Brian Coventry’s Post

Looking to elevate your sales strategies? Yanmiver Jimenez delves into innovative techniques and practical tips for boosting your business's sales performance in our latest Macaws Blog post of Millennia Atlantic University. From leveraging AI to enhancing customer relationships, discover how to navigate the evolving business landscape. Perfect for entrepreneurs and sales professionals alike, this insightful read is your guide to sales optimization. Dive into the full article here: [MAU Blog] (https://lnkd.in/eBvqrptM). #MAUFL #MacawsBlog

Let's be real... There’s just not enough time in the day to prepare for every sales call. ⌛ We understand. That’s why we built Account IQ in Sales Navigator. With it, in a click, you get all the critical information about an account like: ▶ how it makes money 💰, ▶ its strategic priorities 🎯, ▶ its biggest competitors 🏆, and more, so you can show up well for every call. But don’t take our word. Here’s what Sanity Revenue Enablement Leader @Andrew Gray said about it ⤵ "Account IQ is one of my favorite things to come out in Sales Navigator in a long time. It allows my SDRs and AEs to quickly understand whether each account they are going after is an ideal customer for us, without having to waste time searching through other 3rd party tools to confirm.” Learn more about it here: http://lnkd.in/AccountIQ #Sales #B2BSales #SalesNavigator

Insightful read on how HubSpot's, Chief Sales Officer, Christian Kinnear discusses how he is leading a multi-billion-dollar global business. He chats about what drives him, helping buyers to buy, Sales being challenging, AI, daily habits and more....

In the world of AI, Sales reps need to find a ways to differentiate and stand out from the crowd. We need to become the Ironman/Ironwomen of Sales by leveraging the tools and tech but never losing the human component. With the FCC making AI-generated voices in robocalls illegal back in February, cold calling has become a way for sales reps to stand out, but only when done right. Unfortunately, it's a lost art these days. That's why I'm excited to help promote Nick Cegelski and Armand Farrokh's new book on cold calling: Cold Calling Sucks (and that's why it works) It's packed with super tactical (and practical) approaches, structures, techniques and templates reps can use to take their calling to the next level. Cold calling isn't dead, it just need to evolve and this book is the evolution. Pick up your copy today! https://bit.ly/3yCYEWi

Glynn Spangenberg describes Account IQ as a “home run.” It’s easy to see why after hearing his story below ⤵ What happened: Glynn, whose company helps trucking companies reduce their fuel costs, was trying to break into one of his biggest accounts. What he needed was a hook. Well, enter Account IQ, a Sales Navigator AI feature that gives an overview of an account in a click. Glynn pulled it up for this company, and he saw they were laying people off to keep down costs. He didn’t like seeing that. So, he reached out, set a meeting, and asked them – “Wouldn’t you rather save money on fuel, versus having to lay more people off?” They agreed. That led to a meeting and another meeting after that, and now Glynn’s company is setting themselves up to displace one of their biggest competitors in one of the industry’s largest accounts. But this is just one example. Glynn has been using Account IQ for all of his prospects, to better understand them, and create the kind of compelling hooks that lead to meaningful conversations. “I think you guys hit a home run with this feature,” Glynn said. “To give that level of insight allows me to craft a conversation around a level of knowledge that you just aren’t going to get another way.” Learn more about Account IQ here: http://lnkd.in/AccountIQ #sales #B2BSales #SalesNavigator

Account research in seconds with Sales Navigator's Account IQ.... ⏱️ Massive time saver & differentiator for any sales rep. Account IQ empowers sellers to show up as trusted advisors for their customers, by providing powerful foresights that help them deeply understand accounts, with just a single click. 🔗 https://lnkd.in/gcdiU9Kn #salesnavigator #deepsales #b2bsales #socialselling #leadgeneration

Account research in seconds with Sales Navigator's Account IQ.... ⏱️ Massive time saver & differentiator for any sales rep. Account IQ empowers sellers to show up as trusted advisors for their customers, by providing powerful foresights that help them deeply understand accounts, with just a single click. 🔗 https://lnkd.in/gcdiU9Kn #salesnavigator #deepsales #b2bsales #socialselling #leadgeneration

Newly published research and analysis from Research Fellow Mark Piffl tackling the increasingly difficult sales task of building “New Logo” pipeline.  The ability to cut through the noise has never been more valuable.  Two new takeaways from Mark’s research hit home for me:   1) the need for a multifaceted approach, and 2) using AI to enhance and customize the outreach is now table stakes.  On the last point, if you're not tailoring the message each time it's just spam, and it will be treated that way. Roll up your sleeves and do some advance research on each prospect, otherwise don't bother. https://lnkd.in/g3SEN2km

🗞 🗣 Did you know we have a newsletter? Pipeline Perspectives is the newsletter by sellers (that's us!) for sellers (that's you!) In it, we talk about everything need-to-know about the sales industry. Plus, we've got some bite-sized news so you can stay informed. 🧠 Check out the latest issue here, and subscribe right on that page so new issues come to your inbox first. 📧 🏃♂️ 💨 https://lnkd.in/e9bhFN6B

Salesforce launched their "Trends in Partner Selling" report and we digested it for you. This report covered everything from top statistics for partner selling, to AI in partnerships, to the state of B2B sales.. and so much more. Check out this blog post for everything you need to know: https://lnkd.in/gRbpGYAc