Andrew Honnor’s Post

Today we launched Greenbrook’s inaugural Private Markets Digital Report – a comprehensive analysis of the digital strategies employed by 130 leading private market firms. The first edition of the report highlights the increasing importance of LinkedIn in building investor trust, driving engagement and managing reputational value across the private markets industry. Key findings from our report include: • 50% average growth in followership for private markets firms in the past 12 months • 77% of private markets firms’ Managing Partners maintain a LinkedIn profile • 40% of firms use paid targeted LinkedIn campaigns, and this number continues to grow Discover which firms are setting the pace and gain actionable insights to enhance your digital presence in today’s competitive fundraising environment. Download the full report here: https://lnkd.in/dWyK9e-2 #PrivateMarkets #DigitalStrategy #StrategicCommunications

Today we launched Greenbrook’s inaugural Private Markets Digital Report – a comprehensive analysis of the digital strategies employed by 130 leading private market firms. The first edition of the report highlights the increasing importance of LinkedIn in building investor trust, driving engagement and managing reputational value across the private markets industry. Key findings from our report include: • 50% average growth in followership for private markets firms in the past 12 months • 77% of private markets firms’ Managing Partners maintain a LinkedIn profile • 40% of firms use paid targeted LinkedIn campaigns, and this number continues to grow Discover which firms are setting the pace and gain actionable insights to enhance your digital presence in today’s competitive fundraising environment. Download the full report here: https://lnkd.in/dWyK9e-2 #PrivateMarkets #DigitalStrategy #StrategicCommunications

Today we launched Greenbrook’s inaugural Private Markets Digital Report – a comprehensive analysis of the digital strategies employed by 130 leading private market firms. The first edition of the report highlights the increasing importance of LinkedIn in building investor trust, driving engagement and managing reputational value across the private markets industry. Key findings from our report include: • 50% average growth in followership for private markets firms in the past 12 months • 77% of private markets firms’ Managing Partners maintain a LinkedIn profile • 40% of firms use paid targeted LinkedIn campaigns, and this number continues to grow Discover which firms are setting the pace and gain actionable insights to enhance your digital presence in today’s competitive fundraising environment. Download the full report here: https://lnkd.in/dWyK9e-2 #PrivateMarkets #DigitalStrategy #StrategicCommunications

Today we launched Greenbrook’s inaugural Private Markets Digital Report – a comprehensive analysis of the digital strategies employed by 130 leading private market firms. The first edition of the report highlights the increasing importance of LinkedIn in building investor trust, driving engagement and managing reputational value across the private markets industry. Key findings from our report include: • 50% average growth in followership for private markets firms in the past 12 months • 77% of private markets firms’ Managing Partners maintain a LinkedIn profile • 40% of firms use paid targeted LinkedIn campaigns, and this number continues to grow Discover which firms are setting the pace and gain actionable insights to enhance your digital presence in today’s competitive fundraising environment. Download the full report here: https://lnkd.in/dWyK9e-2 #PrivateMarkets #DigitalStrategy #StrategicCommunications

Today we launched Greenbrook’s inaugural Private Markets Digital Report – a comprehensive analysis of the digital strategies employed by 130 leading private market firms. The first edition of the report highlights the increasing importance of LinkedIn in building investor trust, driving engagement and managing reputational value across the private markets industry. Key findings from our report include: • 50% average growth in followership for private markets firms in the past 12 months • 77% of private markets firms’ Managing Partners maintain a LinkedIn profile • 40% of firms use paid targeted LinkedIn campaigns, and this number continues to grow Discover which firms are setting the pace and gain actionable insights to enhance your digital presence in today’s competitive fundraising environment. Download the full report here: https://lnkd.in/dWyK9e-2 #PrivateMarkets #DigitalStrategy #StrategicCommunications

A recent study found that 67% of private equity firms believe that a strong brand is key to driving deal sourcing and generating awareness among CEOs and management teams. With social media and digital marketing, firms can establish a strong brand, differentiate themselves, and open a world of investment and deal sourcing opportunities. To learn how to build a strong brand visit https://lnkd.in/gEGQcPP9

📢 Investor engagement in private markets continues to evolve. As the market democratizes, targeting a new generation of high-net-worth investors requires more than traditional approaches, according to Greenbrook’s inaugural Private Markets Digital Report. The report emphasizes the importance of social media, branded images, thought leadership, and video content, which not only help firms stand out but also resonate with diverse, digitally savvy stakeholders. It also reveals that the top 20 firms post more frequently than their peers, demonstrating the importance of maximizing the value of your content. If you’re investing time and resources into creating branded images, thought leadership, or videos, it’s crucial to leverage them across your platforms, including your investor relations portal. This underscores the critical need for robust, multimedia-capable platforms like Bite Stream. Engaging investors today means delivering personalized, impactful content such as investment insights, updates, and thought leadership seamlessly across digital channels. 🚀 We see this transformation as an exciting opportunity for private market firms to redefine how they connect with their audience and the material they provide them. The question is, are you ready to meet your investors where they are? Read the full findings on Spear's Magazine: https://lnkd.in/dabqhKy6 #PrivateMarkets #InvestorEngagement #InvestorRelations #AlternativeInvestments #Multimedia #VDR