BlueSky PR’s Post

PR's power lies in personal connections. In-person events are where brands come alive, stories unfold, and relationships thrive. From product launches to conferences, each gathering is a symphony of engagement, crafting lasting impressions in a digital world. #publicrelations #publicrelationsagency #workbyunorthodox #10yearsinthegame

Let's talk about PR for small business owners! How can it help your business? ★ 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐁𝐫𝐚𝐧𝐝 𝐀𝐰𝐚𝐫𝐞𝐧𝐞𝐬𝐬: PR increases visibility and helps your business reach a wider audience. ★ 𝐄𝐬𝐭𝐚𝐛𝐥𝐢𝐬𝐡𝐢𝐧𝐠 𝐂𝐫𝐞𝐝𝐢𝐛𝐢𝐥𝐢𝐭𝐲: Media coverage and endorsements enhance trust and validate your business. ★ 𝐒𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠: Through compelling stories, PR creates a relatable and positive brand image. ★ 𝐃𝐫𝐢𝐯𝐢𝐧𝐠 𝐆𝐫𝐨𝐰𝐭𝐡: Effective PR attracts new customers and creates opportunities for partnerships and expansion.

In this series, “The Power of PR”, we will break down what PR is, how it works, how it can help you build your reputation, get noticed, grow your business and build your personal brand. Today we begin with "What is PR?" PR is about building a positive image for you or your business. It helps you get noticed and trusted by managing how people see you through media, events, and partnerships. Do you have a PR strategy in your business? #publicrelations #branding #businessgrowth #reputationmanagement #mediarelations #personaldevelopment #marketingtips #smallbusiness

Want to enhance your brand’s influence by developing a strategy that resonates and delivers results? It all starts at the top. Building an executive visibility strategy involves more than just maintaining an online presence; it's about creating a comprehensive approach that positions leaders as industry authorities. In our latest guest blog, Laura Emanuel, Managing Director of Red Thread PR breaks down key considerations for brands when building an effective executive visibility strategy. From defining your goals and understanding your audience to choosing the right platforms and measuring impact, this guide covers all the essentials. Check out the full article here 👉 https://lnkd.in/e4QuPj_r

99% of business owners think PR is only about media coverage. However, I argue that PR is also about building genuine relationships. Here's why: ● Strong relationships foster trust and credibility ● Media coverage amplifies those relationships So, instead of just focusing on media coverage, why not invest time in building relationships? This change could lead to more authentic brand credibility. What are your thoughts on this approach? Have you found success with relationship-building in PR?

Wondering where to start with your PR? Well, this week’s blog post will really help. Click here to read NOW: https://lnkd.in/eDZ2_y7V Read to get really clear on the following (which are key to success when starting your PR): 📣 Your audience: who are they, what influences them? 📣 Your objectives: what are you trying to achieve in your business? 📣 Your story and expertise: what can you share to build connections and authority? These questions will help you to lay the foundations for pitching the right story in the right place at the right time. This ensures you invest your time and effort in pursuing opportunities that will make a real difference to your business – growing your audience and authority.

Ever thought about how important it is to really know your brand? I was meeting with a client last week, and it hit me once again how important it is for organizations and individuals to have clarity in what you stand for. It will totally transform your marketing and PR game. It’s not just about getting your name out there—it’s about connecting with people in a way that’s true to you. Whether you’re launching something new, growing your business, climbing the ladder, or just keeping your reputation on point, knowing your brand and how to share its story is key. I’d love to chat if you’re curious about how to fine-tune your brand message or boost your PR strategy. Drop me a message or connect with me here! #PublicRelations #BrandStory #PRLife #BusinessTips #Networking

Are you debating between investing in PR or advertising for your business? Here's why PR might be the better choice 📽️ People engage more with thought leadership and expert opinions, leading to better brand awareness and engagement. Plus, third-party endorsements from external publications are invaluable. Still unsure? We want to hear your thoughts ↓

When it comes to a choice between PR and advertising, I know which one I'd invest in....

Building a credible brand isn’t just about having a strong message—it’s about choosing the right partners to help tell that story. When organisations collaborate with trusted experts and empower them to bring their knowledge forward, PR efforts become more than just publicity; they become a testament to authenticity and shared values. In our latest blog, we explore how the right partnerships amplify messages, build trust, and establish lasting credibility. Learn how expertise-driven collaborations can shape your PR strategy and take your brand reputation to new heights. https://lnkd.in/dceXTbhg #PRStrategy #Partnerships #BrandReputation #Expertise