Jakub Sarlina

Gain insight as this article explores a thousand random keywords to see if ccTLDs are becoming more relevant in US search results. https://lnkd.in/dMFPu4DX #SEO

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Here’s why an AI-powered CRO audit & benchmark makes sense: 1. Clear CRO Benchmark: Know how you compare in the industry 2. Prioritized Action: Focus on the vital improvements 3. Save Time: Skip basics and start optimizing effectively 4. Unified Standards: Align with best practices shaped by CRO experts. 5. Competitive Insights: See how your CRO ranks against peers 6. Experimentation Boost: Guidance on experimentation velocity and scale vs the competitors Stay tuned: We’ll open up the waiting list very very soon + we’re aiming to release the beta version mid-November

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The Problem with Average Metrics in GA4 (and What to Do Instead) We all love using averages, right? You’ve seen it ‘average engagement time,’ ‘events per session,’ ‘sessions per user.’ But here's the catch: averages don’t always tell the full story. ❌ The issue with averages: Averages can be misleading, especially if there’s a lot of variation in your data or if you have outliers (those weird numbers that don’t fit in). A single outlier can skew the average and give you a totally wrong idea about what’s going on. So how do you get the real picture? ✅ Look at data spread Instead of just focusing on the average, check how spread out the data is. Use things like variance or standard deviation to see how much the values differ. This tells you if the average is reliable or if the numbers are all over the place. ✅ Spot the outliers Find those extreme values that throw everything off. In GA4, you can use things like the Interquartile Range (IQR) to help identify and filter out outliers. ✅ Visualize your data Don’t just rely on averages plot your data in a chart! Tools like Looker Studio or even GA4’s built-in visualizations help you see the whole picture, not just a single average number. 🔄 Why this matters: Averages can hide the real insights. Let’s say your average engagement time looks high, but most people are actually leaving quickly while a few stay much longer that average isn’t telling you the truth about your users’ experience. ➡️ How to get better insights: 🡽 Don’t trust the average blindly. 🡽 Always look at how your data is spread out. 🡽 Visualize the distribution to understand what’s really happening. Keep your reporting smart and avoid mistakes by not relying too much on averages. Start looking deeper into your data to get insights that actually help you improve. Ready to level up your GA4 reporting? It’s easier than you think just start by digging a little deeper into those averages! 🎓 I’m Sadman, and I can help you get your GA4 Data on point with server-side tagging. Got questions or need a hand? Shoot me a DM!

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Here’s how to make SEO your biggest revenue driver (advice based on generating +$20 million in revenue, not pipeline): ✅ Treat it as a demand capture channel Skip top of the funnel entirely, and jump straight into JTBD middle & bottom of the funnel. There’s gonna be plenty of room later to play the awareness game. The magic of SEO lies in the ability to reach buyers who are already searching for your product. That may be only 5% of your TAM buyers (in-market buyers), but that’s more than enough to grow you to (hundreds of) millions in ARR. Plus, the bar is so low - since most SEOs are chasing vanity metrics (traffic), these low-volume, high-intent long tail money keywords are such an untapped opportunity. ✅ Spend money on content, not backlinks Backlinks don’t generate revenue, content does. You can’t rank for all these keywords where buyers are already searching for your solution until you have a page of content for that query, so building backlinks won’t help. Let’s say there are 10,000 ways (KWs) prospects are searching for you already. This is your lowest hanging fruit you should saturate first. Once you cluster those 10,000 keywords, you’ll have e.g. 2,000 pages of content to create. The faster you publish this content, the faster you’ll capture all the existing demand. So, your goal should be increasing content publishing velocity, because publishing 10 pages a month means it’ll take you 200 months (almost 20 years!) to just saturate existing demand. Publish 200/month, and you’ll do that in under a year. ✅ Natively integrate product into content Google rewards content that provides the most value to the user. That should be your first step - to create the best page of content Google can show to the user. Skip this step and jump straight into promoting your product and you just won’t rank. Once you’ve provided value and solved the user's problem, the next step is to position your product as the natural next step: as a better / cheaper / faster alternative. It’s that simple! ✅ Report on performance weekly It’s hard to hide when you’re transparently reporting on progress every week. It’s gonna push you to do better. Once the campaign hits mid stage (usually 4-6 months in), go from just reporting on leading indicators to reporting on signups & revenue. Conversions should start increasing linearly with traffic. I know that with the old SEO playbook conversions never increase linearly with traffic, but with this playbook, they do. Because, remember, we’re targeting just high-intent, revenue generating opportunities - none of those fluffy TOFU keywords that drive a ton of traffic but little-to-no signups.

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Ready to take your Google Ads game to the next level? Discover how to dominate your market with smart bidding tactics. From choosing the right strategy to leveraging real-time bid tweaks, this guide covers key insights to help you optimize for profitability. Learn how to set realistic CPA and ROAS targets, automate bids, and avoid common pitfalls like blindly applying auto-recommendations. Stay ahead of the competition by adjusting to trends and maximizing your ad performance. If you need a Google ads expert who can 10X your growth, just leave me a message. #Qamartoor #Googleads #googleadsstrategies #businessautomation

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Enterprise SEO: 11 keys to success in 2024 and beyond https://lnkd.in/ek7rGvF3

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Stay ahead with the latest SEO trends! From voice search optimization to AI-driven strategies, Texas SEO experts are here to keep your brand visible and competitive. Learn how these trends can boost your traffic and rankings in 2024. Call us now to get started: +1 (210) 622 8605 Stay upto date with our website: seoexpertsintexas.com . . . #SEOExperts #DigitalGrowth #RankHigher #SEOAgency #SearchEngineOptimization #BoostYourBusiness #OrganicTraffic #SEOServices #LocalSEO #SEOStrategy

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Over 70% of clicks to #dental practice websites are directed to the top 3 results in Google #localsearch. Is your practice on its game? Learn more about local #SEO (search engine optimization) on the DentalScapes blog: https://lnkd.in/erBWFZFe #digitalmarketing

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🚚 Maximizing ROI for Last-Minute Shoppers with Google Ads and Regex 🎯 With Black Friday and Cyber Monday in the rearview mirror, now is the perfect time to focus on last-minute holiday shoppers. To help our clients capture these high-intent buyers, I created a Google Search Console Regex to identify delivery-related queries that can be integrated into Google Ads campaigns. Here’s a snapshot of what I’m targeting: ⏱️ Delivery Time: "Arrives by," "how long does delivery take," "arriving today" 📦 Shipping Methods: Express, economy, priority, two-day shipping, same-day shipping 📈 Tracking: "Track package," "tracking number," "order shipped," "shipment update" 💰Cost and Policies: Free shipping, shipping rates, "how much does shipping cost" 🤔 Common User Intent Queries: "When will my order arrive?" "Why is my order delayed?" ✍️ Misspellings and Variations: Delivery vs delievery, shiping vs shipping Want the full Regex? Check out the first comment! 👇 💡 Pro Tip: Consider adding those User Intent Queries to a negative keyword list to weed out past purchasers. 🧪 Testing Recommendations 1️⃣ Start Broad, Then Refine: Test the regex to find irrelevant matches (false positives) and remove unnecessary terms for better precision. 2️⃣ Leverage Tools: Use Google Search Console’s query filter or online regex testers to verify your matches and ensure accuracy. 3️⃣ Iterate Regularly: Update the regex monthly or quarterly to align with emerging query trends based on real data insights. How are you targeting last-minute shoppers this season?

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Did you know? Only 14% of agencies capitalize on outbound sales effectively. The secret? Building trust—fast. In my 20-Minute Teaching Workshop, I will teach you the Six-Slide Trust Multiplier framework: ✔️ Lower buyer resistance. ✔️ Build trust with prospects. ✔️ Transition from transactional to transformational sales. This experience is live and designed to give you actionable, sales-focused tactics to implement immediately. When: Tuesday, Dec. 3, 2024 @10:30 am PST Duration: 20 minutes Investment: Free No cost, no catch—just pure value to help you close more deals and grow faster. Link to register in the comments. Your agency’s next big breakthrough starts here. Don’t miss it! 🚀

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