David Moore’s Post

Ad agencies, advertising themselves. Atlas Advertising Agency, 1915. "It is an axiom among advertising agencies that the agency itself is a difficult sort of business to advertise. There seems to be little to say – expert copy-writing, expert space-buying, honesty, energy, personality – the same old story over and over again." #advertising #adsforadagencies

Ad agencies, advertising themselves. Y&R, 1966. "In the chemistry of success, no single ingredient ever makes the vital difference. Of them all, advertising is often the most difficult to judge." #advertising #adsforadagencies

Ad agencies, advertising themselves. Y&R, 1966. "In the chemistry of success, no single ingredient ever makes the vital difference. Of them all, advertising is often the most difficult to judge." #advertising #adsforadagencies

Ad agencies, advertising themselves. The Ball Partnership, 1989. "WHAT MAKES THIS SUCH A GOOD ADVERTISEMENT? 1. You noticed it. This is, after all, the First Rule of Advertising, isn't it? (See page 2 of the book)." #advertising #adsforadagencies

Ad agencies, advertising themselves. The Ball Partnership, 1989. "WHAT MAKES THIS SUCH A GOOD ADVERTISEMENT? 1. You noticed it. This is, after all, the First Rule of Advertising, isn't it? (See page 2 of the book)." #advertising #adsforadagencies

Ad agencies, advertising themselves. Y&R, 1923. "An advertising agency formed to render to a limited number of businesses the same outstanding advertising service which the members of the firm have rendered individually, in other organizations." #advertising #adsforadagencies

Ad agencies, advertising themselves. Y&R, 1923. "An advertising agency formed to render to a limited number of businesses the same outstanding advertising service which the members of the firm have rendered individually, in other organizations." #advertising #adsforadagencies

Ad agencies, advertising themselves. Power, Alexander & Jenkins, 1920. "The first and most important function of advertising is to sell goods. But the advertising that does nothing more than sell goods is a very empty and unsatisfying success." #advertising #adsforadagencies

Ad agencies, advertising themselves. Power, Alexander & Jenkins, 1920. "The first and most important function of advertising is to sell goods. But the advertising that does nothing more than sell goods is a very empty and unsatisfying success." #advertising #adsforadagencies

Ad agencies, advertising themselves. Fuller & Smith & Ross, 1948. "Advertising copy that must sell the industrial buyer is often judged in comparison with copy for other fields of selling. This is a mistake." #advertising #adsforadagencies