Sabir Semerkant

The 8-D Method: Achieve Explosive Business Growth in Record Time!

Are you ready to skyrocket your business to new heights? Discover the game-changing strategies in the 8-D Method that will transform your business and supercharge your growth like never before!

In this groundbreaking book, Sabir Semerkant, renowned business growth expert and CEO of Growth by Sabir, unveils his proven methodology to achieve rapid business growth. Whether you're a seasoned entrepreneur or just… Show more

The 8-D Method: Achieve Explosive Business Growth in Record Time!

Are you ready to skyrocket your business to new heights? Discover the game-changing strategies in the 8-D Method that will transform your business and supercharge your growth like never before!

In this groundbreaking book, Sabir Semerkant, renowned business growth expert and CEO of Growth by Sabir, unveils his proven methodology to achieve rapid business growth. Whether you're a seasoned entrepreneur or just starting out, 8-D Method is your roadmap to success.

Unleash Your Business Potential

Inside the 8-D Method, you'll find 100 lessons packed with practical advice, actionable insights, and powerful strategies to propel your business forward. Sabir's battle-tested techniques will empower you to:

✅ Identify untapped opportunities that can double your revenue
✅ Create a winning growth mindset to overcome challenges
✅ Implement cutting-edge marketing tactics to attract and retain customers
✅ Build high-performance teams that drive your business forward
✅ Scale your operations efficiently for exponential growth
✅ Streamline your systems and processes for maximum productivity
✅ Harness the power of digital marketing to dominate your market

Unlock Your Business Potential with ChatGPT and Google Bard AI Prompts

What sets the 8-D Method apart is the integration of advanced AI technologies like ChatGPT and Google Bard AI Prompts. These tools provide you with real-time guidance and personalized insights, allowing you to implement the strategies faster and achieve results with precision.

Ignite Your Business Growth Today!

Grab your copy of the 8-D Method now and unlock the secrets to explosive business growth! Show less

It comes with a price. Check out the first-of-its-kind: AMAZON SCORECARD to help you determine if your brand or products belong on Amazon!

Dr. Brooke Goldner is the author of Goodbye Lupus, a book and a program dedicated to helping people combat autoimmune conditions like Lupus.

It’s a condition that she struggled with from the age of 16. She underwent chemotherapy, suffered a mini-stroke, and lived with the constant threat that this debilitating condition could eventually claim her life.

But after training as a doctor and then marrying an expert in nutrition and metabolism, she eventually discovered ways to… Show more

Dr. Brooke Goldner is the author of Goodbye Lupus, a book and a program dedicated to helping people combat autoimmune conditions like Lupus.

It’s a condition that she struggled with from the age of 16. She underwent chemotherapy, suffered a mini-stroke, and lived with the constant threat that this debilitating condition could eventually claim her life.

But after training as a doctor and then marrying an expert in nutrition and metabolism, she eventually discovered ways to overcome her illness.

After 16 years, she has been symptom-free and completely healthy, doing things that her doctors warned she would never do.

It’s an inspiring and heart-warming story, and that’s not the end of it, as Dr. Brooke Goldner has used her knowledge and experience to help other people suffering from autoimmune conditions.

Via the use of telemedicine services, Dr. Brooke Goldner has changed the lives of thousands, and she isn’t finished yet!

The following guide outlines her story, process, and business in more detail. It also goes into depth about telemedicine and telehealth, looking at the ways that these technologies will change the world for the better.

The article and guide below will cover:

Autoimmune Conditions: What are autoimmune conditions, and can they be cured and managed without medication? It’s something that Dr. Brooke Goldner has experienced directly, and she also teaches it to others, but how does it work and how did it work for her?

At the end of this guide to telemedicine, you will find Dr. Brooke Goldner’s $100,000 question. It’s a recommendation that could change your life and boost your business, one that could generate 6-figures of revenue.

It’s a simple recommendation, but it’s one that all entrepreneurs must heed, especially those in the healthcare and telemedicine sectors. Show less

The e-commerce sector has witnessed tremendous growth during 2020 and 2021. More companies are focusing their efforts on online retail and there has been a surge in entrepreneurship, as well.

All of this growth has led to an increased demand for digital marketing agencies, as well as other digital agencies. It’s something that Shay Berman knows all too well as the owner of one of America’s biggest marketing agencies.

It’s also something I have a lot of experience with, as I have… Show more

The e-commerce sector has witnessed tremendous growth during 2020 and 2021. More companies are focusing their efforts on online retail and there has been a surge in entrepreneurship, as well.

All of this growth has led to an increased demand for digital marketing agencies, as well as other digital agencies. It’s something that Shay Berman knows all too well as the owner of one of America’s biggest marketing agencies.

It’s also something I have a lot of experience with, as I have been involved with the e-commerce sector since the beginning and have helped many companies to fulfill their potential and get their big break online.

In this guide, I will be discussing digital agencies with Shay and offering some insights into how to launch, grow, and nurture such a company. Shay is perfectly placed to provide insights into this sector and was more than willing to talk about his own growth, along with his tips, recommendations, and strategies.

You can see the whole guide and video below, during which we will take a deep dive into all of the following topics:

Hiring Young or Old? Should you hire young employees or older employees? Many digital agencies opt for the latter and put experience before anything else, but Shay has other ideas. He discusses the reasons why you need to focus on the younger generation while keeping a few wiser and more experienced employees around.

At the end of the video and accompanying guide, Shay Berman offers his $100,000 advice. If you’re starting a digital agency and need to be pointed in the right direction, this insight is not to be missed.

Make sure you read to the end for the $100,000 advice and for the countless other priceless titbits that precede it. Show less

Amazon is the world’s biggest online retailer and with the Amazon Seller and Amazon Vendor programs, you can tap into that and benefit from its immense reach.

In this guide, penned with the help of a leading Amazon expert, you’ll learn how to master the platform and use it to grow your business. You will discover insights such as:

Types of Seller Accounts: There are several different ways to sell on Amazon, including Amazon Vendor and Amazon Seller. Being a vendor takes a lot of… Show more

Amazon is the world’s biggest online retailer and with the Amazon Seller and Amazon Vendor programs, you can tap into that and benefit from its immense reach.

In this guide, penned with the help of a leading Amazon expert, you’ll learn how to master the platform and use it to grow your business. You will discover insights such as:

Types of Seller Accounts: There are several different ways to sell on Amazon, including Amazon Vendor and Amazon Seller. Being a vendor takes a lot of the pressure off your shoulders, but it also takes away some of the control and it’s not the best option for everyone.

Is Amazon Right For You?: Amazon is huge and far-reaching and that’s something that all brands can benefit from. However, it might not be the right platform for you. It all depends on how big your margins are and how much control you have over the product and its scalability.

Brand Protection: Many sellers will try to undercut you, even when they’re selling your products. Amazon doesn’t always help you here but it does allow you to help yourself using Brand Registry. Figure this out and you’ll be able to protect your brand when selling on Amazon.

And that’s just the tip of the iceberg!

I also asked Anderson Salgado for his most valuable piece of advice, a recommendation that could help you to generate over $100,000 in value using the Amazon platform. He was more than happy to provide me with this information and you can find it at the bottom of this extensive guide.

There is a lot more to cover before then, though, and if you implement all of the strategies and methodologies in this guide, you could generate much more than those 6-figures. Show less

For many entrepreneurs, a brand name is one of the most frustrating parts of the branding process. It’s something that they often rush, giving themselves a name that sounds decent, is somewhat relevant and offers some kind of marketing credibility.

Years down the line, when the business grows and is ready to expand, those entrepreneurs realize that they have made a mistake. Their name is either limiting their options, preventing expansion, or causing problems for their… Show more

For many entrepreneurs, a brand name is one of the most frustrating parts of the branding process. It’s something that they often rush, giving themselves a name that sounds decent, is somewhat relevant and offers some kind of marketing credibility.

Years down the line, when the business grows and is ready to expand, those entrepreneurs realize that they have made a mistake. Their name is either limiting their options, preventing expansion, or causing problems for their customers.

A good brand name is not something that can be created on a whim after a few minutes of boardroom brainstorming. It needs thought, care, and strategy, and that’s where Alexandra Watkins comes in.

As the owner of the Eat My Words branding agency, Alexandra is one of the best in the business when it comes to branding and brand marketing.

In this video and accompanying guide, Alexandra outlines her naming strategy and includes some essential tips, such as:

What’s in a Name?: What makes a good brand name? It’s a question that I put to Alexandra several times during our discussion and one that she answered clearly. You might be surprised at what constitutes a good brand name and it could change your approach to naming your brand.

How to Brainstorm: The initial brainstorming session is an important part of any brand naming strategy, but it shouldn’t take place in a boardroom with a whiteboard. That’s not how the experts do it as it’s an inherently flawed process. Alexandra discusses her methods and talks about the early steps involved with brand name creation.

At the end of my discussion with Alexandra, I asked for her $100,000 advice—the single piece of advice that can help entrepreneurs to generate more than 6-figures in revenue. It’s advice that will open your eyes and change how you approach brand naming, so make sure you read this guide through to the end to see it. Show less

Bianca Bucaram is the lead publicist for the Bucaram PR Group. She has worked for multiple successful businesses and individuals and has helped to launched countless new products and brands. She has also mopped up a lot of negative press, which isn’t always easy to do in the era of cancel culture.

Most businesses and personal brands need to think about PR. It’s not just about advertising and marketing; it’s about changing the public perception and putting your narrative in front of new… Show more

Bianca Bucaram is the lead publicist for the Bucaram PR Group. She has worked for multiple successful businesses and individuals and has helped to launched countless new products and brands. She has also mopped up a lot of negative press, which isn’t always easy to do in the era of cancel culture.

Most businesses and personal brands need to think about PR. It’s not just about advertising and marketing; it’s about changing the public perception and putting your narrative in front of new and existing customers.

When you consider traditional PR, as well as social media PR and digital PR, there’s a lot to contemplate; a lot of balls to keep in the air. But with help from Bianca Bucaram, I will show you how to manage PR campaigns for your brand.

In this guide, and accompanying video, you will learn about:

The Basics of PR: Not sure what PR is or if it’s right for your brand? It’s one of the first things that we will discuss. The short answer is that PR is right for everyone. For the long answer, you’ll need to read the guide.

Throughout the video, Bianca provides millions of dollars’ worth of insights, but at the end, I squeeze her for a little more and ask her the $100,000 question. This is the advice that could help individuals like yourself to generate more than $100,000 in value.

Bianca’s answer is short and sweet, but it is also incredibly powerful and for the right people, it could be priceless.

Make sure you read to the end of this guide to see the $100,000 advice for yourself. You can also watch the full video, which is embedded below. Show less

Are you ready for third-party logistics? 3PL services like Outerspace manage all of your operational needs, dealing with inventory, warehousing, picking, and packing.

You can move from your garage to a professional environment without worrying about staff costs and eyewatering commercial rents.

But it’s not for everyone.

The purpose of this guide is to help you understand when you’re ready for 3PL and when you should wait. I spoke with Ricky Choi, the co-founder of… Show more

Are you ready for third-party logistics? 3PL services like Outerspace manage all of your operational needs, dealing with inventory, warehousing, picking, and packing.

You can move from your garage to a professional environment without worrying about staff costs and eyewatering commercial rents.

But it’s not for everyone.

The purpose of this guide is to help you understand when you’re ready for 3PL and when you should wait. I spoke with Ricky Choi, the co-founder of Outerspace, to address questions such as:

How does 3PL work? What is third-party logistics, how does it work, and how can companies in this sector help you with your operational needs?

When is my business ready for third-party logistics? At what point should you stop trying to make do with the limited resources you have and start looking for outside help?

What sort of questions should I ask? Ricky Choi knows what it takes to run a successful 3PL company and he lists a series of questions that you should ask a company like his to know if they are right for you.

To finish everything off in style, Ricky Choi has some priceless advice for companies looking into 3PL. It’s advice that could earn you over $100,000 in value, so make sure you read to the end.

Whether you’re an entrepreneur thinking about launching a business or an established business owner desperately looking for assistance, this could be the guide you’ve been waiting for.

Keep reading for more information. Show less

Jamie Mustard is one of the world’s most innovative marketers. The author of “The Iconist” made his name improving the visibility of artists, musicians, professionals, and companies, but he admits that he spent his youth being invisible.

Jamie Mustard grew up in abject poverty and was semi-literate at 19. He started from the bottom, worked his way to the top, and has been inspiring marketers and business owners ever since.

This article is based on the conversation that I had with… Show more

Jamie Mustard is one of the world’s most innovative marketers. The author of “The Iconist” made his name improving the visibility of artists, musicians, professionals, and companies, but he admits that he spent his youth being invisible.

Jamie Mustard grew up in abject poverty and was semi-literate at 19. He started from the bottom, worked his way to the top, and has been inspiring marketers and business owners ever since.

This article is based on the conversation that I had with Jamie during the most recent episode of This Week With Sabir. It highlights and expands upon all of the points that we discussed, and by the end, you will understand:

How to Get Noticed: There are millions of brands out there, and it’s hard to make yourself heard. Jamie talks about the things that you can do to stand head and shoulders above all others.

Grow as a Professional: The techniques used by Jamie are not just relevant to small businesses, they also apply to musicians, artists, authors, and other professionals, all of whom are trying to break through the noise.

What Makes an Iconic Brand? Discover the unique traits that help big brands to stand out from the crowd, including the ways that they utilize iconic advertising to become household names.

Case Studies: Learn how brands like FedEx and Wall Drug have used methods similar to what Jamie preaches to become iconic while others have lagged behind. Do you have an iconic slogan or a repulsive one?

The $100,000 Question: At the end of this guide, you will find two massive 6-figure insights from Jamie Mustard, both of which can help you to push your brand or career forward. Make sure you read to the end to see these top tips. Show less

Michael Schein is the Godfather of Hype, a business guru and creative genius whose game-changing marketing ideas have helped to launch many successful businesses and products. It’s all about creating hype—generating buzz, excitement, and promoting brand awareness through traditional and modern methods.

Schein created a series of strategies and methodologies designed to generate hype, which is essential if you want to build a modern brand and replicate the likes of Apple, Samsung, Amazon,… Show more

Michael Schein is the Godfather of Hype, a business guru and creative genius whose game-changing marketing ideas have helped to launch many successful businesses and products. It’s all about creating hype—generating buzz, excitement, and promoting brand awareness through traditional and modern methods.

Schein created a series of strategies and methodologies designed to generate hype, which is essential if you want to build a modern brand and replicate the likes of Apple, Samsung, Amazon, and countless others. In this guide and accompanying video, these strategies are discussed, along with the psychology behind them and the examples that prove just how effective they are.

We discuss:

The Basics of Hype Marketing: You might not realize it, but some of the biggest movements in history have used hype marketing to create a buzz and change the mindset of a generation. We look at the ways that you can use it to do good and make a positive impact on your business and personal brand.

The $100,000 Question: Michael Schein caps everything off with a 6-figure insight, one that can generate over $100,000 in value for anyone looking to use hype marketing for their personal and professional goals. There are many insightful gems, but this one is the icing on the cake! Make sure you watch to the end and read to the final page to see this amazing advice for yourself.

Whether you’re new to Schein’s strategies or you have read his Anatomy of Hype book from cover to cover, there’ll be something new to discover within these pages and this 56-minute video. Show less

How can you stand out in a saturated commodity marketplace? How can you sell books in a world of Amazons and B&N, how can you succeed as a coffee brand when you’re going up against Starbucks and Dunkin’ Donuts? It’s a question that I posed to Sasha Der Avanessian, the founder of Harvest Dental and an expert in commodity branding and strategic marketing.

Sasha founded one of the biggest companies in the dental equipment industry. He entered an industry with a rigid and strict way of doing… Show more

How can you stand out in a saturated commodity marketplace? How can you sell books in a world of Amazons and B&N, how can you succeed as a coffee brand when you’re going up against Starbucks and Dunkin’ Donuts? It’s a question that I posed to Sasha Der Avanessian, the founder of Harvest Dental and an expert in commodity branding and strategic marketing.

Sasha founded one of the biggest companies in the dental equipment industry. He entered an industry with a rigid and strict way of doing things and he adopted a strategy that led to instant and rapid growth.

His techniques, which focus on brand loyalty, value, and out-of-the-box thinking, can help others to match his success.

In this 60-minute video and 10-page guide, you’ll learn everything you need to know to take on the big boys, tackle the toughest challenges, and thrive in any sector.

What are Commodity Brands? How do these brands different from luxury ones, what should you do if you sell a commodity product, and is it always a bad thing? The answer might surprise you.

Cost vs Value: You should not be defined by your price, and if you are, then you’re treading a very fine line. Companies can undercut you, and when they do, your business will deteriorate, and you’ll be left with nothing. Learn how to stop relying on price cuts and start focusing on value.

And don’t miss the $100,000 insight! This is the single piece of advice that has helped Sasha to achieve his goals and has allowed him to become the successful businessman that he is today. If you run a business, own a startup, or are preparing to launch a company, this information could earn you over $100,000 in revenue.

There are snippets of advice like this peppered throughout every episode of This Week With Sabir and you’ll find many of them in this one, as well. But this particular recommendation is the biggest and best one yet. Show less

Multi-sided marketplaces are big business these days. These platforms host a wealth of different services and give consumers the freedom to choose while offering service providers a new way to find clients.

It’s an industry that Bryan Clayton knows very well, as he is the founder of GreenPal, a landscaping marketplace that was built through years of hard work and persistence.

The following guide and video outline Clayton’s journey and detail all of the tips and tricks that he used… Show more

Multi-sided marketplaces are big business these days. These platforms host a wealth of different services and give consumers the freedom to choose while offering service providers a new way to find clients.

It’s an industry that Bryan Clayton knows very well, as he is the founder of GreenPal, a landscaping marketplace that was built through years of hard work and persistence.

The following guide and video outline Clayton’s journey and detail all of the tips and tricks that he used to get to where he is today.

You’ll find a 60-minute video and more than 5,000 words of content. Here is a quick taster of what’s to come:

The Chicken and the Egg: When you’re building a multi-sided marketplace, you need service providers before you can get customers, but if you don’t have customers, why would a service provider join? It’s a scenario that has stumped many aspiring founders, but Clayton has the solution. He has been there, done that, and has the platform to prove it. In the guide below, he outlines his strategy for growing a marketplace from scratch and attracting service providers when you don’t have customers.

How to Grow Your Brand: Once you have created the marketplace, you need to attract customers and grow your brand. One of the tricks used by many marketing experts is to create pieces of pillar content that you turn into smaller guides. For instance, you can create a 60-minute video that you chop into multiple video sections before getting it transcribed and turned into a blog. If you know how to write and film content, you have all that you need. If not, you can hire a writer and/or editor to help you out and ensure your content is polished.

And that’s just a snippet of what’s to come!

Make sure you read to the end of this guide, where you will find a strategy that could generate over 6-figures in value for your business. Show less

With help from Habib and his vast experience, I highlighted some of the strategies you can use to 10x your revenue and make 2021 the biggest year yet for your beauty/nail salon business.

Whether you’re contemplating launching an online nail salon or have a beauty business that you need to grow, you can get some tips from this video.

I will also be going over many of the same points in this guide—highlighting, expanding, and ensuring that every point is fleshed out.

As 2019 drew to a close, and your Facebook timeline filled with “2020 is going to be my year” posts from your overly optimistic aunty, no one could have predicted what the new year had in store.

In 2019, we hit top speed and were cruising down the homestretch. In 2020, the wheels fell off, the car hit the crash barriers, and the grandstand collapsed.

But some good has come out of 2020.

E-commerce has flourished, everyone knows how to use Zoom, and businesses are more… Show more

As 2019 drew to a close, and your Facebook timeline filled with “2020 is going to be my year” posts from your overly optimistic aunty, no one could have predicted what the new year had in store.

In 2019, we hit top speed and were cruising down the homestretch. In 2020, the wheels fell off, the car hit the crash barriers, and the grandstand collapsed.

But some good has come out of 2020.

E-commerce has flourished, everyone knows how to use Zoom, and businesses are more willing to embrace virtual conferences and remote working.

In 2021, these opportunities will likely continue. Whether the vaccine fixes everything or the chaos endures, one thing is sure: 2021 will be the biggest year yet for e-commerce.

There is no better time to start a business online. In this guide, I’ll discuss some of the ways you can do that, going from ideation to marketing and covering aspects such as supply chain creation, SEO, Google Ads, and social media marketing along the way.

All of these ideas were discussed during 2020’s episodes of This Week With Sabir.

I spoke with 25 e-commerce and branding experts over the course of several months and they provided viewers with more than 25 hours of valuable insights. Show less

Everyone wants to be an athlete at some point in their lives. It doesn’t matter how old you are and how unfit you are, there’s a good chance that you’ve dreamed of dunking in the NBA finals, scoring a TD at the Super Bowl, or slotting past the ‘keeper after a Maradonaesque dribble in the World Cup Final.

But while the life of an athlete is filled with excitement, big paychecks, and memorable moments, it’s also short-lived and fraught with danger.

One injury can end it… Show more

Everyone wants to be an athlete at some point in their lives. It doesn’t matter how old you are and how unfit you are, there’s a good chance that you’ve dreamed of dunking in the NBA finals, scoring a TD at the Super Bowl, or slotting past the ‘keeper after a Maradonaesque dribble in the World Cup Final.

But while the life of an athlete is filled with excitement, big paychecks, and memorable moments, it’s also short-lived and fraught with danger.

One injury can end it all.

That’s where Kyle Mauch comes in. He specializes in helping athletes to build post-career businesses. He shows them how to establish themselves as a brand so that when their career finally comes to an end, they can continue to earn and thrive.

Some of the things that Kyle Mauch recommends include:

Think About Your Future Now: The sooner you think about your future, the better. Unless you’re a legend of your sport, your light will fade pretty quickly once you retire. People stop caring very quickly in this game. You need to build early so that you’re not starting from ground zero when you eventually call time on your career.

Find Your Angle: Kyle helps his clients to find the angle that’s best for their brand and their career. He does this by asking them to name 5 positive memories and 5 negative memories. If, for instance, you have a negative memory of losing family members to a rare disease, you could raise money for research into that disease. If you have a positive memory of going to school and learning new things, you could do something related to education.

For more tips from Kyle, take a look at the guide and video below. It covers every step of Kyle’s detailed branding strategy, along with some incredibly insightful tips targeted toward personal branding.

And if you make it to the end, there will be a treat in store for you as Kyle provides his most insightful tip of all! Show less

2021 is one of the best times and the worst times to be a musician.

On the one hand, the industry is more saturated than ever. You don’t just have to compete with signed artists who work their way to the top by performing gigs and working hard. You also have to compete with YouTube musicians, Instagram artists, and the countless independent artists who make a living through iTunes, Spotify, and other platforms.

At the same time, it has never been easier to put your music out there… Show more

2021 is one of the best times and the worst times to be a musician.

On the one hand, the industry is more saturated than ever. You don’t just have to compete with signed artists who work their way to the top by performing gigs and working hard. You also have to compete with YouTube musicians, Instagram artists, and the countless independent artists who make a living through iTunes, Spotify, and other platforms.

At the same time, it has never been easier to put your music out there or to create it in the first place. Every aspiring musician can turn their basement or bedroom into a makeshift studio, before launching music for free on a variety of platforms.

If you create great music and are confident that you have what it takes, this is the guide for you.

It contains insightful tips from Jordan Fox, a master in celebrity branding, and it will show you how to build a social media presence that you can use to promote your music or prepare for a second career. You can turn those 100 or 200 followers into 100k or 200k, going from a complete unknown into a promising young artist with a growing following.

You can see the full guide to celebrity branding below, but here’s a little taster to prepare you:

Discover Why It Isn’t Happening for You: Success doesn’t come overnight, even if you’re producing great music. You need to bide your time and make sure you’re following an optimal growth strategy, such as the one outlined in this guide.

Which Platforms to Use: Should you promote yourself through YouTube, Instagram, TikTok, or another platform? The answer is not as straightforward as you might think, but it’s one of the first things that you need to learn.

To learn more straight from the horse’s mouth, watch the video below or read the accompanying guide. Your music career is counting on it! Show less

A few months ago, I joined the Coffee & Commerce podcast to discuss the ways that 2020 has changed e-commerce. We talked about the importance of embracing change and using adversity to your advantage.

I was eager to discuss more of these issues and highlight the unique situation that the pandemic has created, so I was delighted when Zubin asked me back for another episode.

This time we fielded questions from small business owners and covered a range of topics, including content… Show more

A few months ago, I joined the Coffee & Commerce podcast to discuss the ways that 2020 has changed e-commerce. We talked about the importance of embracing change and using adversity to your advantage.

I was eager to discuss more of these issues and highlight the unique situation that the pandemic has created, so I was delighted when Zubin asked me back for another episode.

This time we fielded questions from small business owners and covered a range of topics, including content creation and whether or not a small brand can compete with much larger and more established businesses. Show less

Machine learning is providing a host of new opportunities for medicine, science, and business. We’re living in an age dominated by AI, and if you’re a business owner, entrepreneur, or forward-thinking innovator, you can use AI to your advantage.

Reid Blackman is the founder and CEO of Virtue, a company that specializes in data and AI ethics. He is at the forefront of AI innovation and was happy to share some insights into the future of this sector and how it can impact businesses and… Show more

Machine learning is providing a host of new opportunities for medicine, science, and business. We’re living in an age dominated by AI, and if you’re a business owner, entrepreneur, or forward-thinking innovator, you can use AI to your advantage.

Reid Blackman is the founder and CEO of Virtue, a company that specializes in data and AI ethics. He is at the forefront of AI innovation and was happy to share some insights into the future of this sector and how it can impact businesses and lives across the United States.

For example, machine learning and AI is already being used to:

Create apps that seem to have been taken from the realms of science-fiction, including one that aims to record cat meows to understand our feline friends and ultimately decode this common vocalization.

Change the medical sector for the better. Machine learning could predict how likely you are to contract certain illnesses and what kind of lifestyle changes can reduce your chances.

And there’s more—so much more! AI and machine learning are changing the game and will shape the future. However, these technologies could also cause some problems, including:

Biased Selections: As machine learning is based on data, and data is created by biased humans, the programs themselves can also be biased. It’s an issue that’s hard to avoid and one that Blackman faces on a daily basis.

Privacy Issues: Customers are more concerned than ever about how their data is being used. If they don’t give permission for their details to be used, then it can’t be fed into a machine learning program, and if other consumers follow their lead, those programs won’t have the data that they need to work.

There are a lot of exciting technologies and concepts being discussed here, so make sure you read the full article below to learn more. Show less

What is qualitative research, what does it entail, and is it something that a small business owner should be thinking about? These are the questions that will be addressed by myself and Clark Murray in this extensive guide.

The guide covers all of the basics, including:

Areas of Research: There are three areas covered in this guide, including qualitative research, quantitative research, and Big Data. The goal of these three areas of research is the same, but they refer to… Show more

What is qualitative research, what does it entail, and is it something that a small business owner should be thinking about? These are the questions that will be addressed by myself and Clark Murray in this extensive guide.

The guide covers all of the basics, including:

Areas of Research: There are three areas covered in this guide, including qualitative research, quantitative research, and Big Data. The goal of these three areas of research is the same, but they refer to different areas and it’s important to know what those differences are.

Focus Groups: Although focus groups have an old-fashioned vibe about them, they are still just as important today as they have always been. You need focus groups to showcase your new products to potential buyers. They’ll tell you what works and what doesn’t work, after which you can make the necessary changes and ensure that your new product is ready for the market. Clark Murray has organized thousands of focus groups over the years and the following guide contains all of his strategies and techniques.

Surveys: Surveys are another aspect of qualitative research that seems a little dated but is still alive and well. In fact, it has never been easier to arrange surveys, as the internet can do everything for you. We look at some of the best tools and websites for conducting surveys. It’s quick, easy, and in most cases, it’s completely free.

This is just a taster of what’s to come. If you’re keen to learn more about qualitative research and everything that goes along with it, watch the video, read the guide, and learn!

Make sure you read to the end, where you will find Murray’s $100,000 advice, a priceless insight that could change how you approach qualitative research forever. Show less

The biggest businesses are built on the best ideas, and every road to success begins with an initial ideation phase.

It can be one of the most exciting parts of the journey, but if you’re not particularly creative or well equipped, it can get very frustrating very quickly.

Bryan Mattimore is here to help, though. The ideation specialist has helped to create countless new products for some of the biggest brands in the United States, and he understands what it takes to create a… Show more

The biggest businesses are built on the best ideas, and every road to success begins with an initial ideation phase.

It can be one of the most exciting parts of the journey, but if you’re not particularly creative or well equipped, it can get very frustrating very quickly.

Bryan Mattimore is here to help, though. The ideation specialist has helped to create countless new products for some of the biggest brands in the United States, and he understands what it takes to create a memorable and profitable idea.

If you’re struggling with a business idea or a product idea, this is the guide for you.

You can learn everything you need to know in the guide and accompanying video below, but here’s a quick summary to give you a taster.

Create a Big Idea in 21 Days: Mattimore’s process revolves around finding a big idea in just 21 days. The goal is to have at least one idea every day for 21 days. Get creative. Research into industries that interest you and companies that inspire you; look for products that catch your eye and creators that make you stand up and take notice. It’s not hard to create an idea every day, and if you do that for three weeks, you’ll have at least 21 of them. By that point, not only will you be more adept at creating ideas, but you should also have the big idea you’ve been waiting for.

For more information, remember to read the guide below and to watch the embedded video. At the end, there will be a little treat for you, as Mattimore has revealed his $100,000 tip—a single piece of advice that could earn over 6-figures for your business.

It’s the veritable cherry on top of the cake and it’s not to be missed! Show less

Why are there so few women in positions of power in the United States and why is a disproportionate number of those women from the Latinx community? It’s a question that Maribel Lara was keen to address during this episode of This Week With Sabir.

She provided some insights into how difficult it can be for females to break into higher positions and how much harder it is for Latinas. She also offered some tips and strategies to help Latina business owners get funding, grow their… Show more

Why are there so few women in positions of power in the United States and why is a disproportionate number of those women from the Latinx community? It’s a question that Maribel Lara was keen to address during this episode of This Week With Sabir.

She provided some insights into how difficult it can be for females to break into higher positions and how much harder it is for Latinas. She also offered some tips and strategies to help Latina business owners get funding, grow their companies, and achieve the sort of success they didn’t think was possible.

There’s a lot to learn, which is why you will find an extensive 5,000+ word guide below, along with an hour-long video in which I discuss these topics with Maribel.

But if you’re in a hurry, here is a taster of what’s to come:

How You Can Get Funding: A couple of years ago, just 2% of all venture capital funding went to female-run businesses. That number is growing, but it’s still shockingly low. However, there are ways for women (and Latina women in general) to get funding. Some of these companies include Backstage Capital, Leap Frog, and Lolita Taub, but there are more, and you can find a full list below.

How You Can Get Support: It’s not just about funding—you need to know how and where to use it, as well. Fortunately, there are companies and people who are willing to help. Maribel discusses the steps that Latina entrepreneurs can take to get support when they need it.

Remember, this is just a short summary of the content below. There is so much more to learn, and at the end of this guide, Maribel provides her most valuable insight yet, one that could generate over $100,000 in value for female business owners struggling to make a name for themselves and their brands.

Make sure you read to the end to see this advice for yourself. Show less

Analytics is an important consideration for any online casino. It’s something that all big brands invest a lot of money into and something that gets bigger, better, and more important with each passing year.

But what does analytics mean to a small and emerging brand? How can your new business benefit from the incorporation of analytics, and should you even bother with them at all?

Those are the questions answered in this guide. It contains a 60-minute video led by analytical… Show more

Analytics is an important consideration for any online casino. It’s something that all big brands invest a lot of money into and something that gets bigger, better, and more important with each passing year.

But what does analytics mean to a small and emerging brand? How can your new business benefit from the incorporation of analytics, and should you even bother with them at all?

Those are the questions answered in this guide. It contains a 60-minute video led by analytical expert Avinash Kaushik, along with a 5,000+ word guide that delves deep into every tip, trick, and strategy.

If you’re desperately looking for ways to benefit from the use of analytics, it’s an unmissable guide. If you only have a few minutes to spare, here’s a quick summary:

Web Analytics vs Customer Analytics vs Product Analytics: Not sure how these three things differ? It’s actually quite simple, and it’s also very important. Product analytics is all about sales, referrals, and everything else that relates to the sale of your products. Web analytics is about customer acquisitions and is often what people picture when they think about analytics. As for customer analytics, it refers to customer retention and lifetime value.

KPIs vs Metrics: A KPI can be a metric, but a metric isn’t always a KPI. Confused? Again, it’s quite simple. A metric is simply a number, something that tracks customers, products, or activity. A KPI, on the other hand, is an important metric that is tied to your bottom line.

This is just the tip of a substantial analytics iceberg. There are many more useful titbits to discover. So, keep reading to discover how a few changes can help your business. And make sure you read to the end, where you’ll discover Kaushik’s most valuable insight, one that could generate over $100,000 in revenue for your business.

Trust me, you don’t want to miss this one! Show less

Influencer marketing is one of the most cost-effective ways to promote your brand.

Influencers often have higher engagement rates than traditional celebrities and they also reach a great number of people than many traditional forms of advertising.

The problem is that everyone is doing it these days and the market has become somewhat saturated. There are influencers out there who seem to only post ads, and you could end up paying a lot of money to work with them and getting very… Show more

Influencer marketing is one of the most cost-effective ways to promote your brand.

Influencers often have higher engagement rates than traditional celebrities and they also reach a great number of people than many traditional forms of advertising.

The problem is that everyone is doing it these days and the market has become somewhat saturated. There are influencers out there who seem to only post ads, and you could end up paying a lot of money to work with them and getting very few sales in return.

Aron Levin is an expert in working with influencers. He knows how to use social media stars to promote brands and increase awareness and sales, and in the following guide, he will help you to do the same.

If you’re wondering whether influencer advertising is a good fit for your brand and you want to know how and where to get started, this is the guide for you!

Take a look at the questions and answers below for a taster of what’s to come:

Is it Right for You? Influencer marketing can work for most brands, but it’s not right for everyone. The first step is to understand who your target audience is and to make sure they are actually using the sites that you will be targeting.

Are You Focusing on the Right People? It’s tempting to work with someone who has 10 million followers and to throw all of your marketing budgets at a single post or campaign, but how many of those followers will actually buy what you’re selling? If you sell in a specific niche, it makes much more sense to work with smaller and more targeted influencers within the same niche. A user with 10k followers is always more effective than a user with 1 million followers if they are in your niche.

To learn more about Aron Levin’s work and to discover the tips and tricks of successful influencer marketing, take a look at the article below or watch my full 60-minute interview with Levin. Show less

A/B testing is something that all businesses can do, regardless of the product they’re selling, the service they’re offering, or the budget they have.

It’s a process that Gajan Retnasaba has mastered, and he was more than happy to describe his process.

If you’re new to A/B testing and want a quick summary, take a look below. If you want to see a more detailed approach, including the exact strategies used by Retnasaba and the reasons they are so effective, scroll down to see the… Show more

A/B testing is something that all businesses can do, regardless of the product they’re selling, the service they’re offering, or the budget they have.

It’s a process that Gajan Retnasaba has mastered, and he was more than happy to describe his process.

If you’re new to A/B testing and want a quick summary, take a look below. If you want to see a more detailed approach, including the exact strategies used by Retnasaba and the reasons they are so effective, scroll down to see the embedded video or extensive guide.

What is Conversion Rate Optimization (CRO)?
Imagine that you have two homepages for your website. Everything is the same, except one site uses a blue and black color scheme and the other opts for a blue and green one.

To use A/B testing, you may decide to advertise each of those homepages to 10,000 users. If you discover that the blue and black page attracts more conversions and has a lower bounce rate, you can then remove the failed blue and green option, create a new color scheme, and then compare that to the blue and black one instead.

It’s a “winner stays on” method and it can be used for all aspects of your site. It also works for service pages, landing pages, and apps.

Is Conversion Rate Optimization Expensive?
It sounds expensive to attract 10,000 people to one page and 10,000 to another. But it doesn’t need to be. If you’re on a limited budget and can’t afford to pay for additional search traffic, just switch the geo settings or timing settings so that you show these variations to different people.

As long as you’re recording their reactions and giving equal weight to both of your pages, A/B testing will work.

What is the Uncertainty Principle?
The Uncertainty Principle is the idea that every customer has a series of questions that need to be answered before they will buy your product or service.

And More Show less

The story of Keurig Green Mountain is one of great struggle and massive growth. It’s a story that began with what seemed like a terrible idea and then transformed into one of the biggest and most recognizable brands in the United States.

There’s a lot to learn from this story, and that’s the point of this article and video.

Dave Moran was a close friend of the company’s founder and played a major role in its growth. He was more than happy to relate the story to me during the… Show more

The story of Keurig Green Mountain is one of great struggle and massive growth. It’s a story that began with what seemed like a terrible idea and then transformed into one of the biggest and most recognizable brands in the United States.

There’s a lot to learn from this story, and that’s the point of this article and video.

Dave Moran was a close friend of the company’s founder and played a major role in its growth. He was more than happy to relate the story to me during the course of a This Week With Sabir episode, and you can read all of his words of wisdom below.

Here’s a quick summary of what you can learn:

Distribution Tips: Keurig Green Mountain (now known as Keurig Dr. Pepper) became the massive company that it was because of some smart distribution strategies. It did something that other companies refused to do, something that looked like it would signal the end of the company but actually triggered immense growth.

Business Models: Dave Moran talks about the importance of choosing the right business model and implementing it as early as possible. He talks about something known as the “razor and blades” model, as well as the business model used by Keurig Green Mountain.

The Importance of Innovation: Innovative strategies and product launches were a key part of Keurig Green Mountain’s growth strategy and similar methods can help your business to grow. As noted in the below guide, you need to be a Netflix and not a Blockbuster; Kodak and not Polaroid. You can only follow one path for so long—eventually, you will need to change direction.

At the end of my interview with Dave Moran, I asked him for his $100,000 advice, and he was more than happy to oblige. Read to the end of this guide to see this valuable insight for yourself. Show less

James Orsini has helped countless businesses to improve their operations and increase their revenue. He specializes in helping companies with over $1 million in revenue, but his words of advice can help people at all levels, from entrepreneurs just establishing themselves to major brands seeking to expand into new markets.

You can discover some of Orsini’s biggest tips in the guide and video below. Here’s a quick summary of what you can learn:

You Will Fail: Every entrepreneur… Show more

James Orsini has helped countless businesses to improve their operations and increase their revenue. He specializes in helping companies with over $1 million in revenue, but his words of advice can help people at all levels, from entrepreneurs just establishing themselves to major brands seeking to expand into new markets.

You can discover some of Orsini’s biggest tips in the guide and video below. Here’s a quick summary of what you can learn:

You Will Fail: Every entrepreneur (including the most successful) have tasted failure at some point. The thing that makes them unique is not that they can avoid failure, but that they can deal with it, learn from it, and grow from it. If you have a crippling fear of failure and breakdown every time you experience it, you will struggle to achieve a similar level of success.

Try New Things: Don’t allow yourself to become rooted in tradition. It has its benefits, but if you’re constantly following the old methods and sticking with the tried and tested trends, your business won’t grow, and you’ll get stuck in a rut.

Everyone Starts Somewhere: You’re not going to be massively successful overnight. Just because your idol was mega-rich and successful at your age doesn’t mean that you need to go into hyperdrive to emulate them. Take things slowly and remember that success comes with hard work, persistence, and patience. If it’s not happening for you right now, just persist, keep doing what’s right, and your success will come eventually.

For more information, keep reading! And make sure you read to the end of the guide for Orsini’s ultimate tip, a $100,000 insight that could turn your small company into a flourishing brand.

It’s like having your very own expert consultant drop by to impart some priceless words of advice. Show less

Magic Spoon is huge right now. It’s one of the fastest-growing health food companies in the United States and the interview below was conducted at the height of its popularity.

If you’ve ever wondered how founders of successful companies get to where they are, and what sort of techniques they employ to remain there, this is the guide for you.

Here is just a summary of the many things that you can learn:

Do You Need a Unique Idea? How many great ideas do you have for a… Show more

Magic Spoon is huge right now. It’s one of the fastest-growing health food companies in the United States and the interview below was conducted at the height of its popularity.

If you’ve ever wondered how founders of successful companies get to where they are, and what sort of techniques they employ to remain there, this is the guide for you.

Here is just a summary of the many things that you can learn:

Do You Need a Unique Idea? How many great ideas do you have for a business? Write them down, plot them out, and then ask yourself how many of them are actually achievable. Chances are, they’ll be too expensive or too unfeasible, with regulations, limited supply chains, and inexperience getting in your way. Oftentimes, the best ideas are not wholly original and are just distinctive enough to stand out from the crowd.

You Make the Name: A name is important, and a lot of money is spent on creating the perfect names. But as a founder on a limited budget, you don’t need to worry about any of that. You make the name what it is, so just make sure you have something original and something that doesn’t sound stupid (puns are rarely a good idea, for instance) and it will do all of the work itself.

Time to Think: The early days of launching a business are exciting. You want to move quickly and get stuck in, but it’s important to take your time. Think things through, plan for potential issues, and make sure you’re prepared for all eventualities.

At the end of this extensive guide, you will find Magic Spoon’s number 1 recommendation, something that all founders should implement if they want to succeed. So, make sure you read to the end, and take notes, as you don’t want to miss any of this! Show less

2020 has been a crazy year. No one is going to dispute that. Even the most pessimistic, paranoid doomsayers couldn’t have imagined the chaos we’re seeing.

It’s bad, it’s scary, but it has also triggered massive growth in the e-commerce industry. Many e-commerce experts, myself included, predicted that we’d see this sort of growth before long. But at best, we expected it to happen by 2045 and couldn’t have predicted that 2020 would be the pivotal year.

It’s left a lot of small… Show more

2020 has been a crazy year. No one is going to dispute that. Even the most pessimistic, paranoid doomsayers couldn’t have imagined the chaos we’re seeing.

It’s bad, it’s scary, but it has also triggered massive growth in the e-commerce industry. Many e-commerce experts, myself included, predicted that we’d see this sort of growth before long. But at best, we expected it to happen by 2045 and couldn’t have predicted that 2020 would be the pivotal year.

It’s left a lot of small business owners in a state of turmoil. Some are worried that their business will collapse, others are worried that they’ll miss a great opportunity, and all have a long list of questions and concerns to get off their chest.

I was recently interviewed as part of the Coffee and Commerce podcast with Zubin Mowlavi, and during this 65 minute+ episode (of which I was active from around the 19th minute onwards) we fielded a seemingly endless list of questions from concerned business owners.

Zubin is an e-commerce wizard and essentially became my successor at VaynerCommerce, a flourishing brand that I co-founded along with media guru Gary Vaynerchuk.

Zubin and I have been very active during 2020 and this was a great opportunity to put our heads together and discuss some of the ways that this year has impacted the industry.

You can see this video for yourself above. In this guide, however, I want to delve deeper into these subjects and, hopefully, clarify some of the points we discussed. Show less

Customer testimonials are an essential part of any online customer-centric business. The problem is that most testimonials are faked.

Business owners often go to sites like Fiverr to get cheap testimonials from actors following a script. They also invest in celeb testimonials, which follow a similar process but cost much more money.

If you want your customers to respect you and buy your products/services, you need genuine testimonials, and that’s where Bernadette Butler comes… Show more

Customer testimonials are an essential part of any online customer-centric business. The problem is that most testimonials are faked.

Business owners often go to sites like Fiverr to get cheap testimonials from actors following a script. They also invest in celeb testimonials, which follow a similar process but cost much more money.

If you want your customers to respect you and buy your products/services, you need genuine testimonials, and that’s where Bernadette Butler comes in.

She is an expert in gathering genuine customer testimonials and this guide contains some of her most helpful tips and tricks, including the following:

Make Sure It’s Relatable: Testimonials work because your customers can relate to the reviewer. If they have problems with dry hair and the reviewer is praising a product that helped them with their own dry hair, it adds extra weight to the statement. Your testimonials need to speak to your target demographic in a very specific way, as generic statements like, “Great customer service” and “I love this product!” just won’t suffice.

Be Authentic: As noted above, it’s important to stay honest and authentic. Customers are not stupid. They know when they are being lied to. Unless you can write a professional script and hire a skilled actor, no one will believe that testimonial. Butler’s process is all about authenticity, letting the reviewers decide what they say and how they say it, and giving the businesses the decision to post it or not.

For more information about customer reviews and testimonials, read the full guide below. And make sure you read to the end, where Bernadette Butler gives her most valuable insight, a tip that could generate over $100,000 in value for your business. Show less

How do you become Instagram famous?

It’s the question that a generation of teenagers and young adults are asking, not to mention countless business owners, entrepreneurs, and professionals.

Joe Yoon knows the answer as it’s a journey that he has taken. Even today, several years after he began making a living using the social media platform, he still employs a series of tricks and techniques to grow his following.

The following guide outlines everything that Yoon did to get… Show more

How do you become Instagram famous?

It’s the question that a generation of teenagers and young adults are asking, not to mention countless business owners, entrepreneurs, and professionals.

Joe Yoon knows the answer as it’s a journey that he has taken. Even today, several years after he began making a living using the social media platform, he still employs a series of tricks and techniques to grow his following.

The following guide outlines everything that Yoon did to get over 1 million followers. If you want to follow in his footsteps, this is the guide for you.

The First Few Weeks: The early stages of your Instagram career are very important. You need to spend some time researching your competitors, understanding your demographic, and creating content plans. Your following won’t grow quickly, so you need to remain patient.

Help, Don’t Sell: Too many businesses see Instagram as a free way to advertise their products. They use it to post promotions and are constantly trying to sell their products. If you want to grow a following, you need to provide them with some helpful, educational, and/or entertaining content.

Think Like a Nobody: If you’re trying to build a personal brand, you can’t fill your feed with pictures of your breakfast and generic workout posts and expect to get millions of followers. It works for superstar influencers because they already have a following and their subscribers are desperate to see everything that they do. They don’t extend the same respect to people they don’t know and have never seen before.

This is just a taster of the many great pieces of advice provided by Joe Yoon during our hour-long interview. There is also a multi-page guide that expands upon these ideas and covers everything else that Joe Yoon used to become the fitness superstar that he is today. Show less

Kristina Bucaram is proof that if you work hard and persist, success will come eventually.

She has faced a lot of adversity in her life, and she has pushed through every step of the way, turning her challenges into opportunities, and creating a business empire despite encountering numerous obstacles.

The following guide outlines her journey and the many things that she has learned along the way.

If you’re trying to grow a personal brand or build a business, the following… Show more

Kristina Bucaram is proof that if you work hard and persist, success will come eventually.

She has faced a lot of adversity in her life, and she has pushed through every step of the way, turning her challenges into opportunities, and creating a business empire despite encountering numerous obstacles.

The following guide outlines her journey and the many things that she has learned along the way.

If you’re trying to grow a personal brand or build a business, the following guide is a must-read.

In addition to Bucaram’s unique story, you will learn about all of the following:

Profit is Important: It’s often said that businesses are not expected to make money in the early years. It’s true, but it’s also misleading. The reason that most successful businesses don’t generate a profit is that they reinvest the money. Pumping profits back into your business is not the same as hemorrhaging money because your margins are too low, or your expenses are too high.

Embrace Your Mistakes: It can be difficult to deal with costly mistakes. They hit your business hard, and they leave you feeling useless. But mistakes happen to all business owners, and they will happen to you, as well. The trick is to know how to deal with them and use them to your advantage. Embrace them, learn from them, and use them to grow your business.

Stay Consistent: Kristina Bucaram worked hard every day to get to where she is now. She was consistent, and that consistency was key to her growth. Whether you’re posting content on social media or steadily building an e-commerce brand, you need to be consistent. As soon as you take your foot off the gas, your growth will slow and eventually stagnate.

Every successful entrepreneur faces challenges and encounters obstacles on their journey. For Kristina Bucaram, these obstacles were numerous and difficult, but she found her way around them, and her growing pains can help others to avoid making costly mistakes and learn how to deal with adversity. Show less

Personal branding tips from an expert—that’s what’s on offer here.

Brittany Krystle is an expert in this field. She understands the ins and outs of personal branding and knows exactly what it takes to succeed and join the ranks of famous influencers and super-successful brands.

To learn about her strategies and read all of her tips, take a look at the guide below. For a quick summary—a taste of what’s to come—check out these quick Q & As:

Do You Need a Personal Brand? You… Show more

Personal branding tips from an expert—that’s what’s on offer here.

Brittany Krystle is an expert in this field. She understands the ins and outs of personal branding and knows exactly what it takes to succeed and join the ranks of famous influencers and super-successful brands.

To learn about her strategies and read all of her tips, take a look at the guide below. For a quick summary—a taste of what’s to come—check out these quick Q & As:

Do You Need a Personal Brand? You could be forgiven for thinking that you don’t need a personal brand if you’re focusing on a business and not an individual. But everyone can benefit from a personal brand, including CEOs, founders, and entrepreneurs. It will help you to elevate your status, increase your business conversions, and facilitate connections that will help with collaborations, networking, and more.

Should You Bide Your Time? Whatever you do, don’t bide your time and wait until you have a better camera, more ideas, or you feel more confident on film. That stuff might come, it might not, but the best way to learn and grow is to turn on the camera, type out some blogs, and start building your brand right now.

Do You Need to Engage? You should always engage with your followers. It shows that you care, that you’re paying attention, and it can also turn occasional viewers and window-shoppers into lifetime subscribers and customers.

How Many Platforms Should You Join? Brittany Krystle advocates for focusing your attention on one platform to begin with and only expanding when you have the resources to do so. Don’t spread yourself too thin. It’s better to go 100% on one platform than 25% on four.

This is just a summary of the many tips offered by Brittany Krystle. It’s one of the most insightful and educational interviews ever in the history of This Week With Sabir, so it’s worth watching the video and reading the guide below. Show less

How do you go from being a professional athlete to a successful entrepreneur? How do you make the leap from playing sports to being a social media star? The answer is a lot more complicated than you might think because fame is fleeting, and as soon as you retire, the media will stop covering you, the fans will stop cheering for you, and you will lose your following.

It’s a problem that many athletes have to contend with and it’s one that Nick Aldis has also faced. The difference is that… Show more

How do you go from being a professional athlete to a successful entrepreneur? How do you make the leap from playing sports to being a social media star? The answer is a lot more complicated than you might think because fame is fleeting, and as soon as you retire, the media will stop covering you, the fans will stop cheering for you, and you will lose your following.

It’s a problem that many athletes have to contend with and it’s one that Nick Aldis has also faced. The difference is that Nick was able to use his reputation in the ring to build a big brand outside of it.

If you’re an athlete thinking about a post-fame career, or an aspiring influencer keen to make a name for yourself, Nick has some unmissable words of advice for you.

Some of the tips covered by Nick in the guide below include:

How to Start Building a Brand: It doesn’t matter who you are and how famous you are, everyone has to start from ground zero when building an online brand. Some of the important points to remember is that social media success doesn’t happen overnight, and you need to build your brand slowly. A brand built overnight won’t last the week; a brand built over many months will last for years to come.

Give Them Something: Every internet user is bombarded with advertisements every second of every day. They are blind to it and see it as a distraction and an annoyance. If you only use your social media posts to advertise products and services, you’re just feeding into that endless cycle of ads, and no one will follow you. If you want their attention, you need to give them value, something that goes beyond “buy this” and something that they can’t get anywhere else. Show less

Every episode of This Week With Sabir was broadcast using Restream, so I was delighted when I was given the chance to speak with its creator, Alex Khuda.

Who better to talk about the rise of live streaming than the founder of one of the biggest streaming platforms on the web?

If you fit into any of the categories below, this is the guide for you:

Content creators looking to follow in the footsteps of major TikTok, YouTube, and Instagram stars.

B2B founders seeking… Show more

Every episode of This Week With Sabir was broadcast using Restream, so I was delighted when I was given the chance to speak with its creator, Alex Khuda.

Who better to talk about the rise of live streaming than the founder of one of the biggest streaming platforms on the web?

If you fit into any of the categories below, this is the guide for you:

Content creators looking to follow in the footsteps of major TikTok, YouTube, and Instagram stars.

B2B founders seeking ways to boost organic traffic.

Professionals keen to establish themselves as experts in their field.

Entrepreneurs who want to use live streaming to boost business and professional revenue.

Alex Khuda speaks candidly about what it takes to succeed on platforms like Restream. Here is just a short summary of the points that he discusses to give you a taste of what’s to come:

Businesses that Can Benefit: You don’t need to be an extroverted entrepreneur to benefit from live streaming. Regardless of your business model, there is a way that you can use live streaming to speak to current and prospective customers, increasing your conversions using organic marketing.

Stay Engaged: Encouraging interactions during and after your live stream will increase views and get more eyes on your stream. You should allocate 30 to 60 minutes after each stream to go through the comments. If you take the time to respond to your viewers, you will turn casual watchers into lifetime fans, and you’ll also give yourself a bump in the algorithm.

Collaborate: Look for similar companies and professionals and enquire about collaborations. Make sure you have something to offer them, especially in the early days, when you don’t have enough subscribers or viewers to entice established creators.

These are just a few of the tidbits offered by Alex Khuda. Show less

How do you create memorable, thought-provoking content? What makes ad campaigns special and unique? What separates an effective ad campaign from a complete flop?

These are the questions at the center of my discussion with Jason Beauregard, an expert in creating impactful, award-winning content. He knows how to shoot videos that get the job done, regardless of the target demographic or budget.

Beauregard discussed his methods during an hour-long interview, and they have also been… Show more

How do you create memorable, thought-provoking content? What makes ad campaigns special and unique? What separates an effective ad campaign from a complete flop?

These are the questions at the center of my discussion with Jason Beauregard, an expert in creating impactful, award-winning content. He knows how to shoot videos that get the job done, regardless of the target demographic or budget.

Beauregard discussed his methods during an hour-long interview, and they have also been highlighted during the accompanying guide below.

To give you a taster of what’s to come, here’s a quick summary:

How to Create on a Budget: Beauregard tells the story of being asked to shoot a major video on a shoestring budget. He talks about his process and his strategies, including limiting the shoot to a single camera and using innovative tricks to save money. If you don’t have the capital, you just need to get creative. It’s the script and the direction that makes a great video, and you don’t need a big budget for that,

Heart-Warming Stories: Regardless of the message, it’s important to touch people with heartwarming stories. It’s something that you will find at the heart of Beauregard’s work, including his award-winning commercials for FIFA. Consumers are more likely to remember your brand and to pay attention to your products/services if you touch their hearts.

The Importance of Authenticity: It’s important to remain honest with everything that you do. It doesn’t matter who your target audience is, they’re not stupid and you can’t pull the wool over their eyes. Tell a story that is honest, authentic, and to the point, and you’ll win them over more than if you were to try and dazzle them with lies and grandiose claims. Show less

You don’t always need a lot of money to launch a business. You can get there on hard work and resourcefulness alone. But that doesn’t apply to all types of businesses, and it definitely doesn’t apply to all ideas.

What if your business needs a lot of stock? What happens if your idea requires patents, trademarks, technological innovations, and staff? If you’re struggling to make ends meet, those ideas are a no-go, and that’s why investment is so important.

Matt Higgins is an expert… Show more

You don’t always need a lot of money to launch a business. You can get there on hard work and resourcefulness alone. But that doesn’t apply to all types of businesses, and it definitely doesn’t apply to all ideas.

What if your business needs a lot of stock? What happens if your idea requires patents, trademarks, technological innovations, and staff? If you’re struggling to make ends meet, those ideas are a no-go, and that’s why investment is so important.

Matt Higgins is an expert in raising capital and he has provided some of his most valuable tips in this guide. His insights include all of the following:

Audit Your Assumptions: One of the biggest mistakes that businesses made during 2020 was to prepare for a re-launch in the summer of 2020. The world shut down in the Spring and because none of us had lived through that before, we all expected that the lockdown would be short-lived, and things would quickly get back to normal. Businesses bought more stock and prepared to spring back, only to be hit with another lockdown and massive losses. Higgins stresses the importance of auditing your assumptions at every turn. If you’re preparing for a summer launch, ask yourself why, and look at the reasons behind those beliefs.

Persist: One of the things that sets the failed startups apart from the successful ones is that the former persist and push through the difficult times while the latter give up. Don’t expect everything to happen at once; don’t get disheartened if you’re struggling. To persist is to prevail—it will happen eventually.

See from the Investor’s POV: Put yourself in the investor’s shoes for a moment. Would you invest in your business? And if so, why? To you, it’s a no-brainer, as you know how passionate and committed you are, but the investor doesn’t know that. So, put your logical hat on for a moment, assess the situation, and see it from their side. It will help you to spot potential issues with your pitch and your business. Show less

Have you ever looked at a successful and rapidly-growing YouTube channel and wondered how they got there?

Maybe you’ve even wished that you could be in their position, benefiting from all of those views and using them to expand your business.

Habib Salo owns one such YouTube channel. He is the CEO of Young Nails, a flourishing business-to-business operation that has greatly reduced its marketing spend while increasing its sales through YouTube.

In the following guide, Salo… Show more

Have you ever looked at a successful and rapidly-growing YouTube channel and wondered how they got there?

Maybe you’ve even wished that you could be in their position, benefiting from all of those views and using them to expand your business.

Habib Salo owns one such YouTube channel. He is the CEO of Young Nails, a flourishing business-to-business operation that has greatly reduced its marketing spend while increasing its sales through YouTube.

In the following guide, Salo talks about his story and his process, helping others to follow in his footsteps and covering priceless snippets such as:

Quality Over Quantity: One of the biggest revelations from my discussion with Habib Salo is the fact that his company’s YouTube views actually declined when he changed their approach. However, the viewers were much more targeted and useful and, as a result, he saw a massive increase in conversions and revenue. Just because you have 100k followers or 1 million views doesn’t mean your channel and business will succeed. It’s all about relevancy.

Get Started Regardless: Habib Salo is very confident in front of the camera. He is likable, funny, and friendly. But he wasn’t always like that. When he first started, he was anxious and awkward and the viewers let him know, telling him that he was doing a terrible job and that he should let his brother take over. The point is that no one is confident when they get started, just as no one has the best cameras and sound equipment when they post their first videos. Just get started, even if it means using an iPhone to record yourself and being awkward and unfunny in front of the camera. Show less

What is strategic thinking and how can it help you as a business owner, employer, freelancer, or professional?

That’s the question I posed to Paul Butler, and it’s one that he was more than happy to answer.

You can see all of his answers, tips, and strategies in the full guide and video below, but here’s a quick summary to give you a taste:

Challenging Assumptions: One of Butler’s biggest teachings is the idea that you should always challenge assumptions. Business owners… Show more

What is strategic thinking and how can it help you as a business owner, employer, freelancer, or professional?

That’s the question I posed to Paul Butler, and it’s one that he was more than happy to answer.

You can see all of his answers, tips, and strategies in the full guide and video below, but here’s a quick summary to give you a taste:

Challenging Assumptions: One of Butler’s biggest teachings is the idea that you should always challenge assumptions. Business owners make assumptions about everything from their demographic to their expected sales and their marketing campaigns. Don’t just assume that your product will sell or that your customer base focuses on a specific demographic—do your research and ask yourself where those assumptions are coming from.

The Vital Few: Butler talks about a strategy that he refers to as the “Vital Few”. It all comes down to a few simple questions that every business owner should ask themselves: What do we know? Of what we know, what’s most important? And, what makes us unique? There are many essential pieces of advice that you can take away from this guide, but The Vital Few is probably the most important, so make sure you don’t miss it!

Dealing with Uncertainty: The pandemic created a lot of uncertainty and changed the game for business owners across the United States. Many weren’t prepared, and they suffered as a result. Butler outlines his methods for anticipating and dealing with uncertainty, showing you how you can profit from times of chaos and difficulty as opposed to desperately trying to hold the fort.

Fix Your Business: Is your business failing? Are you struggling to keep things together as your profits fall and your expenses rise? Butler has the strategy that you have been desperately waiting for. If it’s working, keep doing it; if not, change it; if it’s not adding value, ask yourself why you’re doing it. These are just some of the processes that Butler uses to turn a struggling business around. Show less

Search Engine Optimization (SEO)—three words that strike fear into the heart of every inexperienced founder. Startups spend huge sums of money on SEO and many budget-conscious founders avoid it altogether, believing that it’s out of their price range.

But you don’t need a huge budget to implement SEO—a little information will suffice.

Neil Patel is the biggest name in the SEO sector. His advice has been sought by some of the biggest companies in the world and his articles dominate… Show more

Search Engine Optimization (SEO)—three words that strike fear into the heart of every inexperienced founder. Startups spend huge sums of money on SEO and many budget-conscious founders avoid it altogether, believing that it’s out of their price range.

But you don’t need a huge budget to implement SEO—a little information will suffice.

Neil Patel is the biggest name in the SEO sector. His advice has been sought by some of the biggest companies in the world and his articles dominate the Google rankings for terms relating to SEO.

The following guide contains a detailed analysis of his techniques and methods, but here’s a little summary to give you a taste of what to expect:

What Does the Google Algorithm Consider? Neil Patel is probably the best person to ask if you’re trying to figure out the Google algorithm. His detailed analysis is outlined below, covering elements such as content relevancy, linking (internal and external), and page loading. There are many minor things to consider as well, but it’s best to keep it simple and focus on creating good content that is as long as it needs to be, as good as it can be, and contains links that will help everyone reading it to find the info they’re looking for.

SEO vs Paid Ads: Contrary to popular belief, paid ads have no impact on your SEO campaigns. They don’t benefit them, and they don’t harm them, either. You should still consider doing both organic and paid advertising, but remember that one doesn’t affect the other.

The Importance of Backlinks: If someone links to your article, it shows Google that it has some value. If that site is big and relevant and the link is prominent, it will boost your article’s value even more. If you write good content, people will link to it, but it’s not always that simple. See the guide below to learn Patel’s strategies for acquiring backlinks. Show less

Smart voice technology is taking over. You can turn on the lights, change the temperature, and order more milk with a simple voice command.

But what does all of this mean for businesses and marketers?

How can you use voice tech searches to your advantage, and do you even need to?

These are the questions addressed by Patrick Givens, an expert in voice technology.

What is Voice Technology? This is the first thing that we address below, and it’s an important question… Show more

Smart voice technology is taking over. You can turn on the lights, change the temperature, and order more milk with a simple voice command.

But what does all of this mean for businesses and marketers?

How can you use voice tech searches to your advantage, and do you even need to?

These are the questions addressed by Patrick Givens, an expert in voice technology.

What is Voice Technology? This is the first thing that we address below, and it’s an important question. You may think that you have a pretty good understanding of what voice tech is, but it’s important to look at it from the context of a marketer and business owner, and not a consumer.

Smart Searches: If more people are searching the web using voice commands on their smart home devices and phones, do you need to facilitate them? Is there such a thing as SEO for voice technology and, if so, how can you cater for it? These are some of the questions that Givens addresses, ultimately arriving at a few surprising conclusions, including the fact that you may already be doing everything that you need to do.

Differences in Voice Tech: There are many different voice technologies out there, including Amazon Alexa, Google Home, and Apple Siri. All of these products are built on similar technologies but there are specific differences that you need to be aware of. How do they respond to voice commands, what kinds of networks are they connected to, and how can you tailor your business to suit these different platforms?

The Present and Future: One of the surprising conclusions drawn by Givens is that voice tech isn’t advanced enough for small-to-medium businesses to start paying attention. It can certainly help bigger businesses with huge budgets, but everyone else can afford to wait this one out. The question is, how long will that remain the case, and what does the future hold for voice tech? Show less

Google Ads is the foundation of countless online marketing campaigns.

Businesses pay huge sums of money for experts and agencies to run their Google Ads accounts, and they rely on this platform to drive valuable traffic to their e-commerce sites.

But if you learn to do it yourself, you can save a small fortune, reduce your conversion costs, and start growing your business.

Isaac Rudansky shows you how to manage your Google Ads account and grow your business. He’s one of the… Show more

Google Ads is the foundation of countless online marketing campaigns.

Businesses pay huge sums of money for experts and agencies to run their Google Ads accounts, and they rely on this platform to drive valuable traffic to their e-commerce sites.

But if you learn to do it yourself, you can save a small fortune, reduce your conversion costs, and start growing your business.

Isaac Rudansky shows you how to manage your Google Ads account and grow your business. He’s one of the country’s foremost experts on the topic and, in the following guide, he provides a wealth of valuable insights, including:

How to Get Started: Google Ads is completely free to set up and it’s also very straightforward. If you get stuck, there are numerous guides to help you out. You don’t even need to spend a lot of time on this process—we’ll show you how to get started in a matter of minutes.

Shopping Ads: If you sell a product, Shopping Ads are a must. They are much more effective and should always serve as the foundation for your Google Ads marketing campaigns. The guide below will highlight the other types of ads that are available through Google Ads, giving you an idea of how effective they are and when they should be used.

Facebook vs Google: If you had to choose between Google and Facebook for online advertising, which would you choose? It’s a question that I put to Isaac during our discussion and one that he addressed honestly and plainly. His answer might surprise you…

How to Create Ads Like A Pro: Ad agencies and Google Ads experts will certainly earn their pay. They spend a lot of time creating high-quality ads using things like Sitelink Extensions, carefully researched keywords, and more. But you can do all of these things yourself. Isaac walks us through the process below, showing you what steps are involved in creating big-budget and super-effective ad campaigns so that you can follow along. Show less