Some of the most insightful, relatable perspectives in your business might not come from your CEO. The consultants dealing directly with clients, candidates, and day-to-day trends possess a wealth of invaluable knowledge and potential talking points. Don't let those get overlooked in favour of the familiar company spokesperson who may be out of touch with the challenges clients are currently facing and the questions their consultants are being asked. We frequently uncover underutilised subject matter experts within our clients' ranks who can discuss their areas of expertise with natural authority. We find that the most compelling PR campaigns feature a range of diverse voices and viewpoints beyond just the CEO. Who will your next spokesperson be?
