our stations across the nation. News is happening now and as journalists, we must get information out that is accurate and vetted! Not waiting for the 5, 6 or 10. Viewers want their news as it happens. That’s why Gray Television has made it their mission to give the viewers what they want! News in the palm of their hands, as it happens, from local and trusted journalists that know their communities and the people in them. That’s why we’ve rolled out brand new tech and provided newsrooms with training to run it. This is the future and we’re making it happen. #digitalnews #ctv #ott #journalism #journalismmatters #localjournalism
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The day when Republicans, and especially Trump, goes after Fox and other avowedly hard-right conservative broadcast owners for editorial decisions they make in presenting "news", then I'll consider the "public interest" argument. Yes, cable networks are not subject to the kind of regulation allowable under the "public airwaves" theory, but intentional lies and distortions are what they are and if a selective use of "public interest" is used to threaten the licenses of broadcasters Trump selects, then we no longer living in even a sham democracy. Let the FCC under Carr reimpose the "Fairness Doctrine" and let Congress let it stand, and maybe America can restore a bit of integrity to reporting and political coverage across the political and broadcast spectrum; as it should be. https://lnkd.in/eccsGHgX
Trump’s FCC Pick Threatens to Kill Skydance-Paramount Deal Over CBS
yahoo.com
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Facts vs. opinion: Can you recognize the difference in the news you consume? Media Bias Chart breaks down the difference, using examples from online news and cable TV. By: Beth Heldebrandt https://lnkd.in/g2jKAhDH
Facts vs. Opinion: Can You Recognize the Difference in the News You Consume? | Ad Fontes Media
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TVOne News A few months back the proposal to join RNZ news with TV1 was quashed. Now TV are looking to eliminate their website of news because of a $30 million hole in their budget. But one million hits per month is the published viewer rate. If fifty percent of people who visit this news source would pay a fee the hole might disappear. I go to the Herald, RNZ and TV1 for my daily fix of news. I don’t use social media for professional journalism. Perhaps it’s time for NZ to adopt a fee covered news service that is truly neutral and reliable and trustworthy? How much would you pay to have a news service that is balanced and professional? I think we need this discussion before the services are embedded in Google or Facebook.
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Facts vs. opinion: Can you tell the difference when you're reading/watching/listening to the news? Personally, I choose news sources that give me the facts. I prefer to form my own opinions. https://lnkd.in/ePv99wDE
Facts vs. opinion: Can you recognize the difference in the news you consume? Media Bias Chart breaks down the difference, using examples from online news and cable TV. By: Beth Heldebrandt https://lnkd.in/g2jKAhDH
Facts vs. Opinion: Can You Recognize the Difference in the News You Consume? | Ad Fontes Media
https://adfontesmedia.com
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The 2025 report is here and available for download! For all the latest broadcast insights, check it out!
IT’S HERE! From Terrestrial to TikTok: the Broadcast Revolution Trends Report 2025 shows how the “content boom” and the battle for trust are the biggest challenges facing broadcasters and PRs. We surveyed the UK public, PR professionals, and broadcast journalists, to bring you data that uncovers: 🔴 The news consumption habits of the UK public across multiple platforms 🔴 Why broadcasters are feeling the pressure in the face of fake news and AI 🔴 Why diversity remains a key issue 🔴 Why the evolving role of broadcasters reflects a growing trend in the battle to deliver earned and owned campaigns Don’t miss out - download your copy today. https://lnkd.in/e8dkQ7RM
2025 Broadcast Trends Report - Broadcast Revolution
https://www.broadcastrevolution.co.uk
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UK communications regulator Ofcom has published research today that shows that television is declining as the primary source of news and entertainment. While adults aged 45-years-old and older still watch television as the default device at home, those who are 16-years-old to 24-years-old prefer YouTube. The social media channel has evolved from users posting amateur videos to a platform hosting mainstream content from news to sport to film in most languages. YouTube also hosts educational and instructional content and continues to allow anyone to set up a video channel. Next to YouTube, UK broadcast media consumers are listening to the radio more. Audience figures have reached a 20-year high according to Ofcom. Image credit: YouTube
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Things look promising for the BBC in terms of their perception of the current state of broadcast media and its vision for the future: embrace uncertainty, do your storytelling, adapt distribution strategy to your audience and market, and be flexible. In the end, it all comes down to connecting a person with your story. The technology and the medium are secondary. https://lnkd.in/dwn6TNiB
“Any media company now has to be digital, it may well do other things, but it has to be fully digital.” An interview with Naja Nielsen, Digital Director at BBC News
ftstrategies.com
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Curious about what’s shaping the future of broadcast media? Our latest Broadcast Trends Report is now available for you to explore. Catch up with the insights and strategies highlighted in our latest event, where industry leaders broke down the report’s key findings. Findings include critical insights on trust, authenticity, and evolving roles within the broadcast landscape. We also explore the impact of digital-first platforms, the integration of AI, and the changing needs of today’s media. Missed our event? You can now watch our on-demand version of the session and catch up on the key highlights and expert commentary. Don’t miss out on this essential guide to staying ahead in the industry and why it’s important to build multi-platform campaigns. Watch on-demand & download your copy of the report here: https://lnkd.in/eA2dZQWh
IT’S HERE! From Terrestrial to TikTok: the Broadcast Revolution Trends Report 2025 shows how the “content boom” and the battle for trust are the biggest challenges facing broadcasters and PRs. We surveyed the UK public, PR professionals, and broadcast journalists, to bring you data that uncovers: 🔴 The news consumption habits of the UK public across multiple platforms 🔴 Why broadcasters are feeling the pressure in the face of fake news and AI 🔴 Why diversity remains a key issue 🔴 Why the evolving role of broadcasters reflects a growing trend in the battle to deliver earned and owned campaigns Don’t miss out - download your copy today. https://lnkd.in/e8dkQ7RM
2025 Broadcast Trends Report - Broadcast Revolution
https://www.broadcastrevolution.co.uk
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In a new brief filed with the FCC, The Media and Democracy Project joined two senators in urging the federal agency to decide on Fox Corporation's application to renew the license of WTXF, but for different reasons. #broadcasting #television #news #fox
Group urges FCC to act on WTXF license renewal
https://thedesk.net
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