We built EngageAI, now Silicon Valley is copying us with $2.3M funding from top VCs, incl Y Combinator!
In my usual quarterly competitor screening, I found new competitors joining the industry we created.
It's no longer surprising—I see them every day.
There was a guy who recorded our video meeting last year and then launched an exact copy.
Another interviewed me on his podcast, asked me to become his CTO, and eventually copied our product, calling it FlyEngage.
A business associate we partnered with for years also copied the product for his services.
The list goes on...But that's not why I'm sharing today.
What surprised me this time is that some new copycats are now copying our company/product name: EngageWithAI, EngageGPT, and Engage by company xyz.
Annoyance filled my head.
I have no problem with anyone copying our product—it's a free market.
What annoys me is that they try to confuse the market into thinking they are us.
Sure, "Engage" is a common English word. I get it, and many competitors do too—that's why they choose unique names to stand out.
Nevertheless, I researched each of them, including Engagerr AI and Engage by Persana—LinkedIn Comments with AI.
Of all of them, Engage by Persana is all over the news.
Apparently, they just announced they raised $2.3 million from Y Combinator, Dharmesh Shah (HubSpot CTO), Race Capital, and Stage 2 Capital.
Oh wait, they are also LinkedIn veterans.
As quoted in the news, Edith Yeung, General Partner at Race Capital, said: “Customers at fast-growing enterprises are thrilled with Persana, as their sales teams experience increased productivity and efficiency in prospecting efforts.”
No doubt, jealousy and anger filled my head.
I mean, WTF!
I have no problem with anyone copying our product and competing. But have some class—choose a different name. You just raised $2.3 million; can't you afford to come up with a better name? Can't you avoid confusing users and compete fairly?
What a load of crap.
After talking to my team, I started to calm down.
All these VCs and Y Combinator, which I admire deeply, are investing $2.3 million in someone copying our product and name.
We must have done something right.
It's interesting to note the contrast:
We've grown to 72,000 users by bootstrapping; they currently have 16 users on their Chrome extension.
Despite these numbers, they've received significant investment and media attention.
What a world we live in.
Never mind, this is healthy competition.
Link to their extension is below.
Please compare the two and tell me:
Which one do you enjoy more?
How can we improve your experience?
Why do you choose one but not the other?
My inbox is always open, & I talk to our customers every day.
I look forward to speaking with you and improving your prospecting experience on LinkedIn.
Jason
Not from FAANG, but someone who has actually prospected clients on LinkedIn to build his consulting business like many other small business owners