Aleksandra (Ola) Bisanz’s Post

🚀 Unlocking Success: 10 Principles for Crafting an Impactful Product Vision from Marty Cagan's "INSPIRED" book.🌟 1. Start with Why: Your purpose drives your vision. Articulate the 'why' to inspire direction and clarity. 🎯 2. Love the Problem: Focus on solving real problems, not just delivering solutions. It's about impact, not features. ❤️🔥 3. Think Big: Dare to dream. A bold vision ignites passion and propels innovation. 🌈 4. Embrace Disruption: Don't fear change; embrace it. Innovate or risk being left behind. 🌀 5. Inspire Passion: A compelling vision breeds missionary zeal. Create something worth believing in. 🌟 6. Follow Trends: Stay ahead of the curve. Leverage trends to solve customer problems innovatively. 📈 7. Anticipate Change: Skate to where the puck is heading. Adapt to evolving landscapes. ⛸️ 8. Stay Stubborn, Flex Details: Hold firm to your vision while remaining adaptable. Persistence pays off. 💪 9. Leap of Faith: Trust in your vision's potential. Recruit passionate teams and commit for the long haul. 🙏 10. Continuous Evangelism: Communicate relentlessly. Keep everyone aligned and inspired. 📣 Craft a vision that moves mountains and rallies teams. Stay steadfast in purpose, and agile in execution. That's the recipe for transformative product development. 💡 #ProductVision #Innovation #Leadership #productmanagement #productvision

Does your product team use its full potential? Here is how to unlock it. You may be tired of watching your product ideas get stuck in an endless cycle of prototyping and development. You might be experiencing "Launch Paralysis" – a common ailment that's costing companies millions in unrealized potential. 𝗧𝗵𝗲 𝗛𝗶𝗱𝗱𝗲𝗻 𝗖𝗼𝘀𝘁 𝗼𝗳 𝗗𝗲𝗹𝗮𝘆 According to a recent study by McKinsey, companies that are slow to market lose up to 35% of potential lifetime profits for their products. But it doesn't have to be this way. 𝗥𝗮𝗽𝗶𝗱 𝗟𝗮𝘂𝗻𝗰𝗵 𝗔𝗹𝗶𝗴𝗻𝗺𝗲𝗻𝘁 Get your product teams out of MVP hell and into the market. 4 things to focus on: 1. Cross-functional sync: Break down silos and get everyone moving in the same direction through experiments 2. Accelerated decision-making: Cut through analysis paralysis with priorization frameworks 3. Market-ready mindset: Shift from perfection-seeking to value-delivering right away with GTM frameworks 4. Launch momentum: Build a culture that celebrates shipping and iterating quickly with ownership by product teams 𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗲 𝗯𝗲𝘀𝘁 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 The most successful product teams aren't just creative - they're agile launchers using best practices in tech. Here's what sets them apart: They embrace 'good enough' over perfection They align cross-functionally from day one They celebrate shipping more than ideation The result? Products that evolve with real user feedback, not boardroom hypotheses. 𝗧𝗵𝗲 𝗖𝗼𝘀𝘁 𝗼𝗳 𝗜𝗻𝗮𝗰𝘁𝗶𝗼𝗻 If you don't transform your product teams, every day your product stays in development is a day your competitors are capturing market share. Don't let indecision and perfectionism be the enemy of progress. 𝗛𝗼𝘄 𝘁𝗼 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺 In my years at AWS, Google, and McKinsey, I've seen firsthand how this mindset shift can unlock a team's potential. It's not about working harder or more resources - it's about organizing the work smarter. What's holding your teams back from launching faster? Share below, and let's discuss how to overcome the hurdles! #ProductManagement #Innovation #TechLeadership

The Power of Product Vision In the fast-paced world of product development, a clear product vision serves as a guiding light for teams and stakeholders, steering decisions and aligning efforts. A product vision defines why the product exists, its core values, and the problems it aims to solve. It’s not about specific features but the overarching purpose. Why a Strong Product Vision Matters: 1. Guides Strategic Decisions: Like a compass, the vision ensures all decisions align with long-term goals. 2. Inspires Teams: A motivating vision transforms daily tasks into meaningful progress, boosting team engagement. 3. Differentiates Your Product: In competitive markets, a unique vision highlights why your product matters, attracting customers and investors. 4. Aligns Stakeholders: By focusing on the ultimate goal, it helps teams prioritize tasks that contribute most effectively. Creating a Product Vision: The Product Owner plays a key role in shaping and communicating the vision, although input should come from all involved in development. This vision should: 1. Reflect core company values and mission. 2. Address current market opportunities. 3. Be adaptable to future trends. 4. Resonate deeply with customer needs. Ultimately, a well-defined product vision isn’t just a strategic tool—it’s the heart of the product strategy, driving both focus and inspiration for long-term success. #ProductVision #Leadership #Innovation #Strategy #CustomerFocus

Differences Between Strong Product Teams and Weak Product Teams 1️⃣ Strong teams inspire; weak teams are led. Strong teams are driven by vision. They understand customers’ pain points and leverage innovative technologies to address them. 2️⃣ Strong teams are adaptable; weak teams stick to roadmaps. In ever-changing environments, strong teams stay agile and responsive to shifting customer needs, while weak teams adhere rigidly to predefined plans. 3️⃣ Strong teams brainstorm; weak teams cling to their egos. Strong teams value diverse perspectives and encourage idea-sharing across the company. Weak teams, however, are hindered by their attachment to existing mindsets. 4️⃣ Strong teams innovate; weak teams wait for permission. Strong teams take initiative and pursue new ideas to drive business results. Weak teams often avoid taking responsibility and play it safe. 5️⃣ Strong teams have highly skilled product designers; weak teams overlook them. Strong teams create viable solutions by focusing on their reference customers. Weak teams justify their efforts by merely meeting sales targets and watching competitors. 6️⃣ Strong teams celebrate impactful achievements; weak teams celebrate releases. Strong teams recognize and celebrate milestones that create significant impact, while weak teams only mark the completion of tasks. 7️⃣ Strong teams accept that not all ideas will succeed; weak teams stick to the roadmap. Strong teams understand the value of experimentation and learning from failures. Weak teams, in contrast, rigidly follow the roadmap, regardless of its effectiveness. Inspired by 📚 "How to Create Tech Products Customers Love" Follow me for more motivational insights!

𝗙𝗿𝗼𝗺 𝗩𝗶𝘀𝗶𝗼𝗻 𝘁𝗼 𝗩𝗮𝗹𝘂𝗲: 𝗛𝗼𝘄 𝗰𝗮𝗻 𝘄𝗲 𝘁𝘂𝗿𝗻 𝗶𝗱𝗲𝗮𝘀 𝗶𝗻𝘁𝗼 𝗶𝗺𝗽𝗮𝗰𝘁𝗳𝘂𝗹 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀? What makes a good idea a truly impactful product? 💡 𝗦𝗽𝗼𝗶𝗹𝗲𝗿 𝗮𝗹𝗲𝗿𝘁: 𝗜𝘁'𝘀 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝘁𝗵𝗲 𝗶𝗱𝗲𝗮 𝗶𝘁𝘀𝗲𝗹𝗳. It’s the process that turns vision into value—how we shape, test, and evolve those ideas into something that makes a difference. Here’s how I approach it: 🧠 𝟭. 𝗨𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝘁𝗵𝗲 𝙧𝙚𝙖𝙡 𝗽𝗿𝗼𝗯𝗹𝗲𝗺 A great product doesn’t just deliver on the initial idea; it addresses the true underlying need. 👉 Ask the right questions. Why does this product matter? Who is it really for? What problem are we solving that matters most? 🚀 𝟮. 𝗩𝗮𝗹𝗶𝗱𝗮𝘁𝗲 𝗲𝗮𝗿𝗹𝘆 𝗮𝗻𝗱 𝗼𝗳𝘁𝗲𝗻 We can't wait for perfection before launch. We won't get it unless we 𝙜𝙚𝙩 𝙛𝙚𝙚𝙙𝙗𝙖𝙘𝙠 𝙚𝙖𝙧𝙡𝙮—from users, stakeholders, teams, and anyone who can add perspective. 👉 Iterate quickly, and remember: feedback isn’t just an opinion. It’s your roadmap to improvement. 👥 𝟯. 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗲 𝗰𝗿𝗼𝘀𝘀-𝗳𝘂𝗻𝗰𝘁𝗶𝗼𝗻𝗮𝗹𝗹𝘆 True innovation happens when diverse minds come together. Whether it’s engineers, designers, or sales teams, bring everyone into the process. 👉 The best products aren’t built in silos—they’re the result of 𝙘𝙤𝙣𝙨𝙩𝙖𝙣𝙩 𝙘𝙤𝙡𝙡𝙖𝙗𝙤𝙧𝙖𝙩𝙞𝙤𝙣. 📊 𝟰. 𝗦𝘁𝗮𝘆 𝗱𝗮𝘁𝗮-𝗱𝗿𝗶𝘃𝗲𝗻, 𝗯𝘂𝘁 𝘁𝗿𝘂𝘀𝘁 𝘆𝗼𝘂𝗿 𝗴𝘂𝘁 Numbers guide us, but gut instincts often lead us to that next breakthrough. It’s the balance of both that keeps you ahead of the curve. 👉 Use data to confirm the 𝙬𝙝𝙖𝙩, but trust your instincts on the 𝙝𝙤𝙬 and 𝙬𝙝𝙮. 💡 𝟱. 𝗡𝗲𝘃𝗲𝗿 𝗹𝗼𝘀𝗲 𝘀𝗶𝗴𝗵𝘁 𝗼𝗳 𝘁𝗵𝗲 𝘂𝘀𝗲𝗿 At the heart of every great product is the user. Keep them always front and center. If their needs change, 𝙖𝙙𝙖𝙥𝙩. If their feedback is harsh, 𝙡𝙞𝙨𝙩𝙚𝙣. 👉 In the end, a product that truly serves the user will always find its value. So, how do you turn a vision into value? You take an idea and craft it into something that solves, evolves, and delights. What’s your approach to turning ideas into impactful products? 💬👇 ➕ Follow Mónica Maltzman for more content on Leadership, Team building and Product Management. 📩 Fee free to reach out if you want us to collaborate! #ProductManagement #Innovation #Leadership #EmpathyInProduct #AgileDevelopment #FromVisionToValue

𝐓𝐡𝐞 𝐩𝐨𝐰𝐞𝐫 𝐨𝐟 𝐬𝐩𝐞𝐞𝐝 𝐚𝐧𝐝 𝐝𝐞𝐜𝐢𝐬𝐢𝐯𝐞𝐧𝐞𝐬𝐬 𝐢𝐧 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐝𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 🚀 As someone who builds digital products, I've learned that speed and decisiveness are crucial for product success. The ability to rapidly build, test, and iterate is one of the most critical advantages you can have in today's fast-paced market. But why? Why is this so crucial? 🤔 Too often, companies get bogged down in analysis paralysis, overthinking every decision and grinding their momentum to a halt. The most successful product teams understand that sometimes, speed and decisiveness are just as important as thorough planning. Of course, speed without direction is meaningless. A clear vision and decisive decision-making are key. Successful teams know how to balance purpose and urgency with a great user experience. By cultivating a culture of speed and decisiveness, you can empower your product teams to move quickly, experiment fearlessly, and stay one step ahead of the competition. The result? Products that delight customers, drive business growth, and cement your position as an industry leader. #productdevelopment #productdesign #product #innovation #agility #leadership #designsystems #strategy #hinauf

QUESTION: As a Manager - what’s your biggest wish for your team that your current tools (official or otherwise) could do better? Comment & DM to influence my building in public - I want to support and supercharge you! I’m incubating a product for Managers who want to create inclusive, healthy and impactful teams - regardless of the environment they find themselves in.

🚨 EMPOWERED Product Teams are not AUTONOMOUS! 🚨 ...and if you think they are you've misunderstood the concept! This mismatch in understanding is something that I believe is adding to the friction between leaders and teams at the moment. Increasing the perception of "not doing product right" for many people. The terms get thrown around and mixed together as if they are the same. But there is a problem; they are not the same... The word AUTONOMOUS gets interpreted as meaning: The team is completely in control of what they do. COMPLETELY, as in no external forces have any control or input. The term EMPOWERED product team comes from Marty Cagan, and he is clear that is not what he means. It is leadership's job to decide what problems to solve; not doing so means they aren't doing their job. And I fundamentally agree with him here. To quote Marty: "EMPOWERED product teams don't need less leadership; they need better leadership." They need leaders who provide clarity and then empower the team to solve the problems in the best way. Those leaders need to provide context and constraints, too, because that informs what solving in the best way really means. There are ways to solve problems that are strategically aligned, for example, and there are ways that aren't. But teams are often unaware of these, and this leads to bad choices. Empowered product teams are empowered to solve customer problems in ways that work for the business. Don't get me wrong; I want to see an entrepreneurial spirit in the product teams. They are likely to find many of the customer problems that need solving and will have an opinion on which ones to pursue. Great leaders will listen to this and weigh it. Often, they will agree and say, "Yes, go solve it." But not always. Once the decision is made, the team should get onboard. 📣 Leaders empower your teams through clarity and direction! 📣 #productmanagement #productmgmt #productpeople #productleaders #productteams

Ever felt the pressure of choosing between stability of your product and chasing bold, new ideas for growth? It’s a challenge every product manager faces. Too much innovation can lead to chaos and instability, while focus only on stability can halt growth of the product. Here's how to master this balancing act: 1. Customer-Centricity: Let user needs and usage patterns guide your innovation. This ensures new features add real value without disrupting stability. 2. Incremental Steps: Implement big ideas in smaller phases, and measure outcomes of each phase. This allows you to innovate progressively while maintaining reliability. 3. Rigorous Testing: Test thoroughly before full rollout. Catching issues early preserves product reliability and user trust. 4. Business / Operational Focus: Ensure cross-functional alignment before you start working on a new idea. If business and operations teams should be able to support and ensure the ideas are actually executable on the ground. 5. Adaptability: Stay flexible and ready to pivot. Adaptability keeps your product relevant and stable as it evolves. 6. Clear Alignment: Ensure the ideas are in sync with company goals and product vision. This keeps your team aligned and focused on balancing innovation with stability. #ProductManagement #Innovation #Stability #Leadership

🎬 What Breaking Bad Teaches Us About Product Vision What do Walter White and great product managers have in common? 🤔 At first glance, you might think, "Not much!" But dig deeper into Breaking Bad’s story, and you'll uncover a masterclass in crafting, evolving, and executing a compelling vision. In our latest article, we break down: - How Walter White's "empire-building" mirrors the iterative nature of a product vision. - Why balancing long-term aspirations with short-term pivots is critical. - And most importantly, how clear communication transforms ideas into reality. 🌟 Product Vision isn’t just for fictional empires. Whether you're leading a startup or scaling a feature, the principles of adaptability, clarity, and stakeholder buy-in remain the same. 📖 Dive into the full article to explore how this iconic TV show sheds light on crafting visionary products: 👀 What’s the most surprising place you’ve found inspiration for your work? Drop your thoughts below! #ProductManagement #ProductVision #BreakingBad #Leadership #StorytellingInBusiness