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Catalyst for crafting experiential environments where authentic business connections thrive | Vice President, Global Accounts @ Kubik | Board of Directors Member | Advisory Board Member

Great information and advice for evaluating which events make sense for your company to exhibit at in the future. #marketing #eventmarketing

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Should We Stay or Should We Go? 🤔 Exhibiting at events is a big investment, and deciding to re-sign for booth space isn’t always straightforward. The energy of the event can cloud the real question: Is this the right move for our brand and ROI? As Pearl Zhu reminds us, "The art of decision-making includes the art of questioning." Our latest blog breaks down the essential questions for a confident decision—and includes a checklist to make sure you’re fully prepared. #Exhibiting #DecisionMaking #MarketingStrategy https://lnkd.in/d2HXsvd2 https://lnkd.in/dTVrMnJK

Exhibit Re-Signing: Should We Stay or Should We Go? (Part 1) - Exhibitor Advocacy Association

Exhibit Re-Signing: Should We Stay or Should We Go? (Part 1) - Exhibitor Advocacy Association

https://exhibitoradvocacy.com

Fraser Warren

VP Strategic Development EMEA @ Kubik

1mo

Many of the organisations I have been speaking with at MEDICA during the last 2 days were discussing this very question. Many mentioned greater investment in Arab Health next year and reduced investment elsewhere! I will share this link with them.

Yogesh Vyas

Exhibit Better Worldwide

1mo

Insightful

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