About
Feeling overwhelmed by the prospect of transforming your museum store? 🤯 Ditch the DIY…
Services
Activity
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Huge congratulations on your new venture!
Huge congratulations on your new venture!
Shared by Melody Caban
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Sometimes the most unexpected adjustments can lead to improvements. 🎮 Case in point: As I played a video game for the first time in a long time I…
Sometimes the most unexpected adjustments can lead to improvements. 🎮 Case in point: As I played a video game for the first time in a long time I…
Shared by Melody Caban
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Thank you Dallas Mavericks for an incredible Holiday Party Experience! Also great to celebrate Cynt Marshall #excellence Such an honor to serve on…
Thank you Dallas Mavericks for an incredible Holiday Party Experience! Also great to celebrate Cynt Marshall #excellence Such an honor to serve on…
Liked by Melody Caban
Experience
Education
Licenses & Certifications
Volunteer Experience
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Committee Member
MSA - Museum Store Association
Arts and Culture
As a committee member for the Museum Store Association, I contribute significantly to communications, social media management, and coordinating the retail holiday, Museum Store Sunday. Through strategic planning and execution, I actively engage with the community, promote awareness of the association's initiatives, and foster collaboration among stakeholders. My efforts help enhance the visibility and impact of museum stores, contributing to the cultural and educational enrichment of visitors…
As a committee member for the Museum Store Association, I contribute significantly to communications, social media management, and coordinating the retail holiday, Museum Store Sunday. Through strategic planning and execution, I actively engage with the community, promote awareness of the association's initiatives, and foster collaboration among stakeholders. My efforts help enhance the visibility and impact of museum stores, contributing to the cultural and educational enrichment of visitors worldwide.
Publications
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Mission Made: How Museum Stores Are Embracing Sustainability and Inclusivity
American Alliance of Museums
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Combine holiday shopping and sightseeing with a visit to a museum store
USA Today
Featured in USA Today's article:
"From Texas-shaped shot glasses to a crossbody piñata handbag to rare books, nearly everything at this recently redesigned store has a Lone Star flair. “They do a good job of focusing on art from the West that goes well beyond prints and posters,” Andoniadis says. With a location in the city’s cultural district, shoppers will find other nationally recognized museums within walking distance. "
Projects
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Webinar: Selling To Millennials
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A discussion on how to manage millennials as employees and how to source and merchandise product to attract millenials to non-profit stores.
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Selling To Millennials
Speaker at Las Vegas Market, addressing how to define Millennials and how to position stores and products to appeal to the demographic.
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Museum Store Sunday
Accomplish cross-functional duties in communication, project management, customer/vendor support, and campaign leadership.
• Expanded customer reach to 25+ countries through the competent execution of social media management, creative advertising campaigns, and marketing launches.
• Featured in national and international media. -
UBIT Decoded: Empowering Strategies for Museum Stores
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Learn the basics of UBIT (Unrelated Business Income Tax)
Leverage UBIT insights to align your store more closely with the museum's mission
Turn UBIT into empowerment to advocate for your museum store -
Cultural Enterprises Conference: Diverse Perspectives: Creating a Mission-Led Store To Engage Every Generation
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Presented to a packed audience on non-profit industry knowledge and retail expertise.
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Cultural Enterprises Conference: Panel Discussion
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Represented the United States on an international panel discussing the effects of Covid-10 on non-profit organizations.
Languages
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English
Native or bilingual proficiency
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Spanish
Native or bilingual proficiency
Organizations
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Fort Worth Chamber of Commerce
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Fort Worth Hispanic Chamber of Commerce
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Museum Store Association
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Museum Store Association: Southwest Central Chapter
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Vision Fort Worth
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More activity by Melody
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We know the holidays aren’t always easy. While they bring moments of joy and connection, they can also be filled with overwhelming conversations…
We know the holidays aren’t always easy. While they bring moments of joy and connection, they can also be filled with overwhelming conversations…
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Love these tips for care this holiday season. #protectyourpeace
Love these tips for care this holiday season. #protectyourpeace
Shared by Melody Caban
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As leaders... we are guides to REAL people. Such a great infographic with tips to just be real with your employees who are also real people!
As leaders... we are guides to REAL people. Such a great infographic with tips to just be real with your employees who are also real people!
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If you really want a gift 🎁 that keeps on giving, #invest in yourself by starting an investment YOU get to control (called a #BUSINESS) - or level…
If you really want a gift 🎁 that keeps on giving, #invest in yourself by starting an investment YOU get to control (called a #BUSINESS) - or level…
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🟢 MEET THE MEMBERS: Introducing you to the incredible women that make the Her Texas community so special. MEET HER: Carla Erskin, MBA Founder:…
🟢 MEET THE MEMBERS: Introducing you to the incredible women that make the Her Texas community so special. MEET HER: Carla Erskin, MBA Founder:…
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LinkedIn got a little repetitive this year. So here are three topics of conversation that I DON'T want to hear about in 2025. 1. Arguments over…
LinkedIn got a little repetitive this year. So here are three topics of conversation that I DON'T want to hear about in 2025. 1. Arguments over…
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Congratulations, Sherry Phillips, on your new role as CEO of Forbes Media, the first female CEO in Forbes’ 107-year history! I am incredibly proud…
Congratulations, Sherry Phillips, on your new role as CEO of Forbes Media, the first female CEO in Forbes’ 107-year history! I am incredibly proud…
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