Dave Morse

Dave Morse

Greater Indianapolis
5K followers 500+ connections

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About

Experienced marketing & technology professional with expertise in developing and…

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Activity

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Experience

  • Knauf Insulation North America Graphic

    Knauf Insulation North America

  • -

    United States

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    Indianapolis, Indiana Area

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    Indianapolis, Indiana Area

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    Carmel, IN

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    Indianapolis, Indiana Area

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    Indianapolis, Indiana Area

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    Indianapolis, Indiana Area

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    San Francisco, CA

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    Burlingame, CA

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    Menlo Park, CA

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    San Jose, CA

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    Lexington, KY

Education

Licenses & Certifications

Volunteer Experience

  • Global Ambassadors for Children Graphic

    Marketing consultant

    Global Ambassadors for Children

    - Present 14 years 11 months

    Children

  • Instructor

    Business Ownership Initiative (BOI)

    - 8 months

    Economic Empowerment

    • Taught “Internet Marketing for Entrepreneurs and Small Business Owners” course for Indy-based non-profit organization aimed at helping women and minorities become business owners – http://www.slideshare.net/dave.morse/internet-marketing-dave-morse-august-2010-public

Publications

  • Navigating Uncharted Territory: How We Developed a Strategic Marketing Role (part 2)

    Pragmatic Marketing

    Technology company executives have begun to establish product marketing functions that are separate from product management, but their wide-ranging expectations are rarely focused on strategy or the bottom line. Thus, we are usually confined to a tactical role supporting Sales and others, expending enormous resources on too many urgent tactics that are poorly measured and rarely appreciated. Uncertain about where our “turf” is located, we work in a state of reaction and firefighting, unable to…

    Technology company executives have begun to establish product marketing functions that are separate from product management, but their wide-ranging expectations are rarely focused on strategy or the bottom line. Thus, we are usually confined to a tactical role supporting Sales and others, expending enormous resources on too many urgent tactics that are poorly measured and rarely appreciated. Uncertain about where our “turf” is located, we work in a state of reaction and firefighting, unable to contribute in a way that is truly meaningful to our companies or our careers.

    See publication

  • Navigating Uncharted Territory: How We Developed a Strategic Product Marketing Role

    Pragmatic Marketing

    The trouble with the outbound role of product marketing is that we have an identity crisis on our hands—we’re misunderstood, misguided, and misaligned—and as a result, great products are either failing altogether or missing their potential.

    See publication

Projects

  • Salesforce

    Other creators

  • Salesforce Marketing Cloud

    Other creators

Organizations

  • Lambda Chi Alpha

    Treasurer

    -

    Iota Alpha

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