Arjun Narayan’s Post

Amazon has unveiled an exciting addition to the advertising console – the "All Sold Products" tab! 🚀 Introducing the latest feature in your product dashboard, the "All Sold Products" tab provides a comprehensive view of total sales for all your products directly within the advertising console. Here's a sneak peek into the dashboard insights: ■ Advertising status This shows whether or not the product is advertised in a Sponsored Products or Sponsored Display campaign. Other ad products, such as Sponsored Brands, are not included. ■ Sponsored Product eligibility Know if your products are eligible for advertising and can receive impressions (Only Sponsored Products) . ■ Gross Sales Includes both organic sales and ad-attributed sales, with adjustments for canceled orders. Keep in mind, the total Gross Sales may differ from “Ordered Product Sales” in Seller Central's Business Reports due to how canceled orders are handled. What are your thoughts on this game-changing feature?  Drop your comments below, and let's chat about all things Amazon and advertising! 💬 #AmazonSellers #AdvertisingMagic #GameChangerAlert #AmazonAdEligibility #AdInsights #AmazonUpdates #AdConsoleUpgrade

🚀 Calling all Amazon Sellers! 🚀 Exciting news from Amazon Advertising: Introducing the game-changing multi-brand format for Sponsored Brands! 📢 Now, four brands can appear at the top of search results, a real paradigm shift.💡 Historically, this format served as a shield for the brand, monopolizing the line of sight of results. With this groundbreaking innovation, we can expect: 📉 A decrease in costs per click (CPC), thanks to a threefold increase in the offer. 📉 A potential decline in conversion rates as visibility is shared among multiple brands. This format is evolving, prioritizing performance over pure visibility. 💯 Stay ahead of the curve and explore the possibilities this innovation brings to your Amazon advertising strategy! 🌟 📩 For expert guidance, write to us - [email protected] 📩 #AmazonSellers #SponsoredBrands #AdvertisingEvolution #AMS #Advertising #AmazonAdvertising #CostPerClick #AmazonAds #Amazon #SponsoredAds #SalesDuo

What does Amazon Ads offer? With hundreds of millions of active customer accounts worldwide, Amazon has a unique understanding of how shoppers engage with products and brands throughout their purchasing journey. Amazon Ads can help you reach customers at every stage and achieve your advertising goals. Here’s a quick overview of what Amazon Ads offers: 1. Sponsored Products 2. Sponsored Brands 3. Sponsored Display 4. Video Ads   5. Stores   6. Posts  I will share my experience with all above products and success stories in my upcoming Posts. Stay Connected 🤝 #AmazonAds #DigitalMarketing #Ecommerce #SponsoredProducts #SponsoredBrands #SponsoredDisplay #AmazonStores #AmazonPosts #VideoAds #OnlineAdvertising #BrandBuilding

🚀 Exciting New Feature Alert: Amazon Advertising Console Upgrade! 🌟 Amazon has just unveiled a game-changing enhancement to the advertising console - introducing the all-new "All Sold Products" tab in the product dashboard. Brace yourself for a whole new level of insight into your product performance! 📈 Dive into Dashboard Insights: 📣 **Advertising Status** Get the lowdown on whether your product is currently featured in Sponsored Products or Sponsored Display campaigns. Please note that other ad products, like Sponsored Brands, are not included in this overview. 🎯 **Sponsored Product Eligibility** Discover whether your products are eligible for advertising and can receive valuable impressions (exclusive to Sponsored Products). 💰 **Gross Sales** Prepare to be amazed! Witness the combined might of your organic sales and ad-attributed sales, complete with meticulous adjustments for any canceled orders. Keep in mind that Gross Sales might differ from "Ordered Product Sales" in Business Reports within Seller Central due to how we handle canceled orders. 📌 **Product Available Date** Stay in the know about the precise date when your product becomes available for order processing and fulfillment. Stay tuned for these exciting developments and continue to leverage the power of Amazon's Advertising Console to optimize your selling journey! 🌐💼🚀 #Amazon #Amazonppc #amazonfbaseller #ECommerce #TechLeaders #BusinessStrategy #CustomerExperience #DigitalTransformation

Dive into the Amazon Ad's Flywheel! 🔄 Each campaign segment forms an essential interlink in your customer journey with Sponsored Products, Sponsored Display, and Sponsored Brand. By aligning objectives across these Amazon advertising engines, we create a seamless journey throughout the funnel. We've consistently observed higher conversions when all campaigns are linked, akin to a chain reaction for a wheel. Define your strategy beyond Sponsored Product campaigns and unlock the full potential of your Amazon advertising journey. Let's propel your brand forward! #AmazonAds #AdvertisingStrategy #CustomerJourney #amazonadvertising #amazonadvisor #amazonads Amazon Ads Partners , Amazon Ads

New sponsored ads daily budgeting policy and options Amazon updated daily budgeting policy for Sponsored Products, Sponsored Brands, and Sponsored Display, allowing you to spend up to 100% more than the average daily budget on any given day. Why is it important? This update enables you to benefit from high traffic days by using budgets from previous days when your spend is below your daily budget. The daily budget amount is averaged over the course of a month #amazon #amaoznppc #amazonadvertising #amazonbusiness #amazonfba #amazonprivatelabel #amazonsellercentral #opportunity #community #sales #amazonads #update

If you could go back and become an original Amazon advertiser, would you? I certainly would. With 81% of retail search spend currently funneling into Amazon, there's a glaring opportunity that demands attention. Clients have repeatedly triumphed on these channels, and the landscape isn't saturated—no one's hijacking the budget with excessive spending. I remember our clients dominating Amazon's advertising space years ago, claiming sponsored products, sponsored brands, and every organic spot. It was an unmatched advantage. Sure, some may shy away, citing the seemingly high ACoS. But they're missing the bigger picture—the ripple effects, the offline purchases spurred by online exposure. These channels remain untapped, ripe for the taking. While the lion's share may seem enticing, don't overlook the significant pieces you could claim with strategic Amazon advertising. #AmazonAdvertising #ECommerceStrategy #DigitalMarketing #SearchNurture

📣 Ever wondered how many orders your competitor gets after shoppers search for your branded terms on Amazon? It's easy to find out. 💥 Just head to the Amazon Advertising console, go to Insights and Planning, and click on "Brand Impression Share." Amazon will show you the number of lost top-of-search clicks and orders - that's the number of times shoppers clicked and placed orders after viewing ads from other advertisers on your brand search terms. #Amazon #amazonsellercentral #sellertips #ppc #ppccampaigns #linkedincommunity #listingoptimization

‘I want to sell on Amazon without advertising’ Our honest reaction 🫣 Trying to sell on Amazon without advertising is like showing up to the Olympics with no training… Why? It’s a crowded marketplace. Your brand/product simply will not be seen without some ad spend. And we get it, it’s stressful figuring out how to spend RIGHT. How much to spend? What’s the strategy? When should you ramp up spending? Are you participating in Prime Day? Should you run coupons? It can be overwhelming. That’s why our team of Top 2% Amazon marketers are here, 24/5 to help. Drop us a line: https://lnkd.in/g5C8gmJ6 #AmazonAdvertising #AmazonSelling #EcommerceTips