Brent Waddington’s Post

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Senior Director, Research & Operations at Resonate

Votes cast- futures shift Whispers of change fill the air New dawn's light appears #fraikufriday To the surprise of no one, the 2024 election is filled with incredibly dynamic forces.  If you're looking at polling data from last week, you're effectively looking at data from last decade.  You need an up to date understanding of the American electorate, and you need to be able to understand how to put the right message in front of the right person at the right time.

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