Ben Samuel’s Post

To promotions Business & Brands through Soical Media.

I read this recently from Anselmo Ramos and Gaston Bigio of GUT. IF THERE WAS ONE THING YOU COULD CHANGE ABOUT THE ADVERTISING INDUSTRY, WHAT WOULD IT BE? AR: I think ad people need to be less cynical about our industry. We need to fall in love with our profession again. We get paid to think and produce brave ideas for some of the best brands on Earth. We need to have more gratitude and confidence. I also think we need to do a better job at capturing the value of our ideas. Okay, that was more than one thing… GB: Awards. I think there are too many. In sports, for example, there is a much clearer path for the main, global competitions. In advertising there are just too many tracks. ME: I couldn't agree more.

Are your experiential numbers staying the same? You've hit the dreaded plateau! It happens to the best of us, no matter your marketing role. So here's a quick example of how to get out and start seeing growth again. You can read more in-depth below! https://okt.to/te9K6q

Worried about boosting your sports event attendance? Try this. Picture your event packed with excited fans, all thanks to strategic outdoor advertising. At Above All Advertising, Inc, we specialize in making your event the talk of the town. 1. Visibility: Our custom banners and inflatables catch eyes, ensuring your event stands out in the crowd. 2. Engagement: Once fans arrive, our interactive displays keep them entertained and engaged throughout the event. 3. Differentiation: With our unique branding solutions, your event will be memorable and distinct from the rest. 4. Conversion: Turn interest into ticket sales with our strategic outdoor advertising and branding solutions. Curious about how we can fill those seats? 🎟️ Let's connect and make your event a hit! Follow me for more creative marketing tips! 🌟

Curious about sports marketing? We break down the game-changing benefits it offers for businesses of all sizes in this blog 👉 https://lnkd.in/evjSPaxY Discover how sports marketing can help you reach new audiences, boost brand awareness, drive sales, and foster stronger customer loyalty. With our team of sports marketing consultants, we'll craft tailored strategies that align perfectly with your brand and objectives. Ready to make a winning play in the world of sports marketing? Let's connect and explore the possibilities together.

Cannes Lions hosted 16000+ advertisers from around the world, to celebrate advertising. The secret sauce of Cannes Lions is that the energy here is contagious, and the inspiration is boundless. PS: After last week full of black tie events, this week has been such a refreshing change to dress for the beach, while we deep dive into a sea full of learnings! 🤌 PS2: we are here till Friday eod, Meetesh Kothari Jigar Zatakia and me would love to catch up if you are around. 🫶 #Cannes #CannesLions #Advertising

 🔔 PSA: The early bird entry deadline for the Prolific North Marketing Awards is 2nd July.    In case you missed it, these awards are the North’s flagship marketing event, where we shine a spotlight on the most incredible teams, campaigns & leaders from across the industry.    🏆 33 categories   👩⚖️ 20 independent judges  🍾 1 bloody good party Got something or someone you want to celebrate this year?   Save yourself the stress of running around last minute (and some cash) by getting your entry started this week.     👇  Link in comments to browse all the categories (give us a shout if you have any questions) #Marketing #MarketingAwards #ProlificNorth

Our 2024 Annual Marketing Report found that global marketers expect to allocate more than 63% of their ad budgets to digital channels this year—but is that investment ready to keep up with digital’s rapid pace of change? Join Ameneh Atai from Nielsen and Jorge Ruiz from TikTok at #CannesLions as they discuss how to measure success in a changing digital landscape. Register now to reserve your spot!

Who is heading to Association of National Advertisers Brand Masters next week in Carlsbad? DM me to meet up! Looking forward to seeing both familiar and new faces and hearing from smart marketers and agencies on the latest in the ever-changing digital landscape. #ana #creatoreconomy #influencermarketing