John Dambach

A new TransUnion report highlights how cutting-edge consumer data solutions can help state agencies improve constituent experiences and program enrollment efficiencies. Learn how you can enhance constituents’ online and call center experiences while deterring fraud: https://gag.gl/ELWKmM #DataSolutions #BrandedCalling

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A small issue within a set of #data could lead to a tainted customer experience, and subpar customer experiences lead to a failure in retention. To avoid having customers switch to another provider, insurers need to cover all the bases within their data and employee interactions. Learn about a real customer experience instance that reflects the importance of solid data and customer experience delivery:

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I am excited about the EXL Data & AI Virtual Event. Moderated by Guy Adami, from CNCB. In two short hours, learn how organizations like Humana, Microsoft, and Liberty Mutual are using AI today to securely address their most important challenges. Let me know if you're planning to attend so that we can say Hi! 👋 Or register now and join me at the event! https://lnkd.in/ep_T2E4W #AIinAction #MakeSenseofData - via #Whova event app

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Did you know that account-based marketing (ABM) can lead to a 171% lift in annual contract value? Read Merkle's guide to achieve #ABM success & drive real business results: https://bit.ly/465z5cN

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Please find the first in a series of articles I am authoring for the team at CMSWire Thank you to Dom Nicastro for this opportunity and thank you very much to Courtney Black for making this article flow so well. The gist -- Data transparency isn’t just compliance. It's a trust-building strategy that enhances brand loyalty, empowers customers with control and delivers lasting value. Building a Trust-First Brand: Transparency and Consent in Marketing https://lnkd.in/ep5AV5ih

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Leverage the power of analytics to refine your practice marketing strategy. Don't let valuable insights slip through the cracks. We'll help you track, analyze, and optimize. 📊 #DataDrivenDecisions https://bit.ly/3FEuSRg

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CMOs are adapting to a new normal filled with challenges and opportunities. Discover key findings and actionable strategies from our report on the future of #CX in this Merkle blog: https://bit.ly/3ZwkCop

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Join pharosIQ and Comcast Business at the Forrester B2B NA Summit on May 6th. We'll be discussing how signal-driven content syndication has transformed the approach to generating revenue. Get insights into practical solutions that can enhance your sales pipeline. #B2BMarketing #IntentSignals #ForresterB2B

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Unlocking Revenue Growth with Data-Driven Insights Discover how purchasing data can drive revenue growth. Learn how to refine your marketing campaigns based on customer preferences and optimize your message to resonate with potential buyers. Improve your results by leveraging data and delivering the right content at the right time. #DataDrivenInsights #RevenueGrowth #MarketingCampaigns #CustomerPreferences #ContentOptimization #DataRefinement #MarketingStrategy #BetterResults #TargetedMarketing #BusinessGrowth #DigitalMarketing #Sales #BusinessGrowth

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Unlocking Revenue Growth with Data-Driven Insights Discover how purchasing data can drive revenue growth. Learn how to refine your marketing campaigns based on customer preferences and optimize your message to resonate with potential buyers. Improve your results by leveraging data and delivering the right content at the right time. #DataDrivenInsights #RevenueGrowth #MarketingCampaigns #CustomerPreferences #ContentOptimization #DataRefinement #MarketingStrategy #BetterResults #TargetedMarketing #BusinessGrowth #DigitalMarketing #Sales #BusinessGrowth

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Do you know the secret to building a loyalty program that will boost retention rates? Data Axle intern, Olivia Justice, explores the many ways organizations can design a data-driven loyalty program that will yield results. #loyalty #retention #datadrivenmarketing

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Starting writing for CMSWire again -- Will focus on The Customer Journey, Digital Scale and Self-Serve and AI (have to write about it because everyone else is, eh?). Read, enjoy, provide feedback. #takeawalkonthewilderside

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Do you need to build a Voice of the Customer (VoC) program, or want to mature an existing program? Merkle's Jas Singh and Katie Wallace discuss how brands can take their #VoC programs to the next level in this blog post: https://ow.ly/pntA50SXT2b

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Download our latest insights article, where we explore #PerformanceMarketing, the value that #DirectMail brings when driving a multi-channel strategy, and other #DirectMarketing tips and trends! ⭐ https://loom.ly/0L66NoE

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