Katrina Padron

Katrina Padron

Evergreen, Colorado, United States
17K followers 500+ connections

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About

My marketing adventure began in 2004, when flip phones were cutting-edge and WordPress…

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Activity

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Education

Licenses & Certifications

Volunteer Experience

  • Leadership & Marketing

    Colorado Entrepreneurs Mental Health Network

    - 2 years 8 months

    Health

    While the creativity, coding and process development can be exhilarating, many who participate in this rapidly expanding world tend to hide the internal stress and anxiety build up from work expectations. Colorado is a highly collaborative community! Almost everyone will contribute a referral, hands-on assistance, an introduction, mentoring, fund raising / marketing advice.

    Yet for most of us we are simply not professionally equipped when mental health or behavioral issues challenge our…

    While the creativity, coding and process development can be exhilarating, many who participate in this rapidly expanding world tend to hide the internal stress and anxiety build up from work expectations. Colorado is a highly collaborative community! Almost everyone will contribute a referral, hands-on assistance, an introduction, mentoring, fund raising / marketing advice.

    Yet for most of us we are simply not professionally equipped when mental health or behavioral issues challenge our friends or co-workers. Colorado Entrepreneurs MH Network was founded to help those within our community:
    √ source key signs behind irregular behavioral conditions
    √ call and speak to a masters level counselor to learn how best to approach someone showing
    these signs, or have an informed conversation with other co-workers
    √ allow for 24/7 counselor support for anyone needing to text, chat or call and address their
    emotional state, hopefully regaining a MH balance.

  • BeVisible Latinx Graphic

    Business Development

    BeVisible Latinx

    - 6 months

    Economic Empowerment

    BeVisible is a career network for Latinx. Whether you are looking for a job, inspiration, your next career move or building your startup, BeVisible is your community.

  • CU Peru Graphic

    Poverty Hack Contributor & Speaker

    CU Peru

    - 8 months

    Health

    Improving the health of communities by uniting health care workers.

  • VP of Marketing

    Suicide Prevention App

    - Present 8 years 5 months

    Health

    Suicide Prevention App is a grateful member of One Today by Google with a single mission--empower the world to prevent suicide one person at a time.

    Suicide Prevention App is the worlds first-ever publicly distributed suicide screening tool with risk identifying results and response planning. Additionally, SPA does not require any previous or ongoing training to be able to adequately assess and respond to suicidal ideation. No other application available provides users with a guided…

    Suicide Prevention App is a grateful member of One Today by Google with a single mission--empower the world to prevent suicide one person at a time.

    Suicide Prevention App is the worlds first-ever publicly distributed suicide screening tool with risk identifying results and response planning. Additionally, SPA does not require any previous or ongoing training to be able to adequately assess and respond to suicidal ideation. No other application available provides users with a guided process, risk identifying algorithm and response plan similar to SPA. SPA is a revolutionary application that empowers a community of support, and it redesigns the way society addresses suicide by giving any individual the tools needed to be effective in the effort to reduce suicide.
    The way ahead
    SPA is being designed to become a marketable program that other entities can adopt and adapt upon to support individualized data collection efforts to generate more real-time data. With the ability to track geolocated data, SPA will soon become a driving force to help influence innovations across the mental health field. SPA's two-year goal is to establish an open-source platform with fully accessible real-time data.

    Assessment | Step By Step
    The app features a fully integrated step-by-step suicide screening measure. In addition, the app will also screen for a variety of factors associated with the ideation to help with the response planning.

    Results | Risk Level
    The internal programing will quantify the results of the measure and provide a current level of risk. The results will also identify risk and protective factors specific to the individuals current situation in life.

    Respond | Follow Through
    After the level of risk is identified a guided response plan will be provided. Geolocation services will help locate local resources, and linkage to the 24/7 crisis hotline and text platforms. Fully integrated Safety Plan too!

  • Forum Vice Chair

    WBEC West

    - Present 7 years 5 months

    Economic Empowerment

    Forum Leaders support WBEC-West mission and vision through:
    • Being leaders in the WBE community, liaisons between WBEC-West and the
    WBE community
    • Represent WBEC-West in the community as an expert on the value of
    WBENC certification through presentations, vendor booths and attending
    events
    • Be a voice for WBEs on what is needed in the local community. Connect with
    the WBEs in their region to learn what is missing. Be the link and provide
    insight and feedback to WBE…

    Forum Leaders support WBEC-West mission and vision through:
    • Being leaders in the WBE community, liaisons between WBEC-West and the
    WBE community
    • Represent WBEC-West in the community as an expert on the value of
    WBENC certification through presentations, vendor booths and attending
    events
    • Be a voice for WBEs on what is needed in the local community. Connect with
    the WBEs in their region to learn what is missing. Be the link and provide
    insight and feedback to WBE community and to WBEC-West.
    • Connect and develop a network of Women Business Owners and educate
    them on certification and benefits.
    • Identification of gaps of services provided by WBEC-West and work towards
    a solution.
    • Create and participate in the development of four successful
    events/programs that educate, connect and drive networking in the local
    community that are in alignment with WBEC-West mission and vision.
    • Must be an active member of the regional certification committees, site
    visitor and/or Ambassador.

  • Parmalee Elementary School Graphic

    Talent Show Organizer

    Parmalee Elementary School

    - Present 6 years 4 months

    Arts and Culture

    "Hello, Mr. and Mrs. Padron,

    I realize this email is a bit late, and for that, I apologize. However, I want to sincerely thank both of you for the time and effort you both donated to organizing, coordinating, and executing the talent show this year.

    My son and daughter both performed. My son was part of the group that played "I am a Cactus" and my daughter did a dance routine to "Girl on Fire". As you will remember, there were some technical difficulties with the song to which she…

    "Hello, Mr. and Mrs. Padron,

    I realize this email is a bit late, and for that, I apologize. However, I want to sincerely thank both of you for the time and effort you both donated to organizing, coordinating, and executing the talent show this year.

    My son and daughter both performed. My son was part of the group that played "I am a Cactus" and my daughter did a dance routine to "Girl on Fire". As you will remember, there were some technical difficulties with the song to which she was dancing. The fact that the song didn't work, she had to get off the stage, and then she got back on the stage, I am extremely grateful for. I expected that once she had to come off the stage that she wouldn't get back out there. I can only attribute her willingness to try again to your calm and supportive demeanor and again, I am extremely grateful to you both.

    Thank you for all of the work you both put into the show. I can't imagine the time you must have given. I just wanted to (belatedly) express my gratitude and let you know that your efforts did no go unnoticed.

    Thank you."

  • Evergreen Childrens Chorale Graphic

    Volunteer Photographer

    Evergreen Childrens Chorale

    - Present 5 years 9 months

    Arts and Culture

Publications

  • Don't Quit Before the Miracle

    Savor Life Magazine

    Imagine: Fast Company and Oprah Magazine have a baby... introducing Savor Life.

    Never has a magazine like this existed with its guided worksheets, rich content and gorgeous photography. Beautiful and substantial like a coffee table book, practical and action-oriented like a business book. Meet Savor Life, the movement we've all been waiting for.

    See publication

  • 5 Tips to Improve Your Social Media Ad Campaigns

    Social Media Examiner

    Do you want more from your social media efforts?

    Are you ready to try ad targeting?

    Using the right tactics to deliver and follow up on social media ad campaigns generates better quality leads.

    In this article you’ll discover five tips to improve your social media ad campaigns.

    See publication

  • Social for Sales

    Fast Casual

    If you can get all of your regular customers to come into your restaurant just one more time a year, and spend a little more for just one more meal, it will make a big difference in your business. That’s why getting your regular customers involved in your social media strategy is the key to success, according to Katrina Padron, CEO of Padron Social Marketing.

    See publication

  • How to Create the Perfect Social Media Team

    Social Media Today

    Social media can seem overwhelming. Let’s face it, if you are running a business, you are really busy running the business, right? Have you ever thought, “I just want someone else to do it for me!” You’re in luck. Just like other projects in your business you can train your staff to use social media to create relationships with your customers and get your business out there.

    Here’s everything you need to know about getting your team ready for the social media front lines.

    See publication

  • 7 Steps a Social Agency Took to Track Every Dollar Earned with Social Media

    Hootsuite

    “Initial conversations with our clients almost always reveal the need to grow sales,” says Katrina Padron, CEO at Padron, a social marketing agency. “That’s our differentiator—we are an agency that grows businesses on social.”

    Padron needs information that gives them a better understanding of what content, channels, and strategies build brands and drive sales. That’s why they use the LiftMetrix and Hootsuite app integration. Along with measuring ROI (return on investment), Padron can…

    “Initial conversations with our clients almost always reveal the need to grow sales,” says Katrina Padron, CEO at Padron, a social marketing agency. “That’s our differentiator—we are an agency that grows businesses on social.”

    Padron needs information that gives them a better understanding of what content, channels, and strategies build brands and drive sales. That’s why they use the LiftMetrix and Hootsuite app integration. Along with measuring ROI (return on investment), Padron can provide valuable insights and recommendations to deliver on their promise.

    For example, one global software client of Padron’s wanted more trial downloads. Padron built a strategy to get more traffic to trial download pages and, with the help of LiftMetrix and Hootsuite, they tracked a 40 to 60 percent increase within 60 days.

    See publication

  • Social Media Speaker

    National Restaurant Show 2014

    The National Restaurant Association is offering a webinar that will teach operators how to increase traffic to their restaurants by engaging in social media and online marketing techniques.

    “Butts in Seats: 5 Social Media and Online Marketing Strategies,” is part of the Association’s BrainFeed program, a series of webinars, interactive podcasts, video demonstrations and rebroadcasts of education sessions from this year’s annual NRA Show.

    See publication

Courses

  • Sociology (Advertising, Brands and Marketing)

    -

Languages

  • English

    Native or bilingual proficiency

Organizations

  • Think Global Institute

    -

    - Present

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