BRITE Management’s Post

FREE POPCORN AT THEATERS 🍿😋 yeah! you read it right! but before we start talking about our love for - free popcorns - watching movies at theatres let me talk about a campaign introduced by PVR INOX to attract audiences back to theaters! and how did they do it?! by making the "movie-viewing experience Ad-Free at theaters" what does it mean?! NO MORE Mukesh ads! sounds fun right?! but... is it driving audiences back to theaters?! NO! while having four big movies being released, their box-office numbers aren't showing any boost! and, the impact of this change on the audiences has not been significant ~ says someone who had been to theaters recently so do you mean this campaign was a failure?! NO! I feel that, this would've been more suitable for an OTT medium to drive in more viewership rather than cinema theaters! so what would've worked?! FREE POPCORNS! are you nuts shivam!!? how?!!! money?! finances?! stoooock! ok ok, hear me out first! don't we love free stuff?! especially us indians! why not use this as an advantage and create a campaign where maybe for a week we provide... free regular 🍿 to every family for a collective sale of over Rs. 300/400! how would this work?! > with a ticket charged at an amount of rs. 150 > having on an average 3/4 members in a family > the sales per family would've easily been 450 rs?! and ig.... this breakdown, after excluding the distribution returns and maintenance, would've covered the costs of popcorn! also the traction would've skyrocketed especially because of summer vacays!* so yeah that's it ig... my take on this decision which i wanted to share since it was announced! do let me know if you have any counter-opinion to this or if you would like to add to any points presented! would love to know insights from industry professionals :) that's the post for the day! #entertainmentmarketing #entertainmentindustry #pvrinox #pvr #inox #cinema #theater #bollywood #filmrelease #free

GOOD SEGMENT on the current state in 2024 of movies in theaters that also talks about PVOD (Premium Video on Demand). Movie ticket sales for 2024 currently fall at roughly $4.8 billion, significantly less than what was made by this point last year. It leads analysts to believe that ticket sales this year will not rise to pre-pandemic levels. Angelique Jackson, senior entertainment writer for ‘Variety’, joins ‘CBS News’ to examine the changing trends in the movie theater industry to try and improve attendance. (4 MIN, August 2024) Movie theaters eye new tactics to improve ticket sales | #CBSNews #movies #cinema #streaming #OTTReport https://lnkd.in/grA7CDZS

𝑻𝒉𝒆 #𝑴𝒐𝒗𝒊𝒆 #𝑻𝒉𝒆𝒂𝒕𝒆𝒓𝒔 #𝑴𝒂𝒓𝒌𝒆𝒕: 𝑨 𝑩𝒍𝒐𝒄𝒌𝒃𝒖𝒔𝒕𝒆𝒓 𝑹𝒆𝒗𝒊𝒗𝒂𝒍 𝗚𝗲𝘁 𝘆𝗼𝘂𝗿 𝘀𝗮𝗺𝗽𝗹𝗲 𝗰𝗼𝗽𝘆 𝗼𝗳 𝘁𝗵𝗶𝘀 𝗿𝗲𝗽𝗼𝗿𝘁 𝗻𝗼𝘄: https://lnkd.in/duYcuiMP As the lights dim and the screen comes to life, the movie theater experience remains a cherished tradition for many. Despite challenges posed by streaming services and global events, the movie theater market is staging an impressive comeback! 𝑬𝒙𝒑𝒆𝒓𝒊𝒆𝒏𝒕𝒊𝒂𝒍 𝑶𝒇𝒇𝒆𝒓𝒊𝒏𝒈𝒔: From luxury seating to IMAX and 4D experiences, theaters are redefining what it means to watch a movie. Enhanced experiences are drawing audiences back to the big screen. 𝑻𝒆𝒄𝒉𝒏𝒐𝒍𝒐𝒈𝒊𝒄𝒂𝒍 𝑨𝒅𝒗𝒂𝒏𝒄𝒆𝒎𝒆𝒏𝒕𝒔: Cutting-edge projection and sound technologies are enhancing the cinematic experience, providing a draw that home setups simply can't match. 𝑪𝒐𝒎𝒎𝒖𝒏𝒊𝒕𝒚 𝑬𝒏𝒈𝒂𝒈𝒆𝒎𝒆𝒏𝒕: Local theaters are becoming community hubs, hosting events and fostering a sense of belonging and nostalgia. #MovieTheaters #CinematicExperience #EntertainmentIndustry #MarketTrends #Innovation

Customer Review Alert! 🎬 Just watched Deadpool at Roongta Cinemas, and it was epic! Non-stop action, hilarious moments, and jaw-dropping scenes. Highly recommend! Catch it now at your nearest Roongta Cinemas! 🍿 #Deadpool #RoongtaCinemas #CustomerReview #MovieNight

Movie theaters face fierce competition from a variety of entertainment options, but our market research report reveals how they can thrive. By understanding the competitive landscape and adapting to changing consumer preferences, theaters can create a unique and compelling experience that drives loyalty and revenue. Learn how to stay ahead of the game with our full report, available now for free! https://hubs.li/Q02t4n6w0 #CompetitiveLandscape #EntertainmentIndustry #AdaptingToChange #MovieTheaterSuccess #MarketResearchInsights

Ever wondered how theaters really make money? Join Vikas Suri as he breaks down the surprising revenue streams that keep the show going! Is it all about the popcorn and soda, or is there more behind the curtain? What do you think is the biggest money-maker for cinemas? Drop your guesses in the comments below! Watch the whole video now! https://lnkd.in/dQXC6k2D #theaterbusiness #cinemarevenue #vikassuri #movieprofits #popcornsales #boxofficeinsights #behindthecurtain #entertainmentindustry #revenuebreakdown #moviemagic#roadaheadtalks

Thriving in the Shadows of Giants: A Fresh Strategy for Independent Cinemas, Chapter 5: Developing a sustainable revenue model

In the hospitality industry, enhancing the customer experience during product consumption is pivotal for maximizing revenue opportunities.

What does the future hold for movie theaters? Our market research report reveals the trends and strategies shaping the industry. Premium offerings, special events, and subscription models are just a few ways theaters can adapt to changing consumer preferences. Download the report now to stay ahead of the curve and drive long-term success! https://hubs.li/Q02t4jkV0 #FutureOfMovieTheaters #PremiumExperiences #SpecialEvents #SubscriptionModels #IndustryTrends

With its intuitive step-by-step configurator, StormEasy makes setting up home theaters a breeze 🙌