Maranda Dziekonski (she/her)

Weekly updates in Lattice are great! 1:1s and Updates in Lattice help our teams at Tekion Corp! #management #linkedin

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At Black Box Intelligence™, we've been closely monitoring California since the minimum wage increase in April, and the findings may surprise you! Explore the trends in sales, traffic, check growth, and staffing, particularly in comparison to the rest of the nation. https://lnkd.in/gkf2mVUf

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I've seen a few conversations lately about PMM charters. Charters are a powerful way to introduce, or relaunch, PMM to your org. A comprehensive charter to should outline: 1️⃣ why PMM exists at your org 2️⃣ your primary responsibilities 3️⃣ your processes and activities 4️⃣ how to leverage PMM If you're looking for another example of a product marketing charter to leverage, check out this one from Pranav Piyush on Reforge. I find the section on success criteria to be especially valuable. https://lnkd.in/gU5Q4tbK Note: you need to be a member to access this but Reforge has a free 14-day trial.

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Operational planning is dreadful - period. In our second episode of The Ops Drop, we’re talking all things planning with Julia Kim. Julia is a seasoned RevOps leader and an adjunct instructor at Columbia, so you know she’s bringing the good stuff! We dive into: - The role of RevOps in leading planning - How to know when it’s time to adjust your plans - Making operational planning more agile and less... painful Check out the highlights below and the full episode is here: https://lnkd.in/ghyQbhd7

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🔥 Trainual's annual Playbook conference is just around the corner! 🔥 If you're a SMB owner or operator looking to learn from some of the best business operators, strategists, and consultants...then you should be at Playbook 👇 💰 Get $100 off your ticket with the code SASHA100 @ playbook2024.com

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Super insightful podcast with Chad Sowash, Joel Cheesman, and Rebecca Carr! Covering everything from the future of ATSs, identifying your ICP, and predictions in today's economy.

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Love these tips from Daphne to stop CSM’s being reactive and start being proactive

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I think Jason M. Lemkin is right: (2025 could be a big year) "- Toast now worth $40B, up 118% this year - Samsara now worth $30B, up 79% this year - Monday now worth $14B, up 63% this year - HubSpot now worth $39B, up 39% this year - Shopify now worth $148B, up 55% this year - ServiceNow now worth $230B, up 62% this year - Salesforce now worth $340B, up 40% this year" http://disq.us/t/4s02wxl

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BusinessTime can help California businesses navigate wage and hour issues, including meal and rest breaks, by providing automated tools and insights that ensure accurate tracking and adherence to labor laws. Here’s how: 1. Automated Tracking for Meal and Rest Breaks • Compliance Monitoring: BusinessTime tracks when employees take their meal and rest breaks, ensuring compliance with California’s labor laws that mandate specific break periods. • Alerts and Notifications: Automated reminders can notify employees and managers when breaks are due, reducing the risk of violations. • Detailed Reporting: Provides clear records of break times, which can serve as evidence of compliance in case of disputes or audits. 2. Wage Calculation and Accuracy • Accurate Payroll Processing: BusinessTime’s precise time logs ensure employees are compensated correctly, including overtime calculations, avoiding costly underpayment or overpayment issues. • Customizable Settings: Tailor the system to reflect California-specific wage laws, including split-shift premiums and differential pay. 3. Insights and Reporting • Real-Time Insights: Managers can monitor compliance in real time to address any deviations immediately. • Audit Readiness: Maintain detailed, organized records of work hours, breaks, and policies to streamline audits or legal proceedings. 5. Employee Accountability and Transparency • Employees have access to their own time records, fostering trust and reducing disputes related to missed breaks or incorrect wages. Why This Matters for California Businesses With stringent wage and hour laws, businesses face significant penalties for non-compliance. BusinessTime not only reduces the administrative burden but also minimizes the risk of lawsuits and ensures adherence to California’s labor standards. By implementing BusinessTime, businesses can proactively address compliance challenges, protect themselves legally, and create a fair and transparent workplace. It is easy to get started. email [email protected] #WageCompliance #TimeTracking #LaborLawSolutions #WorkforceEfficiency #BusinessAutomation https://lnkd.in/eHtHrSQQ

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How to put the Rev back in RevOps 🏎️ That's what Annie Dean and I are going to be speaking about at OpsStars next month. With RevOps Co-op, I've had a front row seat to the evolution of the RevOps function over the last several years. And I've seen a few main trends: 1/ RevOps is global (lots of growth outside of US) 🌎 2/ RevOps isn't just for software / technology companies (lots of growth outside of this sector) 🧑🏻‍💻 3/ RevOps is not SalesOps rebranded 🙅🏻 Gonna get into the details of these things and more with my session on 09/18. If you'll be in the Bay Area on 09/18 ping me, I'd love to get together for a coffee ☕️ , a workout at the local CrossFit gym 🏋️, or a run 🏃 #revops #revenueoperations #salesops #salesoperations #marketingops #marketingoperations #mops #sops #gtmops #alltheops

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Stop settling for bad CS jobs—ask these questions! Just because they say it’s CS doesn’t mean it is. Last week, I interviewed a CSM currently at a startup that does everything wrong when it comes to CS. Everything, we talk about here on LI every day until we're sick of it 🤢 This CSM was desperate for a way out, but afraid to quit because of the shaky job market. 😬 Sound familiar? My skin crawls knowing that in 2024, companies like this still exist. But here’s the harsh reality: they do. Some companies out there are posting CS roles that are support positions disguised as something they’re not. They talk a big game, act like they’ve got a "well-oiled" CS department, but behind the scenes? 🚨 It's a chaotic mess.🚨 𝗧𝗼 𝗮𝗹𝗹 𝘁𝗵𝗲 𝗷𝗼𝗯 𝘀𝗲𝗲𝗸𝗲𝗿𝘀 𝗻𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗻𝗴 𝘁𝗵𝗶𝘀 𝘀𝗽𝗮𝗰𝗲: ✋🏽 𝗦𝘁𝗼𝗽 𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗱𝘂𝗽𝗲𝗱! You deserve better. You deserve to work for a company that respects CS and sets you up for success, not failure. Here’s the good news: not every company is like that. ✅ There are CEOs and leaders who “get” Customer Success. 🙌🏽 To you, I say: THANK YOU! Your efforts are what’s driving this industry forward. You understand that CS isn’t just a “nice-to-have,” it’s a business growth engine. ❌ To those that don't? Well, you’re not just hurting your company; you’re damaging your brand and reputation. But let's get back to YOU, the job seeker. You don’t have to fall into this trap again. 👇🏽 Here are some questions you can ask during your next interview to suss out if a company knows their stuff: How many accounts does a CSM handle? • Who does the CS team report to? • How do you invest in the growth of your CS team? • How does CS, Product, and Engineering collaborate? • How does your company define the role of Customer Success? • What happens when a customer isn’t a good fit for your product? • What indicator do you look at to see that your CS team is performing? • Give an example of how a CSM helped shape or influence company strategy? • Describe a time when CS had to push back on Sales for overpromising to a customer? • What’s your customer churn rate, and what’s being done to improve it? • How are customer feedback and issues escalated and resolved? • Walk me through your CS process from onboarding to retention? • What tools are in place to support the CS team’s work? • What is the average tenure of a CS team member? • How do you measure the success of your CSMs? Ask these, and you'll quickly know if you're walking into a well-structured CS department or a dumpster fire. 🚒🔥 👉🏽 What’s the worst CS experience you’ve ever had at a company? What other questions can you ask to test the CS maturity level? Drop it in the comments! #customersuccess #saas #startups #careercoaching  #CS #CSM #SuccessHacks #customersuccessmanager #lessonsfromanewvp  

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Buy-in for and understanding of your product across the exec team is paramount with enterprise SaaS. One exec rarely = the "team". Attend this powerful session to learn more!

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What to save big on verification services? Check out Floify Verify for brokers and lenders. We help you reduce the cost up to 80%. BONUS: we can verify income and employment 1) at the initial loan application AND 2) once a loan flow has started. The control is in your hands. Floify #VerificationOfIncome #VerificationOfEmployment #VOIE #VOI #mortgagebrokers #mortgagelenders

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SaaS leaders tell me the same thing: "We need more leads, but good ones." That's where WMAmerica comes in. We don't do fluff. We do results. When I joined, my mission was simple: help SaaS companies grow fast. Not just any leads, but the right ones. Take one client: They had product-market fit but zero lead flow. In 3 months, we: 1. Boosted qualified leads by 60% 2. Closed 5 new major clients 3. Got them scaling like never before Another founder? Sick of bad leads. We stepped up and: 1. Booked 30+ meetings with perfect prospects in a quarter 2. Grew their revenue by 40% Lead gen is tough, but with the right partner, it's a game-changer. Ready to see results? Let's talk.

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So we've got this whole #RevOps meme competition going over at RevOps Co-op with our partner Fullcast, The Go-to-Market Cloud And while I can't compete myself because, ya know, ethics, rules blah blah blah 🙄 That doesn't stop me from generating meme inspo for you all 😄 This one is for all of us out there that have been completely devoured and seemingly taken over by a demon during #territoryplanning season But through a RevOps exorcism have lived to talk about it 😅 So might I suggest that on your first full work week following the Thanksgiving holiday To take a little break from work, b/c you know you deserve it, And spend about 5 minutes creating a RevOps meme for yourself (I personally use Imgflip) And then submit that 🔥 meme at the link in the comments 👇🏻 PS there are some pretty sweet prizes too 😏 #revops #revenueoperations #salesops #salesoperations #marketingops #marketingoperations #memethrowdown24 #sops #mops #csops #cxops #gtmops #alltheops

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Our partnership with Brex now gives us unparalleled insight and breadth in SaaS purchasing reports

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Create a standard of excellence Yes, I know I’m biased growing up in the Bay Area and watching the 49ers during the 80’s. I would pick that team as one of the best ever and place Bill Walsh as one of the top coaches. Even if you wound’t agree that Walsh is #1 you can’t argue that he was a legendary coach. As the head coach of the San Francisco 49ers, he not only led the team to three Super Bowl titles, but he also left behind a legacy that transcends sports. Walsh’s approach to leadership and culture-building is often referred to as the "Standard of Excellence," a concept that has profound relevance beyond the football field—particularly in business. Here are a few takeaways from Bill Walsh’s philosophy and how they can help in fostering the right culture in your business: 1️⃣ The Culture Comes First Bill Walsh’s most famous contribution to football wasn’t just the wins—it was his insistence on creating a winning culture. He believed that a team’s success didn’t start on game day; it started with the everyday behaviors, attitudes, and disciplines of every single person in the organization, from players to janitors. In business, this translates to the understanding that the right culture isn’t a byproduct of success—it’s the foundation of it. As leaders, setting clear expectations for behavior, ethics, and performance at every level ensures that excellence isn’t an occasional outcome; it’s the standard. Takeaway: Establishing the right culture is the responsibility of leadership. By holding everyone to a higher standard, you cultivate an environment where excellence becomes second nature. 2️⃣ Focus on the Process, Not Just the Results Walsh was known for his obsessive attention to detail and focus on perfecting the execution of each play. He wasn’t solely focused on winning games—he was focused on every practice, every drill, and every minute detail that could improve performance. He knew that if the process was right, the results would follow. In business, leaders often fall into the trap of being results-driven without focusing enough on the systems and processes that deliver those results. Takeaway: Building a culture of continuous improvement ensures that your team consistently delivers high-quality results without being solely outcome-driven. 3️⃣ Empower Individuals, Elevate the Team Walsh was a master of unlocking individual potential, but he always did so with the team in mind. He believed that for a team to succeed, each person needed to understand their role and perform it to the best of their ability, while always contributing to the greater goal. In business, this means creating an environment where individuals feel valued, have a clear understanding of their contributions, and are empowered to take ownership of their work. How are you adopting Walsh’s Standard of Excellence within your team? What can you do more of to drive the right culture of excellence?

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Want to learn from enablement experts? At Sales Enablement Summit Boston, you'll find up-to-date case studies, best practices, and learn everything you need to know about the current state of sales enablement. At the event Ryan Mathers and Justin Hill will show how putting AI sales assistants into practice boosts team results. Register with the following link: https://bit.ly/47O4H7v #enablement #salesenablement #ai

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All of those LinkedIn posts about layoffs aren't lying, but how deep do the tech layoffs really go? Our CMO sat down with Kevin V. Nguyen at The San Francisco Standard to talk about the current state of tech jobs. #TechHiring #hiringtrends

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