Tim Radwanski

👉 Struggling to identify which B2B agencies can *actually* support your ABM efforts? 🔎 We evaluated over +60 agencies to uncover each agency’s niches, strengths, etc. With 89% of agencies expecting demand for ABM services to increase in 2024, it’s becoming nearly impossible for B2B leaders to filter out those who can support their needs. This is why we’re excited to release: 1. Research Report: The 2024 Landscape of B2B Agencies with Capabilities to Support ABM 2. Corresponding Agency Directory These strategic guides are intended to equip ABM leaders with: → An independent and unbiased evaluation of +60 agencies and their individual capabilities to support ABM initiatives. → Strategic guidance around the current B2B agency landscape, and the red flags to look out for during your evaluation process. → A robust B2B agency directory, equipping ABM leaders with the data to uncover each agency’s unique strengths and build their evaluation list with confidence. 👉 Access the Report & Corresponding Directory Here: https://bit.ly/4aewNbK _______________ If you’re looking to cut through the noise and streamline your ABM agency evaluation process: ▶ Book a strategy session with ForgeX to help curate a small list of agencies who are *actually* able to support your needs.

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Explore the essential SEO trends at mid-year—from the enduring value of backlinks to leveraging Google’s expanded EEAT framework. Learn how to adjust your tactics for better visibility and engagement. ✨ Check out our latest blog for actionable strategies! https://lnkd.in/eFDPdF8q #ABMMktg ⚜️ #AletiaMartin #ABMMarketing #AletiaKnowsMarketing #SmallBusinessSuccess #DigitalMarketing #DigitalMarketingSolutions #MarketingSuccess #SEO

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Delighted to be recommended in this research by ForgeX with Matt Steffen which states:   “Doing the work to define your high-level strategy before approaching potential agency partners is a proactive step to ensure your organization’s needs are at the forefront and your ABM program is set up for success. If you need help with defining the high-level strategy and preparing an ABM charter, work with a separate and independent consulting firm specialising in ABM such as Inflexion Group."   #ABM #WorkWithExperts #Specialists

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Some interesting points in this article. Effectively measuring success in account-based marketing isn't just about tracking traditional metrics like website traffic or lead volume; true ABM success is gauged by deeper engagement with target accounts and real business impact. https://ow.ly/5qB050SJzUb #ABM #B2BGTM #MarTech

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This article dives into the email design debate: image-only emails vs. mixed images and text. Emerging marketers favor image-only designs, while seasoned pros prefer a mix. The author shares insights on which approach might be more effective. https://hubs.la/Q02NfzVR0

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Is bad reporting causing your marketing engine to fail? Emily Kramer explains why marketing teams so often struggle with the insights and reporting needed to execute efficiently and get buy-in: 😭 Hard to connect the dots across many tools (& with sales) 😭 Can't easily self-serve answers when questions arise 😭 Marketing data support gets deprioritized 😭 Lots of screenshotting & manual prep 😭 Data interpreted without important context 😭 Marketing machines are complex so it's easy to miss something The impact can be dire: inefficient spend, wasted time, lost leadership confidence, fewer resources, and lots of extra stress. That's bad for go-to-market leaders. And it's bad for your company, which will live or die based on a strong GTM engine. The good news: it's 2024, and there's a solve. Daydream is designed to support you as you build a world-class GTM org. Our partnership with top GTM leaders like Emily helps deliver the full-funnel insights, leadership buy-in, resourcing, and peace-of-mind you need to grow revenue efficiently. So what does it look like to set your org up for GTM success? 🥳 Self-serve GTM insights - without eng support 🥳 Instant, live reports with no headache or manual prep 🥳 Unified visibility across channels, sales, post-sales, and product usage 🥳 Collaborate with the broader GTM and leadership teams in 1 place 🥳 See context like goals, trends, past analysis, and discussion 🥳 AI flags important changes so you catch issues faster 🥳 Never say "my data is too messy" Interested in learning more? Book some time or reach out at isaac @ daydream . co and we'll show you how we can help.

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Direct Mail is measured via attribution windows. Postie's Sr. Client Success Manager, Tara Donavanik, explains why attribution windows work for DM and why they may be longer than you'd expect. #measurment #attribution #directmail #digitalmarketing #postie

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Are you confused by intent data? You're not alone! This article by Scott Gillum explores why B2B marketers get mixed signals and how to leverage your own engagement data for better targeting. Instead of chasing prospects who may not be ready to buy, focus on the content your audience truly values. #b2bmarketing #marketingstrategy #intentdata #engagementdata

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🤔 Is your Martech stack optimized for success? Our latest ebook, "Solving the Martech Mystery: Strategies for Avoiding Buyer’s Remorse," is here to guide you through the complexities and help you make informed decisions! 💡 Whether you're looking to optimize your current tools or explore new ones, this resource is packed with actionable insights to ensure you get the most out of your investments. Don't let buyer's remorse hold you back—download your free copy today and start mastering your Martech strategy! ✨ 👉 https://bit.ly/3z4kJ0a #Martech #eBook #Cella #RandstadDigital

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Find out why repurposing content is such a powerful tool for content marketers today. Our new video breaks the process down into 5 easy steps. Start making the most of your content today, and find out how Rocket Content can help you build powerful, reusable content. https://ow.ly/rUff50STB5e.

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Find out why repurposing content is such a powerful tool for content marketers today. Our new video breaks the process down into 5 easy steps. Start making the most of your content today, and find out how Rocket Content can help you build powerful, reusable content. https://ow.ly/rUff50STB5e.

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Find out why repurposing content is such a powerful tool for content marketers today. Our new video breaks the process down into 5 easy steps. Start making the most of your content today, and find out how Rocket Content can help you build powerful, reusable content. https://ow.ly/rUff50STB5e.

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Find out why repurposing content is such a powerful tool for content marketers today. Our new video breaks the process down into 5 easy steps. Start making the most of your content today, and find out how Rocket Content can help you build powerful, reusable content. https://ow.ly/rUff50STB5e.

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Find out why repurposing content is such a powerful tool for content marketers today. Our new video breaks the process down into 5 easy steps. Start making the most of your content today, and find out how Rocket Content can help you build powerful, reusable content. https://ow.ly/rUff50STB5e.

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Find out why repurposing content is such a powerful tool for content marketers today. Our new video breaks the process down into 5 easy steps. Start making the most of your content today, and find out how Rocket Content can help you build powerful, reusable content. https://ow.ly/rUff50STB5e.

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